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NEWS
Nike HQ expansion inspired by human movement and strength
POSTED 01 Feb 2016 . BY Kim Megson
Open green spaces, paths, sports courts and fields will be added to promote movement and encourage fluid teamwork Credit: Nike
Sports giant Nike has launched a 3.2m sq ft (297,000sq m) expansion of its world headquarters in Oregon to add sporting facilities, mixed-use space and new offices.

The architecture of the expansion is inspired by human movement, speed, plus the strength and energy of competition. A large beacon serves as the centrepiece of the new campus, featuring a sculpture of Nike’s namesake, the winged Greek goddess of victory.

Open green spaces, paths, sports courts and fields will be added to link to existing parts of the headquarters – which opened in 1990 – to “promote movement and encourage fluid teamwork through inventive, flexible spaces.”

Many of the office buildings will be extended to blend into the landscape and incorporate new sustainable elements – including natural daylighting, a grey water treatment centre and a radiant convection system for heating or cooling – as Nike pursues LEED Platinum Certification.

US firms ZGF Architects, SRG Partnership and Skylab Architecture will guide the design, while Portland practice Place Studio will develop the landscape architecture.

“Every day at Nike we dream up new ways to inspire athletes to expand their potential,” said Mark Parker, president and CEO of NIKE. “To do that, we relentlessly evolve how we inspire our own teams and design environments that foster chemistry and collaboration.

“Breakthrough products are designed and developed for the world’s best athletes. This stems from a constant drive to imagine, invent and deliver the future of sport – a mission facilitated by workspaces that support rapid iteration and creation through collaboration.”

The work is estimated to be completed by 2018. The project cost has yet to be revealed.
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Sportswear giant Nike will invest US$13.5m (£9.3m, €12.4m) to renovate the track and field facilities at the University of Oregon – one of the venues earmarked for the 2021 Athletics Championships.
  Nike unveils self-lacing 'Back to the Future' trainers


Amid the endless memes and awful puns, the standout feature of ‘Back to the Future Day’ was without doubt Nike fulfilling the film’s prophecy of self-lacing trainers.
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NEWS
Nike HQ expansion inspired by human movement and strength
POSTED 01 Feb 2016 . BY Kim Megson
Open green spaces, paths, sports courts and fields will be added to promote movement and encourage fluid teamwork Credit: Nike
Sports giant Nike has launched a 3.2m sq ft (297,000sq m) expansion of its world headquarters in Oregon to add sporting facilities, mixed-use space and new offices.

The architecture of the expansion is inspired by human movement, speed, plus the strength and energy of competition. A large beacon serves as the centrepiece of the new campus, featuring a sculpture of Nike’s namesake, the winged Greek goddess of victory.

Open green spaces, paths, sports courts and fields will be added to link to existing parts of the headquarters – which opened in 1990 – to “promote movement and encourage fluid teamwork through inventive, flexible spaces.”

Many of the office buildings will be extended to blend into the landscape and incorporate new sustainable elements – including natural daylighting, a grey water treatment centre and a radiant convection system for heating or cooling – as Nike pursues LEED Platinum Certification.

US firms ZGF Architects, SRG Partnership and Skylab Architecture will guide the design, while Portland practice Place Studio will develop the landscape architecture.

“Every day at Nike we dream up new ways to inspire athletes to expand their potential,” said Mark Parker, president and CEO of NIKE. “To do that, we relentlessly evolve how we inspire our own teams and design environments that foster chemistry and collaboration.

“Breakthrough products are designed and developed for the world’s best athletes. This stems from a constant drive to imagine, invent and deliver the future of sport – a mission facilitated by workspaces that support rapid iteration and creation through collaboration.”

The work is estimated to be completed by 2018. The project cost has yet to be revealed.
RELATED STORIES
Nike to plough US$13.5m into Eugene 2021 venue


Sportswear giant Nike will invest US$13.5m (£9.3m, €12.4m) to renovate the track and field facilities at the University of Oregon – one of the venues earmarked for the 2021 Athletics Championships.
Nike unveils self-lacing 'Back to the Future' trainers


Amid the endless memes and awful puns, the standout feature of ‘Back to the Future Day’ was without doubt Nike fulfilling the film’s prophecy of self-lacing trainers.
Nike drops fitness tracking hardware in favour of software strategy


Nike has continued its realignment with the fitness software market through a long- awaited link up with Apple HealthKit and a snub of its own Nike+ FuelBand hardware.
Fit to fly - Nike and Teague team up to create an 'Athlete’s Plane'


It’s no secret that athletes are said to have a ‘home-game advantage’, but how do teams combat the sometimes negative effects of ‘playing away’? Nike and design consultancy Teague have come up with a solution.
MORE NEWS
Getty Museum refuses to surrender prized Greek bronze to Italy
The European Court of Human Rights has recognised Italy’s claim to a prized Greek antiquity.
Merlin unveils record-breaking Hyperia coaster at Thorpe Park
Merlin Entertainments has launched its new Hyperia rollercoaster at Thorpe Park to celebrate its 45th year.
Second Chaos Karts launches in Dubai
Live action video game experience Chaos Karts has launched in a 15,000sq ft arena in Al Quoz, Dubai.
Vietnam Van Gogh exhibition uses VIOSO-powered immersive installations
Twenty-five cameras, nine servers, 70 projectors and a range of AV technologies are being used to bring the art of Van Gogh to life in Ho Chi Minh City, Vietnam.
Use of cinematography techniques significantly increases engagement with VR
A study has found that the use of cinematic and video editing techniques can drastically increase the aesthetic appeal and user engagement of virtual reality environments.
Disneyland Paris renames theme park as part of $2 billion transformation
Disneyland Paris has unveiled a new name for Walt Disney Studios Park as part of the park’s US$2 billion transformation.
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COMPANY PROFILES
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
TechnoAlpin

TechnoAlpin is the world leader for snowmaking systems. Our product portfolio includes all different [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Red Raion

Founded in 2014, Red Raion is the CGI studio for media-based attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Red Raion expands global presence with new Riyadh office
Red Raion, the CGI studio for media-based attractions, has announced the opening of its new office in Riyadh, Saudi Arabia. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

06-06 Jun 2024

National Attractions Marketing Conference

Drayton Manor Theme Park & Resort, Tamworth, United Kingdom
06-07 Jun 2024

World Sauna Forum 2024

Sataman Viilu , Jyväskylä, Finland
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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LEISURE MEDIA WEBSITES
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