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Industrial Light & Magic creates groundbreaking virtual ABBA concert
POSTED 30 May 2022 . BY Tom Walker
Industrial Light & Magic has created digital avatars – or "ABBAtars" – of each band member Credit: Abba Voyage
ABBA has returned to live concerts after a 40-year break – in digital form
The new ABBA Voyage features "ground-breaking" augmented reality and other digital technologies
To create the experience, the four ABBA members worked together with Industrial Light & Magic
The experience is housed at a custom-built venue, called ABBA Arena, in east London
ABBA, the 70s icons behind hits such as Dancing Queen and Mamma Mia, has returned to live concerts after a 40-year break – in digital form.

Featuring ground-breaking augmented reality and other digital technologies, the new ABBA Voyage concerts recreate the sights and sounds of Abba in their 1970s heyday.

To create the footage, the four ABBA members worked together with Industrial Light & Magic – the visual effects firm founded by George Lucas and famous for its work on blockbusters such as Star Wars and Lord of the Rings.

Agnetha Fältskog, Björn Ulvaeus, Benny Andersson, and Anni-Frid Lyngstad performed in motion capture suits for five weeks, with around 160 cameras scanning their body movements and facial expressions.

Industrial Light & Magic animators and visual effects artists then created digital avatars – or "ABBAtars" – of each member, who ​​then appear on a 65 million pixel screen in front of their fans.

Using lights and other effects, the boundaries between the screen and the "real world" are then blurred using lighting effect, creating an illusion that the four are, in fact, performing on stage.

The experience is housed at a custom-built venue, called ABBA Arena, at Queen Elizabeth Olympic Park, east London.

"ABBA Voyage is the long-awaited concert from one of the biggest pop acts of all time featuring a setlist of ABBA’s biggest, most popular hits – each handpicked with great care by the band," ABBA Voyage said.

"Agnetha, Björn, Benny and Anni-Frid have created the kind of concert they always wanted, performing for their fans at their very best: as digital versions of themselves backed by today’s finest musicians.

"Blurring the lines between the physical and digital, fans will be able to see the magic of ABBA brought to life using the latest in motion capture technology.

"It’s the greatest ABBA performance the world has never seen. Until now."
The experience is housed at a custom-built venue, called ABBA Arena Credit: Abba Voyage
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Jobs    News   Products   Magazine
NEWS
Industrial Light & Magic creates groundbreaking virtual ABBA concert
POSTED 30 May 2022 . BY Tom Walker
Industrial Light & Magic has created digital avatars – or "ABBAtars" – of each band member Credit: Abba Voyage
ABBA has returned to live concerts after a 40-year break – in digital form
The new ABBA Voyage features "ground-breaking" augmented reality and other digital technologies
To create the experience, the four ABBA members worked together with Industrial Light & Magic
The experience is housed at a custom-built venue, called ABBA Arena, in east London
ABBA, the 70s icons behind hits such as Dancing Queen and Mamma Mia, has returned to live concerts after a 40-year break – in digital form.

Featuring ground-breaking augmented reality and other digital technologies, the new ABBA Voyage concerts recreate the sights and sounds of Abba in their 1970s heyday.

To create the footage, the four ABBA members worked together with Industrial Light & Magic – the visual effects firm founded by George Lucas and famous for its work on blockbusters such as Star Wars and Lord of the Rings.

Agnetha Fältskog, Björn Ulvaeus, Benny Andersson, and Anni-Frid Lyngstad performed in motion capture suits for five weeks, with around 160 cameras scanning their body movements and facial expressions.

Industrial Light & Magic animators and visual effects artists then created digital avatars – or "ABBAtars" – of each member, who ​​then appear on a 65 million pixel screen in front of their fans.

Using lights and other effects, the boundaries between the screen and the "real world" are then blurred using lighting effect, creating an illusion that the four are, in fact, performing on stage.

The experience is housed at a custom-built venue, called ABBA Arena, at Queen Elizabeth Olympic Park, east London.

"ABBA Voyage is the long-awaited concert from one of the biggest pop acts of all time featuring a setlist of ABBA’s biggest, most popular hits – each handpicked with great care by the band," ABBA Voyage said.

"Agnetha, Björn, Benny and Anni-Frid have created the kind of concert they always wanted, performing for their fans at their very best: as digital versions of themselves backed by today’s finest musicians.

"Blurring the lines between the physical and digital, fans will be able to see the magic of ABBA brought to life using the latest in motion capture technology.

"It’s the greatest ABBA performance the world has never seen. Until now."
The experience is housed at a custom-built venue, called ABBA Arena Credit: Abba Voyage
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Juneteenth Museum by Bjarke Ingels Group has been designed to inspire spiritual uplift
Detailed plans have been revealed for the National Juneteenth Museum in Fort Worth, Texas, US.
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The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
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David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
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Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
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Red Raion TV - Opening Event: FICO Eataly World
Last July 7th, Red Raion took part in the opening event of FICO Eataly World, the Italian theme park dedicated to food - the only one worldwide! Find out more...
More videos:
Red Raion TV - Testimonial: Leolandia – Red Raion
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+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

03-04 Sep 2022

HEALING SUMMIT 2022 - The Healing of Everything

Pine Cliff Resort, Portugal
27-29 Sep 2022

International Congress on Thermal Tourism

Ourense, Ourense, Spain
+ More diary  
 


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