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NEWS
The Park Playground opens first immersive VR franchise in Porto
POSTED 14 Jun 2024 . BY Liz Terry
The Park Playground is one of the first VR franchises Credit: The Park Playground
An immersive VR attraction has opened in Porto, Portugal
The Park Playground is operating under a franchise
Franchise owners and investors are Sérgio Basto, José Carlos Marques, and Miguel Soro
Since its inception in 2018, the group has expanded to 13 cities in four countries with 50 installations
The Park Playground, has opened its first Immersive VR franchise in Porto, Portugal.

The Porto venue is the company’s fifth European location and includes a bar and catering, alongside three free-roam fields offering The Park Playground’s full library of original immersive VR experiences.

Opening today (14th June), the new venue sees The Park Playground partner with franchise owners and investors Sérgio Basto, José Carlos Marques, and Miguel Soro.

“Though this industry is a new area of investment for us, The Park’s success across Europe demonstrates the quality and long-lasting appeal of its immersive VR experiences,” says Sérgio Basto, the venue’s lead investor. “We’re confident this kind of cutting-edge entertainment will incentivise global audiences and the broader Portuguese community to travel to Porto for a unique experience.”

Following the success of venues in the UK and Central Europe, the standalone venue provides an opportunity for tourism in Porto, driving new visitors to the area by diversifying the range of experiences on offer.

“Our investors have been invaluable in steering this project in the right direction, providing a wealth of knowledge of the local market and offering guidance on how to address their needs," says Bill Painter, head of franchise at the Park Playground. "This new expansion into western Europe further reinforces the emerging trend of communities increasingly seeking new forms of entertainment, with VR and technology poised to fill this gap in the market”.

The Park Playground is a VR and immersive entertainment specialist and its range of VR social experiences blend technology with human connection. Since its inception in 2018, the group has expanded to 13 cities in four countries with over 50 playing fields.

The Group plans to expand further into Western Europe and beyond.
MORE NEWS
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Bridgerton Season three – most Instagrammed locations
Following the release of season three Of Bridgerton, a study reveals its ten most Instagrammable filming locations.
Getty Museum refuses to surrender prized Greek bronze to Italy
The European Court of Human Rights has recognised Italy’s claim to a prized Greek antiquity.
Merlin unveils record-breaking Hyperia coaster at Thorpe Park
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COMPANY PROFILES
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QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
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Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
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03-05 Sep 2024

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Jobs    News   Products   Magazine   Subscribe
NEWS
The Park Playground opens first immersive VR franchise in Porto
POSTED 14 Jun 2024 . BY Liz Terry
The Park Playground is one of the first VR franchises Credit: The Park Playground
An immersive VR attraction has opened in Porto, Portugal
The Park Playground is operating under a franchise
Franchise owners and investors are Sérgio Basto, José Carlos Marques, and Miguel Soro
Since its inception in 2018, the group has expanded to 13 cities in four countries with 50 installations
The Park Playground, has opened its first Immersive VR franchise in Porto, Portugal.

The Porto venue is the company’s fifth European location and includes a bar and catering, alongside three free-roam fields offering The Park Playground’s full library of original immersive VR experiences.

Opening today (14th June), the new venue sees The Park Playground partner with franchise owners and investors Sérgio Basto, José Carlos Marques, and Miguel Soro.

“Though this industry is a new area of investment for us, The Park’s success across Europe demonstrates the quality and long-lasting appeal of its immersive VR experiences,” says Sérgio Basto, the venue’s lead investor. “We’re confident this kind of cutting-edge entertainment will incentivise global audiences and the broader Portuguese community to travel to Porto for a unique experience.”

Following the success of venues in the UK and Central Europe, the standalone venue provides an opportunity for tourism in Porto, driving new visitors to the area by diversifying the range of experiences on offer.

“Our investors have been invaluable in steering this project in the right direction, providing a wealth of knowledge of the local market and offering guidance on how to address their needs," says Bill Painter, head of franchise at the Park Playground. "This new expansion into western Europe further reinforces the emerging trend of communities increasingly seeking new forms of entertainment, with VR and technology poised to fill this gap in the market”.

The Park Playground is a VR and immersive entertainment specialist and its range of VR social experiences blend technology with human connection. Since its inception in 2018, the group has expanded to 13 cities in four countries with over 50 playing fields.

The Group plans to expand further into Western Europe and beyond.
MORE NEWS
Excurio and The Muséum National d'Histoire Naturelle create evolutionary VR experience
Virtual reality creators Excurio has teamed up with experts from The Muséum National d'Histoire Naturelle to create Life Chronicles London, a free-roaming VR experience.
Bridgerton Season three – most Instagrammed locations
Following the release of season three Of Bridgerton, a study reveals its ten most Instagrammable filming locations.
Getty Museum refuses to surrender prized Greek bronze to Italy
The European Court of Human Rights has recognised Italy’s claim to a prized Greek antiquity.
Merlin unveils record-breaking Hyperia coaster at Thorpe Park
Merlin Entertainments has launched its new Hyperia rollercoaster at Thorpe Park to celebrate its 45th year.
Second Chaos Karts launches in Dubai
Live action video game experience Chaos Karts has launched in a 15,000sq ft arena in Al Quoz, Dubai.
Vietnam Van Gogh exhibition uses VIOSO-powered immersive installations
Twenty-five cameras, nine servers, 70 projectors and a range of AV technologies are being used to bring the art of Van Gogh to life in Ho Chi Minh City, Vietnam.
+ More news   
 
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
TechnoAlpin

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

03-05 Sep 2024

ASEAN Patio Pool Spa Expo

IMPACT Exhibition Center, Bangkok, Thailand
03-08 Sep 2024

Spa Peeps International Corporate Cruise

Cruise London, Amsterdam, Zeebrugge, United States
+ More diary  
 


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Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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