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NEWS
All change at LEGOLAND
POSTED 01 Dec 2004 . BY
The LEGO company – which owns the four LEGOLAND theme parks – has announced that it is unlikely to break even in 2004 and will consequently be transferring the LEGOLAND parks either partly or wholly to new owners and a separate company, so it can focus on its core play materials business.

Following the initiation of a cost reduction programme at the beginning of 2004, the company has reduced costs by approximately DKK1.2bn (£112m, 162m euros, $215m). The workforce has been reduced by nearly a thousand employees.

As part of the cost-cutting agenda, the LEGOLAND parks – in the UK, USA, Denmark and Germany – will either be wholly or partly transferred to new ownership. Although the outcome is uncertain at present as to whether external investment could be sought, LEGO has confirmed that it intends to maintain a controlling interest in the parks whatever happens.

CEO and owner of the LEGO company, Kjeld Kirk Kristiansen will also be stepping down to become deputy chair.

He will be succeeded by Jørgen Vig Knudstorp, who was previously the senior vice president of corporate affairs and has been appointed with immediate effect.

Kristiansen said: “Since January, my task has been to set a new direction for the company and create a plan for the recreation of a profitable LEGO company.

“The direction is clear and the action plan is already creating results. Therefore, this is the right time for the future corporate management to take over. Their task is to create a profit in 2005 and a result for 2006 which will provide a satisfactory return.” Details: www.lego.com

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Jobs   News   Products   Magazine
NEWS
All change at LEGOLAND
POSTED 01 Dec 2004 . BY
The LEGO company – which owns the four LEGOLAND theme parks – has announced that it is unlikely to break even in 2004 and will consequently be transferring the LEGOLAND parks either partly or wholly to new owners and a separate company, so it can focus on its core play materials business.

Following the initiation of a cost reduction programme at the beginning of 2004, the company has reduced costs by approximately DKK1.2bn (£112m, 162m euros, $215m). The workforce has been reduced by nearly a thousand employees.

As part of the cost-cutting agenda, the LEGOLAND parks – in the UK, USA, Denmark and Germany – will either be wholly or partly transferred to new ownership. Although the outcome is uncertain at present as to whether external investment could be sought, LEGO has confirmed that it intends to maintain a controlling interest in the parks whatever happens.

CEO and owner of the LEGO company, Kjeld Kirk Kristiansen will also be stepping down to become deputy chair.

He will be succeeded by Jørgen Vig Knudstorp, who was previously the senior vice president of corporate affairs and has been appointed with immediate effect.

Kristiansen said: “Since January, my task has been to set a new direction for the company and create a plan for the recreation of a profitable LEGO company.

“The direction is clear and the action plan is already creating results. Therefore, this is the right time for the future corporate management to take over. Their task is to create a profit in 2005 and a result for 2006 which will provide a satisfactory return.” Details: www.lego.com

MORE NEWS
Reykjavik city centre set to welcome ocean-side geo-thermal wellness lagoon in 2021
Attractions and hospitality brand, Pursuit, has unveiled plans to develop a premium oceanfront geothermal lagoon in Iceland.
Therme Group announces development plans to roll out wellbeing resorts across UK
Following approval to build a £250mn wellbeing resort in Manchester, Therme Group has revealed plans to develop and expand its concept in other major UK cities.
COVID-19 stimulus package – VAT cut for hospitality, companies to get apprenticeship funding
The hospitality and attractions sectors will benefit from a temporary cut to VAT as part of stimulus measures announced by chancellor Rishi Sunak.
Eureka! reveals new designs for Eureka! Mersey – construction to begin in 2021
New concept designs and visuals have been released for the Eureka! Mersey project – a £11.75m children's visitor attraction being developed in Liverpool, UK.
Thermal project set to ‘redefine city wellbeing’ on track for 2023 opening
Global wellbeing organisation, Therme Group, has confirmed its 28-acre wellbeing project in the UK is on track to begin construction.
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Triotech was established in 1999. The company is based in Montreal, Canada and has additional offi [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
+ More profiles  
VIDEO GALLERY

Polin Waterparks & Pool Systems - Experience the experience
Have you ever wondered how the fun is created? Polin Waterparks is a global market leader in the design, manufacture and installation of waterparks and water play attractions. Find out more...
More videos:
Introducing AnimaChat! – Animalive
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08 Oct 2020

VAC 2020 VIRTUAL (The Annual National Conference of Visitor Attractions)

Online, United Kingdom
17-23 Oct 2020

World Leisure Congress 2020

Pinggu, Beijing, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
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