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I’m a Celebrity theme park to open in the UK this year
POSTED 09 May 2021 . BY Tom Walker
The indoor park will be marketed as a 'multi-sensory adrenaline adventure' Credit: ITV.com
A new themed attraction, based on the popular I'm a Celebrity...Get Me Out of Here!
TV show, is set to open in the UK this year.

To be located at the Lowry Outlet Mall in Salford, Greater Manchester, the I'm A Celebrity... Jungle Challenge indoor park will be marketed as a "multi-sensory adrenaline adventure".

It will enable visitors to compete to be "king or queen of the jungle" – following the format of the TV show – by collecting gold stars.

The stars can be earned by taking part in 90-minute challenges, such as zip wires, climbing walls, mazes and parachute drops.

Zones within the indoor attraction will be themed and named after the TV show's iconic challenge areas – including Main Camp, Croc Creek and Snake Rock.

The attraction is being developed by broadcaster ITV, which owns the rights to the show.

I'm A Celebrity... Jungle Challenge was first announced back in 2019, but its launch has been delayed due to the pandemic.

A spokesperson told Attractions Management: "The Jungle Challenge team are working hard to get the attraction ready for a 2021 opening, however, we are having to accommodate the challenges presented by COVID-19.

"It will be the perfect day out for all the family. Campmates will venture into the specially created jungle where you’ll need to navigate a series of obstacles and challenges.

"They can then face their fears, test their nerve and agility and collect as many stars as they can for their chance to be crowned “King” or “Queen” of the jungle!"

Following the challenge, guests can visit a themed 'Tree-top Studio' gift shop.

I'm A Celebrity... Jungle Challenge adds to the range of themed attractions featuring ITV shows, which it has developed as part of its "More Than TV" strategy.

Others include the Emmerdale Village Tour, Coronation Street – The Tour and Ninja Warrior UK.
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
Credit: ITV.com
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NEWS
I’m a Celebrity theme park to open in the UK this year
POSTED 09 May 2021 . BY Tom Walker
The indoor park will be marketed as a 'multi-sensory adrenaline adventure' Credit: ITV.com
A new themed attraction, based on the popular I'm a Celebrity...Get Me Out of Here!
TV show, is set to open in the UK this year.

To be located at the Lowry Outlet Mall in Salford, Greater Manchester, the I'm A Celebrity... Jungle Challenge indoor park will be marketed as a "multi-sensory adrenaline adventure".

It will enable visitors to compete to be "king or queen of the jungle" – following the format of the TV show – by collecting gold stars.

The stars can be earned by taking part in 90-minute challenges, such as zip wires, climbing walls, mazes and parachute drops.

Zones within the indoor attraction will be themed and named after the TV show's iconic challenge areas – including Main Camp, Croc Creek and Snake Rock.

The attraction is being developed by broadcaster ITV, which owns the rights to the show.

I'm A Celebrity... Jungle Challenge was first announced back in 2019, but its launch has been delayed due to the pandemic.

A spokesperson told Attractions Management: "The Jungle Challenge team are working hard to get the attraction ready for a 2021 opening, however, we are having to accommodate the challenges presented by COVID-19.

"It will be the perfect day out for all the family. Campmates will venture into the specially created jungle where you’ll need to navigate a series of obstacles and challenges.

"They can then face their fears, test their nerve and agility and collect as many stars as they can for their chance to be crowned “King” or “Queen” of the jungle!"

Following the challenge, guests can visit a themed 'Tree-top Studio' gift shop.

I'm A Celebrity... Jungle Challenge adds to the range of themed attractions featuring ITV shows, which it has developed as part of its "More Than TV" strategy.

Others include the Emmerdale Village Tour, Coronation Street – The Tour and Ninja Warrior UK.
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
Credit: ITV.com
RELATED STORIES
ITV plans immersive 'I'm A Celebrity...Get Me Out Of Here!' attraction in Salford, UK


The TV show I'm a Celebrity...Get Me Out of Here! is to be used as the inspiration for a new theme park to be created in Salford, near Manchester, UK, where the ITV studios are based.
ITV Studios reaches IP deal with upcoming London Resort project


London Resort Company Holdings (LRCH) has teamed up with ITV Studios on its multi-billion pound theme park project, announcing a new partnership that will see ITV's world-famous content transformed into unique attractions at the resort when it opens in 2024.
I'm A Celebrity coming to Thorpe Park as new visitor attraction


I’m A Celebrity...Get Me Out Of Here is coming to Thorpe Park in the shape of a new visitor attraction.
MORE NEWS
IAAPA joins calls to ease border entry restrictions in the US and to revive tourism sector
IAAPA has joined a range of US travel and tourism trade organisations in calling for the lifting of border entry restrictions and to help revive the visitor flow into the country.
Merlin hits the market with surge of new openings
Merlin Entertainments has been busy with a raft of new openings and future project announcements, as the global visitor attractions industry begins to emerge from COVID-19 lockdowns and restrictions.
Saudi Arabia offers US$133m in loans to create 50 new attractions
Saudi Arabia's General Entertainment Authority (GEA) has pledged to provide SAR500m (US$133m, €112m, £96m) worth of loans to companies, in order to create new attractions and entertainment projects in the country.
Hong Kong's Ocean Park opens Water World with 27 new outdoor and indoor attractions
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COMPANY PROFILES
Red Raion

Founded in 2014, Red Raion is the CGI studio specialized in media based attractions. [more...]
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iPlayCo was established in 1999. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
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VIDEO GALLERY

Proslide Tech Inc - ProSlide | Atlantis Dubai
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

28-30 Sep 2021

International Wellness Tourism Conference

Carillon Miami Wellness Resort, Miami, United States
01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2021

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