Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
HCM People
Dave Courteen

I set myself the goal that if I found someone famous to write the foreword and a publisher, then I would write the book


A book written by Dave Courteen has been shortlisted for the Illustrated Book of the Year in the annual Telegraph Sports Book Awards.

Courteen, CEO of Mosaic Spa and Health Clubs, has been in the fitness industry for over 30 years. He wrote More To Gain Than Just The Game after his daughter, Rose, persuaded him to write another book eight years on from having his first book published – a journal-style account of his wife’s battle with breast cancer called The Last Chocolate Brownie.

We talk to Courteen about the journey of creating the new book.

What was the catalyst that prompted you to start writing?
I’ve always enjoyed writing as a way of relaxing and switching off.
The idea started out as a simple photographic book featuring the stunning work of Richard Dawson who takes some amazing action shots of the World Tennis Tour we hold at our Shrewsbury Club twice a year.
Over dinner with friends, they suggested I tried to weave some stories around the photos and so the idea was born. I set myself the goal that if I found someone famous to write the foreword and a publisher, then I would write the book.

I met someone at the club who worked for a publisher and they were really keen to get involved. Finally, I asked Judy Murray if she would write the foreword and when she said she’d be delighted to, I decided I’d better get writing!

What was the vision and purpose you set out with?
It was, and is, a passion project. I’m passionate about sport and believe it has so many benefits beyond simply the fun of the game.
It teaches us so many life lessons – how to work in teams, how to achieve goals, how to win with humility and to lose with dignity. It’s about building resilience and overcoming adversity.

I wanted to write a book that conveyed that message about sport through seven simple stories, based on professional tennis players I met at our tennis event.

I also just wanted to enjoy the process of creating a lovely coffee table-style book that had great images and powerful stories, which was creatively designed and would be something I could be proud of.

What did you learn through the process of evolving the book?
That you don’t make any money being an author! Writers get three per cent of sales.

I’ve never had anyone edit my work before and I found that a fascinating and enjoyable process and loved working with Andy Stewart the designer. He’s added so much to the book through our collaboration and I loved watching him bring the pages to life.

What did you learn about yourself while writing it?
That I work well when there’s a deadline and also that wine makes me write more creatively!

I think the key thing I discovered is that writing is something I really enjoy, but it’s a hobby and I wouldn’t want to do it for a living.

How would you describe the effect sport can have on someone’s life?
Sport provides such a profound benefit to individuals who learn to love a sport.

This is summed up in one of the stories in the book – Luca is nine years old and was struggling at school, underperforming in his classes and couldn’t break into friendship groups. He lacked confidence.

He couldn’t find a sport he loved, but came to watch the World Tennis Tour at Shrewsbury and decided he wanted to give it a go. He loved it and has gone on to play competitively and become a county champion.

The big effect is that his confidence has grown, he’s formed friendship groups and his school achievement has skyrocketed. His parents and teachers say he’s a transformed character.

Do we value sports participation enough today?
Probably not – we need to start by making it a higher priority in schools. I do think that Sport England and many of the NGBs are now doing a better job of promoting sport and participation.

Will you write another book and if so, what will it be about?
I know that I’m old enough to never say never but right now there are no plans. I would need to have a clear idea and purpose to write another book – so if that happens then who knows. I certainly won’t be doing it to make money!

What’s happening in your business right now?
We’re gearing up for reopening in our clubs and spas. We’re taking a balanced view and planning to be very clear with our members about the steps we’ll take to minimise risk, but we’ll also be asking them to play their part in terms of observing social distancing and being sensible.

Staff won’t come in if they’re ill and will wash their hands regularly. Hard surfaces will be wiped down and, where we can, we’ll prop doors open so they don’t have to be touched.

There’ll be a one way system and screens at reception and each member will be given a freshly laundered cloth and a bottle of anti-viral spray on arrival – we’ll ask them to wipe down all equipment before and after use.

What does your risk assessment tell you about reopening?
So long as social distancing is observed, the main threat is going to be the virus being transferred on hard surfaces. The issue is going to be – for example – people exercising hard and the droplets coming out and going onto – say – the console of the treadmill. That’s going to be where you’ll catch it if you touch the console and touch your face.

We’re going to focus on those issues – put a list together of all the things we’re going to do and then explain what we expect members to do – respect other members, respect the social distancing and don’t come to the club if you’re feeling unwell.

Don’t use the changing rooms unless you have to. Arrive on time, but don’t arrive early – we’ll have a 15 minute gap between classes to maintain distancing and give time for cleaning.

But we won’t be policing people in the gym. At the end of the day, they’re adults and we have to rely on them to be sensible. We won’t be taking people’s temperature before they can come in.

We can’t remove the risk completely, but that’s OK, because the same risks exist everywhere and the government has said it’s now safe for us to go out. When they say it’s safe to go to the gym, we must assume they’ve done the risk assessment that says the chances of you catching it are lower than the benefits of using the gym.

We’re doing staff training sessions in COVID-19, so they understand what’s expected of them – to deliver on the standards that have been set, but not to turn into security guards.
Life lessons

The stories embellish these key life lessons and there is a story/chapter on each:

• Strive to be excellent in all you do

• Always show up, no matter how unimportant or important the event is

• Never fear the big ask

• Identify the gaps in your game – your weaknesses – and find a work-around

• Find your ‘thing’ and then focus on it

• Leave a legacy. Actually we all leave a legacy, the question is how good do we want it to be?

Courteen’s new book, More To Gain Than Just The Game, was designed in collaboration with Andy Stewart
Courteen’s new book, More To Gain Than Just The Game, was designed in collaboration with Andy Stewart
Photographer, Richard Dawson, shot all images in Courteen’s new book
Photographer, Richard Dawson, shot all images in Courteen’s new book
Photos were taken during the World Tennis Tour at the Shrewsbury Club
Photos were taken during the World Tennis Tour at the Shrewsbury Club
COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
HCM People
Dave Courteen

I set myself the goal that if I found someone famous to write the foreword and a publisher, then I would write the book


A book written by Dave Courteen has been shortlisted for the Illustrated Book of the Year in the annual Telegraph Sports Book Awards.

Courteen, CEO of Mosaic Spa and Health Clubs, has been in the fitness industry for over 30 years. He wrote More To Gain Than Just The Game after his daughter, Rose, persuaded him to write another book eight years on from having his first book published – a journal-style account of his wife’s battle with breast cancer called The Last Chocolate Brownie.

We talk to Courteen about the journey of creating the new book.

What was the catalyst that prompted you to start writing?
I’ve always enjoyed writing as a way of relaxing and switching off.
The idea started out as a simple photographic book featuring the stunning work of Richard Dawson who takes some amazing action shots of the World Tennis Tour we hold at our Shrewsbury Club twice a year.
Over dinner with friends, they suggested I tried to weave some stories around the photos and so the idea was born. I set myself the goal that if I found someone famous to write the foreword and a publisher, then I would write the book.

I met someone at the club who worked for a publisher and they were really keen to get involved. Finally, I asked Judy Murray if she would write the foreword and when she said she’d be delighted to, I decided I’d better get writing!

What was the vision and purpose you set out with?
It was, and is, a passion project. I’m passionate about sport and believe it has so many benefits beyond simply the fun of the game.
It teaches us so many life lessons – how to work in teams, how to achieve goals, how to win with humility and to lose with dignity. It’s about building resilience and overcoming adversity.

I wanted to write a book that conveyed that message about sport through seven simple stories, based on professional tennis players I met at our tennis event.

I also just wanted to enjoy the process of creating a lovely coffee table-style book that had great images and powerful stories, which was creatively designed and would be something I could be proud of.

What did you learn through the process of evolving the book?
That you don’t make any money being an author! Writers get three per cent of sales.

I’ve never had anyone edit my work before and I found that a fascinating and enjoyable process and loved working with Andy Stewart the designer. He’s added so much to the book through our collaboration and I loved watching him bring the pages to life.

What did you learn about yourself while writing it?
That I work well when there’s a deadline and also that wine makes me write more creatively!

I think the key thing I discovered is that writing is something I really enjoy, but it’s a hobby and I wouldn’t want to do it for a living.

How would you describe the effect sport can have on someone’s life?
Sport provides such a profound benefit to individuals who learn to love a sport.

This is summed up in one of the stories in the book – Luca is nine years old and was struggling at school, underperforming in his classes and couldn’t break into friendship groups. He lacked confidence.

He couldn’t find a sport he loved, but came to watch the World Tennis Tour at Shrewsbury and decided he wanted to give it a go. He loved it and has gone on to play competitively and become a county champion.

The big effect is that his confidence has grown, he’s formed friendship groups and his school achievement has skyrocketed. His parents and teachers say he’s a transformed character.

Do we value sports participation enough today?
Probably not – we need to start by making it a higher priority in schools. I do think that Sport England and many of the NGBs are now doing a better job of promoting sport and participation.

Will you write another book and if so, what will it be about?
I know that I’m old enough to never say never but right now there are no plans. I would need to have a clear idea and purpose to write another book – so if that happens then who knows. I certainly won’t be doing it to make money!

What’s happening in your business right now?
We’re gearing up for reopening in our clubs and spas. We’re taking a balanced view and planning to be very clear with our members about the steps we’ll take to minimise risk, but we’ll also be asking them to play their part in terms of observing social distancing and being sensible.

Staff won’t come in if they’re ill and will wash their hands regularly. Hard surfaces will be wiped down and, where we can, we’ll prop doors open so they don’t have to be touched.

There’ll be a one way system and screens at reception and each member will be given a freshly laundered cloth and a bottle of anti-viral spray on arrival – we’ll ask them to wipe down all equipment before and after use.

What does your risk assessment tell you about reopening?
So long as social distancing is observed, the main threat is going to be the virus being transferred on hard surfaces. The issue is going to be – for example – people exercising hard and the droplets coming out and going onto – say – the console of the treadmill. That’s going to be where you’ll catch it if you touch the console and touch your face.

We’re going to focus on those issues – put a list together of all the things we’re going to do and then explain what we expect members to do – respect other members, respect the social distancing and don’t come to the club if you’re feeling unwell.

Don’t use the changing rooms unless you have to. Arrive on time, but don’t arrive early – we’ll have a 15 minute gap between classes to maintain distancing and give time for cleaning.

But we won’t be policing people in the gym. At the end of the day, they’re adults and we have to rely on them to be sensible. We won’t be taking people’s temperature before they can come in.

We can’t remove the risk completely, but that’s OK, because the same risks exist everywhere and the government has said it’s now safe for us to go out. When they say it’s safe to go to the gym, we must assume they’ve done the risk assessment that says the chances of you catching it are lower than the benefits of using the gym.

We’re doing staff training sessions in COVID-19, so they understand what’s expected of them – to deliver on the standards that have been set, but not to turn into security guards.
Life lessons

The stories embellish these key life lessons and there is a story/chapter on each:

• Strive to be excellent in all you do

• Always show up, no matter how unimportant or important the event is

• Never fear the big ask

• Identify the gaps in your game – your weaknesses – and find a work-around

• Find your ‘thing’ and then focus on it

• Leave a legacy. Actually we all leave a legacy, the question is how good do we want it to be?

Courteen’s new book, More To Gain Than Just The Game, was designed in collaboration with Andy Stewart
Courteen’s new book, More To Gain Than Just The Game, was designed in collaboration with Andy Stewart
Photographer, Richard Dawson, shot all images in Courteen’s new book
Photographer, Richard Dawson, shot all images in Courteen’s new book
Photos were taken during the World Tennis Tour at the Shrewsbury Club
Photos were taken during the World Tennis Tour at the Shrewsbury Club
LATEST NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
UK government cuts VAT on attractions to boost summer visitor economy
The UK government has announced a temporary reduction in VAT on visitor attractions and children’s meals as part of a summer cost-of-living support package designed to stimulate the visitor economy and encourage family days out.
Joy as a radical act: Yinka Ilori launches solo exhibition celebrating the rebellious power of spreading happiness
As designer Yinka Ilori prepares for his first solo gallery show in London, he speaks exclusively to CLADmag about his mission to spread joy, the power of play, and his bold approach to using colour (including the colours you won’t see in his work).
Government of Thailand reveals it is courting major theme park operators
The government of Thailand is exploring plans for a THB300bn (£6.3bn, US$8.3bn) entertainment complex in the country’s Eastern Economic Corridor (EEC), with officials proposing a large-scale theme park and sports destination as part of a broader tourism and economic development strategy.
+ More news   
 
COMPANY PROFILES
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS