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NEWS
Lionsgate Entertainment World to open in China next year
POSTED 21 Dec 2018 . BY Luke Cloherty
The Lionsgate-themed immersive experience planned for China, Lionsgate Entertainment World, is to open next year, its developer has announced.

Stretching to five-and-a-half acres, the centre will include attractions, dining, and retail themed around Lionsgate film franchises that are popular in China, including The Hunger Games, Twilight and Escape Plan.

The experience will be located just by China’s border with Macau, in Zhuhai, and is being developed by Zhuhai Hengqin Laisun Creative Culture City Co. It has been created by experience designers Thinkwell.

There will be around 30 attractions on offer to visitors at the centre, among them media-driven simulations and virtual reality experiences.

Lionsgate Entertainment World general manager Selena Magill said: "Lionsgate Entertainment World aims to become a multifaceted destination by engaging guests through storytelling, as well as encouraging participation and social activities with opportunities for plenty of personalisation.

"By working closely with our international partners, as well as creating immersive entertainment attractions featuring blockbuster movie properties, we expect guests in the Greater Bay Area to enjoy sensational experiences with their friends and families at Novotown."

There are currently a number of Lionsgate attractions in the offing globally, with a theme park planned for South Korea, another planned for the Philippines and an entertainment centre planned for New York’s Times Square, which is being worked on in collaboration with Spanish operator Parques Reunidos.

Gods of Egypt – Battle for Eternity: The world’s first purpose-built VR roller coaster, which sees guests soar like a god on this high-speed, VR roller coaster adventure through ancient Egypt
Hunger Games – Mockingjay Flight: Suit up and take flight alongside the rebellion on this action-packed adventure
Gods of Egypt marketplace: Featuring a wide range of specialty souvenirs, this bustling bazaar offers up exotic treasures, ancient antiquities, and prized jewels
John Tse, Chief Executive Officer of Novotown; Kelly Ryner, President of Thinkwell Asia; Larry Leung, Managing Director of Novotown
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   

COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
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NEWS
Lionsgate Entertainment World to open in China next year
POSTED 21 Dec 2018 . BY Luke Cloherty
The Lionsgate-themed immersive experience planned for China, Lionsgate Entertainment World, is to open next year, its developer has announced.

Stretching to five-and-a-half acres, the centre will include attractions, dining, and retail themed around Lionsgate film franchises that are popular in China, including The Hunger Games, Twilight and Escape Plan.

The experience will be located just by China’s border with Macau, in Zhuhai, and is being developed by Zhuhai Hengqin Laisun Creative Culture City Co. It has been created by experience designers Thinkwell.

There will be around 30 attractions on offer to visitors at the centre, among them media-driven simulations and virtual reality experiences.

Lionsgate Entertainment World general manager Selena Magill said: "Lionsgate Entertainment World aims to become a multifaceted destination by engaging guests through storytelling, as well as encouraging participation and social activities with opportunities for plenty of personalisation.

"By working closely with our international partners, as well as creating immersive entertainment attractions featuring blockbuster movie properties, we expect guests in the Greater Bay Area to enjoy sensational experiences with their friends and families at Novotown."

There are currently a number of Lionsgate attractions in the offing globally, with a theme park planned for South Korea, another planned for the Philippines and an entertainment centre planned for New York’s Times Square, which is being worked on in collaboration with Spanish operator Parques Reunidos.

Gods of Egypt – Battle for Eternity: The world’s first purpose-built VR roller coaster, which sees guests soar like a god on this high-speed, VR roller coaster adventure through ancient Egypt
Hunger Games – Mockingjay Flight: Suit up and take flight alongside the rebellion on this action-packed adventure
Gods of Egypt marketplace: Featuring a wide range of specialty souvenirs, this bustling bazaar offers up exotic treasures, ancient antiquities, and prized jewels
John Tse, Chief Executive Officer of Novotown; Kelly Ryner, President of Thinkwell Asia; Larry Leung, Managing Director of Novotown
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
+ More news   
 
COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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PRINT SUBSCRIPTIONS
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