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NEWS
EDF Energy nets London Eye sponsorship
POSTED 07 Jan 2011 . BY Pete Hayman
EDF Energy has secured the naming rights to the London Eye after agreeing a three-year deal with operator Merlin Entertainments.

The attraction is to be called EDF Energy London Eye once it reopens this month after its annual two-week maintenance programme.

Gareth Wynn, director of EDF's London 2012 programme, said: "We will be using our expertise as Britain's largest generator of low carbon electricity to help lower the carbon footprint of the London Eye.

"Merlin's expertise in providing a fantastic visitor experience will help us inspire people to do their bit for a more sustainable future."

Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
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Jobs   News   Products   Magazine
NEWS
EDF Energy nets London Eye sponsorship
POSTED 07 Jan 2011 . BY Pete Hayman
EDF Energy has secured the naming rights to the London Eye after agreeing a three-year deal with operator Merlin Entertainments.

The attraction is to be called EDF Energy London Eye once it reopens this month after its annual two-week maintenance programme.

Gareth Wynn, director of EDF's London 2012 programme, said: "We will be using our expertise as Britain's largest generator of low carbon electricity to help lower the carbon footprint of the London Eye.

"Merlin's expertise in providing a fantastic visitor experience will help us inspire people to do their bit for a more sustainable future."

Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
MORE NEWS
Pandemic having 'massive impact' on US attractions – losses estimated at US$23bn
The pandemic cost the US visitor attractions an estimated US$23bn in economic losses during 2020, while the sector also suffered job losses five times larger than the average loss across all other US industries.
First look: Disney's new Spaceship Earth night-time experience at EPCOT
Disney has released concept designs for its plans to transform the Spaceship Earth attraction at EPCOT theme park at the Walt Disney World in Orlando, Florida, US.
Merlin reveals Chessington's new Croc Drop tower attraction
Merlin Entertainments has revealed details of the new Croc Drop attraction, set to open at its Chessington World of Adventures Resort theme park near London, UK this year.
Outdoor visitor attractions and theme parks in the UK to reopen on 12 April
Most outdoor attractions in England – including zoos and theme parks – will be allowed to reopen their doors on 12 April.
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iPlayCO

iPlayCo was established in 1999. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
TechnoAlpin

The TechnoAlpin SnowRoom is the most attractive and effective way for customers to cool down from h [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
VIDEO GALLERY

Animalive - Introducing AnimaChat!
Introducing AnimaChat, one operator can live-stream into multiple venues. Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-07 May 2021

TEA SATE Europe 2020

PortAventura World, Tarragona, Spain
09 Jun 2021

IAAPA Expo Asia 2021

The Venetian Macao, Macao, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
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