PRODUCT NEWS
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Holovis to launch ‘revolutionary’ ride concept at IAAPA 2017 |
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09 Nov 2017 . BY Lauren Heath-Jones |
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Ride and Ralm is a new concept designed to completely personalise the visitor experience |
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Immersive experience design firm Holovis has announced that it will be showcasing a brand new ride concept at IAAPA 2017.
Ride and Realm is a next generation concept designed to give guests personalised experiences using real-time media.
It begins with an interactive dark ride, where guests are able to control their experience via onboard interactive technology. As they exit the ride guests are able to download an app that extends the ride’s narrative.
Using the app guests can solve puzzles and unlock achievements as they travel through the park. Guests then return to the dark ride, where their experience changes to reflect their progress.
Proximity beacons, geofencing and WIFI triangulation enables users to navigate the park using a live, digital map, and guides users in a scavenger hunt, offering clues throughout. It also allows users to unlock levels, play on-screen mini-games, use Augmented Reality to interact with live actors and interact with digital signage across the park.
The experience can even be extended beyond the park, as the app features games and tasks that can be completed outside the park, with the experience adjusting to reflect that experience on the visitors return.
Players are able to navigate the attraction space using a live digital map.
Peter Cliff, creative director at Holovis, says: “Ride and Realm presents a near limitless experiential attraction that is always different and truly re-ridable. Whatever you do within the ride or across the park has a real-time impact into the adventure that unfolds before you. This is more than just gamification and non-linearity: this is letting people determine their own destiny whilst being at the heart of a multidimensional, compelling narrative.”
Cliff adds: We see this concept expanding so that all park wide media, both on and off rides, react differently for every individual, depending on where they are in their game and evolving storyline. This is a true revolution in theme park-wide personalisation.”
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PRODUCT NEWS |
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Maurer Rides introduces Spike Waterfight |
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Rollercoaster and ride designer and manufacturer Maurer Rides has announced its latest
concept, the Spike Waterfight, which allows spectators and rollercoaster riders to soak one
another with water cannons.
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Triotech launches new dark ride Primordial |
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Media based attractions creator Triotech has announced the opening of its latest
attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt
Lake City, Utah, US. |
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Small Footprint, Big Significance: Studio City Water Park |
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Long known for its fancy casinos, Macau realized within the past decade that it must
diversify its tourism scene to attract new crowds. With the ambition of becoming the
leisure hub of China’s 72-million strong Greater Bay Area, the city began adding shows,
attractions, and family-friendly hotels. But the offering that truly stands out with fun
for everyone is Studio City Water Park – Macau’s first stand-alone water park, with all
the water slides and aquatic play structures supplied by WhiteWater. |
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How surf simulators are transforming the experience economy |
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The experience economy, driven by evolving consumer trends, is poised for continued growth
in the coming years. Millennials have been at the forefront of this shift, favouring
memorable experiences over material possessions. This preference has extended to other
generations as well, indicating a broader adoption of experience-focused spending habits
in the attractions sector. |
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Director of Operations
Active Luton |
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Salary:
£61,000 - £64,000 + exceptional pension + excellent benefits
Job location: Luton , United Kingdom |
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