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IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology
POSTED 14 Nov 2016 . BY Alice Davis
Panasonic and Videro have joined forces to debut a light-activated data delivery technology, which would allow operators to send information directly to a guest’s device.

When a guest locks their device on an object lit by an LED, Panasonic LinkRay reads the light frequency to send the required data into the palm of their hand.

This could work, for example, for bringing to life an artefact in a museum, for wayfinding in a theme park or for creating hidden surprises in an experience.

“You can hold the device in front an object in a store, and all the information about the product pops up on the screen,” Videro founder Johannes Buld told Attractions Management. “Imagine you’re looking at a Van Gogh painting in a museum; all the information arrives instantly on your phone, including the audioguide. You are always connected to content.”

This type of application would work with camera and light ID technology from Panasonic, called LinkRay, and Videro database technology. The camera picks up the light frequency, or light ID, which is pre-programmed by the user to relate to the relevant content. This means the data can also be changed by the user at any time.

Panasonic has developed a “solution in a box” mobile demo kit and will embark on a multi-city tour in the US to present this technology to customers.
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NEWS
IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology
POSTED 14 Nov 2016 . BY Alice Davis
Panasonic and Videro have joined forces to debut a light-activated data delivery technology, which would allow operators to send information directly to a guest’s device.

When a guest locks their device on an object lit by an LED, Panasonic LinkRay reads the light frequency to send the required data into the palm of their hand.

This could work, for example, for bringing to life an artefact in a museum, for wayfinding in a theme park or for creating hidden surprises in an experience.

“You can hold the device in front an object in a store, and all the information about the product pops up on the screen,” Videro founder Johannes Buld told Attractions Management. “Imagine you’re looking at a Van Gogh painting in a museum; all the information arrives instantly on your phone, including the audioguide. You are always connected to content.”

This type of application would work with camera and light ID technology from Panasonic, called LinkRay, and Videro database technology. The camera picks up the light frequency, or light ID, which is pre-programmed by the user to relate to the relevant content. This means the data can also be changed by the user at any time.

Panasonic has developed a “solution in a box” mobile demo kit and will embark on a multi-city tour in the US to present this technology to customers.
RELATED STORIES
IAAPA 2015: Revolutionary Videro technology streamlines AV for museums, 3D/4D attractions


A new platform is set to change the way operators and visitors interact with audiovisual content, allowing them to manage multimedia content from their smart device.
MORE NEWS
Experiential pirate experience to launch in 2020
A visitor attraction offering guests the opportunity to "live as pirates" is set to launch in the Dutch capital city Amsterdam in 2020.
Universal Beijing gets 2021 opening date
Universal has announced that its multi-billion dollar theme park development in Beijing, China, will open in 2021.
Four new theme parks open in two months as Fantawild revels in retelling Chinese history
Fantawild has opened its fourth Chinese theme park in a little over two months, with Jingzhou Fantawild Oriental Heritage in Hubei Province being the latest.
British Museum's Samsung Digital Discovery Centre upgraded with new tech
The Samsung Digital Discovery Centre (SDDC), a technological hub for children and young people at the British Museum, has been reopened following a major refit. The partnership between the two organisations has also been extended by another five years, to 2024.
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COMPANY PROFILE
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
FEATURED SUPPLIER

Rebranded EAG International Expo set to become leading trade show for the international entertainment and attractions industry
The newly rebranded Entertainment, Attractions and Gaming International Expo (EAG) is set to become the entertainment industry’s leading and most comprehensive trade event. [more...]
VIDEO GALLERY

instantprint - Online Print Made Easy!
We're the only online printing company who really gets your business. Find out more...
More videos:
Introducing AnimaChat! – Animalive
Trailer Peter Pan - Saving Tinkerbell VR – Red Raion
Jurassic War - Immersive tunnel movie trailer – Red Raion
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
23-24 Sep 2019

Tourism Symposium 2019

Winter Gardens, Blackpool, United Kingdom
+ More diary  
 


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Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
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