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The Simpsons in 4D opens at Myrtle Beach
15 May 2019 . BY Lauren Heath-Jones
The Simpsons in 4D takes guests on a special-effects-filled adventure with the world's favourite animated family
A new Simpsons-themed 4D theatre attraction has opened at Broadway at the Beach, an entertainment complex in Myrtle Beach, South Carolina.

Called The Simpsons in 4D, the attraction was developed by SimEx-Iwerks in partnership with FoxNext Destinations and Gracie Films and takes guests on a dynamic special-effects-filled adventure with the world's favourite animated family.

Billed as a 'family-friendly' motion experience, the attraction is based inside a state-of-the-art 4D theatre designed to resemble Springfield's premier cinema, the Aztec Theater. The extensive theming includes a queue of Springfield residents lining up to join Homer and Marge on the red carpet to celebrate the career of fan-favourite Troy McClure, while a preshow - featuring Springfield's finest, including cartoon caperers Itchy & Scratchy - is screened.

Next door to the theatre is the Kwik-E-Mart, a fully-themed convenience store, selling Springfield staples including Buzz Cola, Heat-Lamp Hot Dogs, Lard Lad Donuts and Squishees, alongside an array of Simpsons-themed merchandise.

Michael Needham, founder and CEO of SimEx-Iwerks Entertainment, said: "We are excited to share this immersive, multi-sensory experience featuring the world's most advanced 4D attraction technology. The reaction to the opening of the Kwik-E-Mart has been overwhelmingly positive and we see fans from all generations thrilled to be part of The Simpsons story."
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PRODUCT NEWS
The Simpsons in 4D opens at Myrtle Beach
15 May 2019 . BY Lauren Heath-Jones
The Simpsons in 4D takes guests on a special-effects-filled adventure with the world's favourite animated family
A new Simpsons-themed 4D theatre attraction has opened at Broadway at the Beach, an entertainment complex in Myrtle Beach, South Carolina.

Called The Simpsons in 4D, the attraction was developed by SimEx-Iwerks in partnership with FoxNext Destinations and Gracie Films and takes guests on a dynamic special-effects-filled adventure with the world's favourite animated family.

Billed as a 'family-friendly' motion experience, the attraction is based inside a state-of-the-art 4D theatre designed to resemble Springfield's premier cinema, the Aztec Theater. The extensive theming includes a queue of Springfield residents lining up to join Homer and Marge on the red carpet to celebrate the career of fan-favourite Troy McClure, while a preshow - featuring Springfield's finest, including cartoon caperers Itchy & Scratchy - is screened.

Next door to the theatre is the Kwik-E-Mart, a fully-themed convenience store, selling Springfield staples including Buzz Cola, Heat-Lamp Hot Dogs, Lard Lad Donuts and Squishees, alongside an array of Simpsons-themed merchandise.

Michael Needham, founder and CEO of SimEx-Iwerks Entertainment, said: "We are excited to share this immersive, multi-sensory experience featuring the world's most advanced 4D attraction technology. The reaction to the opening of the Kwik-E-Mart has been overwhelmingly positive and we see fans from all generations thrilled to be part of The Simpsons story."
PRODUCT NEWS
IEE PREVIEW: Red Raion to showcase new film
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Red Raion will be presenting a new CGI film,
IEE PREVIEW: Huss Park Attractions announces two major installations
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Huss Park Attractions will announce the installation of two major attractions.
IEE PREVIEW: Technical Park exhibiting multiple projects
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Technical Park is presenting several new projects at IAAPA Europe this year.
IEE Preview: Gateway to present Galaxy product suite
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Gateway is offering its Galaxy product suite.
IEE PREVIEW: OpenAire to discuss upcoming waterpark
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, OpenAire will be on hand to discuss its newest waterpark.
Simworx to launch new products at IEE
Simworx, a UK-based developer of dynamic media-based attractions, is set to launch two new products, the AGV Dark Ride and the Mini Flying Theatre, at this year's IAAPA Expo Europe.
IEE PREVIEW: Garmendale to unveil major new project
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Garmendale will be revealing details of a major new project.
Jora Vision to create panda museum in China
Jora Vision, a Netherlands-based attractions design firm, has won a competition to develop a museum experience at The Giant Panda Breeding Research Base in Chengdu, China.
IEE PREVIEW: Clip 'n Climb to debut Clip 'n Score technology
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Visitors will get the chance to be the first to try out Clip ‘n Score, the new cutting-edge software from Clip ‘n Climb.
IEE PREVIEW: Intamin to showcase LSM Double Launch Coaster
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Intamin will be exhibiting its LSM Double Launch Coaster Taiga.
Simworx launches new time-travelling attraction
Simworx, a UK-based developer of dynamic media-based attractions, has launched a brand new attraction.
IEE PREVIEW: Vekoma to discuss upcoming projects
At this year's IAAPA Expo Europe (IEE), formerly the Euro Attractions Show, Vekoma will be on hand to discuss its upcoming projects.
+ More products   
 
COMPANY PROFILE
iPlayCo

iPlayCo was established in 1999. iPlayCo Corporation Ltd is the owner and key stakeholder. [more...]
+ More profiles  
VIDEO GALLERY

Simworx - The power to move you…
Simworx is acknowledged as one of the world’s leaders in the supply of 4D Effects Cinemas and Motion Simulation Attractions. Find out more...
More videos:
Trailer Peter Pan - Saving Tinkerbell VR – Red Raion
Red Raion: Meet the Team - Introduction – Red Raion
Online Print Made Easy! – instantprint
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
17 Sep 2019

TEA Western Division TEA Talks Live: TEA Masters

CalArts Walt Disney Modular Theater, Valencia, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS