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NEWS
Game of Thrones offers Oculus experience in new temporary exhibition
POSTED 10 Feb 2015 . BY Tom Anstey
John Bradley – who plays Sam Tarly in the TV series – was on hand for the exhibition's launch Credit: The O2 Arena/Sky Atlantic
A new exhibition at the O2 Arena is using Oculus Rift to bring the Game of Thrones world to life like never before.

The temporary virtual reality installation at the O2, available for free to Sky customers, lets users ride the Castle Black winch elevator to the top of the 700-foot ice Wall, as seen in Season 1, Episode 3 Lord Snow. The 4D experience "Ascend the Wall" is a 60-second virtual immersion into the world of Westeros. Powered by Oculus Rift, the experience combines the latest in interactive technology and computer graphics generated by Framestore, winner of this year's Academy Award for Best Visual Effects for its work on the film Gravity.

In addition to the VR section, the exhibition offers 28 outfits worn by the show’s characters, as well as weaponry and props from the show, a green screen where fans can be engulfed by a breath of flames from the dragon Drogon and a replica Iron Throne which guests can sit on.

The show, based on the series of books by George RR Martin, is returning for a fifth season in April. The temporary exhibition will be showcased at the O2 until 17 February, before going on an international tour to promote the show.

Following the March 2014 purchase of Oculus Rift by Facebook founder Mark Zuckerberg, Attractions Management looked at what implications this could have for the attractions industry, with Zuckerberg predicting virtual and augmented reality will become part of everyday life in the near future.
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Jobs    News   Products   Magazine
NEWS
Game of Thrones offers Oculus experience in new temporary exhibition
POSTED 10 Feb 2015 . BY Tom Anstey
John Bradley – who plays Sam Tarly in the TV series – was on hand for the exhibition's launch Credit: The O2 Arena/Sky Atlantic
A new exhibition at the O2 Arena is using Oculus Rift to bring the Game of Thrones world to life like never before.

The temporary virtual reality installation at the O2, available for free to Sky customers, lets users ride the Castle Black winch elevator to the top of the 700-foot ice Wall, as seen in Season 1, Episode 3 Lord Snow. The 4D experience "Ascend the Wall" is a 60-second virtual immersion into the world of Westeros. Powered by Oculus Rift, the experience combines the latest in interactive technology and computer graphics generated by Framestore, winner of this year's Academy Award for Best Visual Effects for its work on the film Gravity.

In addition to the VR section, the exhibition offers 28 outfits worn by the show’s characters, as well as weaponry and props from the show, a green screen where fans can be engulfed by a breath of flames from the dragon Drogon and a replica Iron Throne which guests can sit on.

The show, based on the series of books by George RR Martin, is returning for a fifth season in April. The temporary exhibition will be showcased at the O2 until 17 February, before going on an international tour to promote the show.

Following the March 2014 purchase of Oculus Rift by Facebook founder Mark Zuckerberg, Attractions Management looked at what implications this could have for the attractions industry, with Zuckerberg predicting virtual and augmented reality will become part of everyday life in the near future.
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
RELATED STORIES
Game of Thrones at the forefront of Northern Ireland tourism push


Northern ireland’s tourist board is planning to use hit TV show Game of Thrones – which was filmed in the country – in its quest to achieve record visitor numbers.
MORE NEWS
Universal Beijing Resort reveals expansion plans for second phase
Universal Beijing Resort in China is preparing to embark on the second phase of its construction programme.
Museum operators using AR to take their exhibits global
Two leading museum operators in the UK have partnered with an augmented reality specialist to present holographic exhibits and experiences for students around the world.
John McAslan + Partners-designed M7 cultural hub and museum opens in Doha
A new creative hub in Doha looks to position itself as the new heart of Qatar’s fashion and design industry – as well as a public showcase for innovation and entrepreneurship in the region.
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COMPANY PROFILES
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
VIDEO GALLERY

Proslide Tech Inc - ProSlide | Atlantis Dubai
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
+ More diary  
 


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