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Reeses Cupfusion opens at Hersheypark
17 Dec 2019 . BY Lauren Heath-Jones
Reese's Cupfusion takes guests on an adventure through a futuristic Reese's factory
Alterface has partnered with Sally Dark Rides and Raven Sun Creative to create a new dark ride experience at the Hersheypark in Pennsylvania, US.

Called Reese's Cupfusion, the ride takes guests on an adventure through a futuristic Reese's factory where they become agents tasked with protecting the Crystal Cup, a legendary artefact that stores Cupfusion energy, powered by the love of peanut butter cups, to power the factory. Riders, under the leadership of Commander Cup, go into battle against Mint the Merciless and the League of Misfit Candy, who are out to steal the cup.

As they make their way through the ride, guests score points by shooting fixed- and motion-based targets and can unlock additional features, as well as score bonus points through co-operative game play.

Vikki Hultquist, general manager of Attractions and Entertainment at Hersheypark, said: "It's a sweet and sensory adventure that creates a unique and memorable experience.

"As our first story-based attraction, it offers multiple ways to play all year round."

The ride was constructed by Sally, with all creative elements were designed by Raven Sun Creative. Alterface were responsible for the interactivity, installing its Salto show management technology, which manages the ride's complex gameplay, as well as audio, lighting, shooting, animatronics and video content.

Rich Hill, creative director at Sally Dark rides, said: "The ride is a big step forward for interactive dark rides as there are more targets in this ride than any attraction in the world."

"The true test for Alterface's system was being able to handle as many targets - practical targets, small media targets on monitors and large media targets on screens - as it could. It performed really good," Hill added.

Benoit Cornet, CEO and founder of Alterface, said: "Reese's Cupfusion is again a wonderful example of how interactive dark rides create fun for the entire family, yet still challenge individual players."

"At Hersheypark, families emotionally connect with the Reese brand, this is enhanced as they are immersed into a compelling adventure," Cornet added.
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Jobs   News   Products   Magazine
PRODUCT NEWS
Reeses Cupfusion opens at Hersheypark
17 Dec 2019 . BY Lauren Heath-Jones
Reese's Cupfusion takes guests on an adventure through a futuristic Reese's factory
Alterface has partnered with Sally Dark Rides and Raven Sun Creative to create a new dark ride experience at the Hersheypark in Pennsylvania, US.

Called Reese's Cupfusion, the ride takes guests on an adventure through a futuristic Reese's factory where they become agents tasked with protecting the Crystal Cup, a legendary artefact that stores Cupfusion energy, powered by the love of peanut butter cups, to power the factory. Riders, under the leadership of Commander Cup, go into battle against Mint the Merciless and the League of Misfit Candy, who are out to steal the cup.

As they make their way through the ride, guests score points by shooting fixed- and motion-based targets and can unlock additional features, as well as score bonus points through co-operative game play.

Vikki Hultquist, general manager of Attractions and Entertainment at Hersheypark, said: "It's a sweet and sensory adventure that creates a unique and memorable experience.

"As our first story-based attraction, it offers multiple ways to play all year round."

The ride was constructed by Sally, with all creative elements were designed by Raven Sun Creative. Alterface were responsible for the interactivity, installing its Salto show management technology, which manages the ride's complex gameplay, as well as audio, lighting, shooting, animatronics and video content.

Rich Hill, creative director at Sally Dark rides, said: "The ride is a big step forward for interactive dark rides as there are more targets in this ride than any attraction in the world."

"The true test for Alterface's system was being able to handle as many targets - practical targets, small media targets on monitors and large media targets on screens - as it could. It performed really good," Hill added.

Benoit Cornet, CEO and founder of Alterface, said: "Reese's Cupfusion is again a wonderful example of how interactive dark rides create fun for the entire family, yet still challenge individual players."

"At Hersheypark, families emotionally connect with the Reese brand, this is enhanced as they are immersed into a compelling adventure," Cornet added.
PRODUCT NEWS
Robe lights up Puy Du Fou España
Independent French theme park operator Puy Du Fou has revealed details of its latest outdoor spectacular, El Sueño de Toledo at Puy Du Fou España.
Triotech opens three attractions at Resorts World Genting's Skytropolis indoor theme park
Triotech has installed three new attractions, at Resorts World Genting's Skytropolis indoor theme park in Malaysia.
Painting With Light brings Het Kunstuur gallery concept to life
A new interactive gallery concept has opened in Mechelen, Belgium.
Global Solutions for Clothing creates award-winning costumes
Global Solutions for Clothing (GSC) is a multi-award winning costume specialist that has been creating high quality costume for more than 60 years.
EAG International Expo 2020 to showcase breakthrough technology for coin-operated visitor attractions
This year's EAG International Expo, which will take place between 14 and 16 January at ExCeL London.
Holovis to offer Gyro VR experiences following new Sangwha partnership
Holovis has announced a new distribution partnership with Sangwha, a digital agency and manufacturer based in Korea.
Triotech's Fear The Walking Dead Survival opens at Trans Studio Bali
Fear The Walking Dead Survival, an immersive walk-through experience has opened at the newly- opened Trans Studio Bali theme park in Bali, Indonesia.
Squint/Opera completes final phase of digital exhibit at the Empire State Building
Squint/Opera, a London- and New York-based creative digital studio, has completed the final phase of a new immersive digital exhibition at the Empire State Building.
Digital Projection brings history to life at St Stephan's Cathedral
St Stephan's, a Baroque cathedral in Passau, Germany, has celebrated its 350-year history with Symphony of Light and Sound a spectacular videotaped show.
Triotech reimagines Knott's Bear-y Tales as new 4D dark ride
Triotech, a supplier and designer of interactive and immersive attractions, has announced a new partnership with Knott's Berry Farm
Geoff Chutter wins EY Entrepreneur of the Year award
Geoff Chutter, CEO of WhiteWater, has won Ernst & Young's EY Entrepreneur of the Year 2019, beating out competition from more than 300 entrants.
Super 78 and Microsoft Surface partnership brings animated characters to life in real-time
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+ More products   
 
COMPANY PROFILES
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
VIDEO GALLERY

Red Raion - Trailer Pinocchio - A Modern Tale VR
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Trailer Peter Pan - Saving Tinkerbell VR – Red Raion
Trailer Aladdin - The Bachelor Party VR – Red Raion
Introducing AnimaChat! – Animalive
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-25 Mar 2020

MuseumNext Europe

Edinburgh Festival Hub, Edinburgh,
23-25 Mar 2020

Dubai Entertainment Amusement and Leisure Exhibition (DEAL)

Dubai World Trade Centre, Dubai, United Arab Emirates
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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LEISURE MEDIA PRODUCT SEARCH
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