IAAPA news: VRstudios and Creative Works launch 'Fury' VR attraction | attractionsmanagement.com news
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IAAPA news: VRstudios and Creative Works launch 'Fury' VR attraction
POSTED 18 Nov 2021 . BY Tom Walker
Fury will be marketed as the world’s first unattended, two-player VR esports attraction Credit: VRStudios
VRstudios and Creative Works have launched a new VR-based multiplayer attraction
Fury will be marketed as the world’s first unattended, two-player VR esports attraction
The attraction made its debut at the IAAPA Expo 2021 in Orlando
The launch of Fury is part of a larger partnership deal between VRstudios and Creative Works
VRstudios and Creative Works have launched a new VR-based multiplayer attraction.

Described as the world’s first unattended, two-player VR esports attraction, Fury has been designed to deliver physically active experiences in a small footprint.

The VR gameplay options include “Hoops Madness,” which utilises real-world physics to deliver a VR basketball experience with authentic shooting and ball-handling.

Fury made its debut at the IAAPA Expo in Orlando this week (16-19 November).

Kevin Vitale, CEO and chair of VRstudios, said: ​​“With Fury, we're making it easy for location-based entertainment operators to bring in a money-making, high-throughput attraction that combines the immersion of virtual reality gaming with the community building, events and competition.

“Creative Works’ experience with esports and impressive track record of promoting innovative VR attractions makes them a great partner for us.”

The launch of Fury is part of a larger partnership deal between VRstudios, creator of free-roam multiplayer VR attractions and Creative Works, a turnkey attraction developer.

Under the partnership, Creative Works has become an authorised distributor in North America for VRstudios’ products.

The two companies also plan to collaborate on future products for the visitor attractions market, leveraging VRstudios’ technology and products and Creative Works’ fabrication, distribution, and service capabilities.
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NEWS
IAAPA news: VRstudios and Creative Works launch 'Fury' VR attraction
POSTED 18 Nov 2021 . BY Tom Walker
Fury will be marketed as the world’s first unattended, two-player VR esports attraction Credit: VRStudios
VRstudios and Creative Works have launched a new VR-based multiplayer attraction
Fury will be marketed as the world’s first unattended, two-player VR esports attraction
The attraction made its debut at the IAAPA Expo 2021 in Orlando
The launch of Fury is part of a larger partnership deal between VRstudios and Creative Works
VRstudios and Creative Works have launched a new VR-based multiplayer attraction.

Described as the world’s first unattended, two-player VR esports attraction, Fury has been designed to deliver physically active experiences in a small footprint.

The VR gameplay options include “Hoops Madness,” which utilises real-world physics to deliver a VR basketball experience with authentic shooting and ball-handling.

Fury made its debut at the IAAPA Expo in Orlando this week (16-19 November).

Kevin Vitale, CEO and chair of VRstudios, said: ​​“With Fury, we're making it easy for location-based entertainment operators to bring in a money-making, high-throughput attraction that combines the immersion of virtual reality gaming with the community building, events and competition.

“Creative Works’ experience with esports and impressive track record of promoting innovative VR attractions makes them a great partner for us.”

The launch of Fury is part of a larger partnership deal between VRstudios, creator of free-roam multiplayer VR attractions and Creative Works, a turnkey attraction developer.

Under the partnership, Creative Works has become an authorised distributor in North America for VRstudios’ products.

The two companies also plan to collaborate on future products for the visitor attractions market, leveraging VRstudios’ technology and products and Creative Works’ fabrication, distribution, and service capabilities.
RELATED STORIES
Cineplex fuses films and live entertainment with new Junxion concept


Canadian entertainment and media company Cineplex has announced plans to create new destinations that fuse movies, live entertainment and dining in one place.
Knott's Berry farm introducing free-roam virtual reality experience in April


Knott’s Berry farm will be the first major theme park in the world to introduce free roaming, multi-player virtual reality, announcing plans for ‘VR Showdown in Ghost Town’, which is coming to the attraction’s Boardwalk Arcade.
MORE NEWS
Scruffy Dog and Simtec launch Fisher-Price themed trackless ride
Scruffy Dog Creative Group and Simtec Systems have partnered to launch a new immersive trackless dark ride featuring the popular Mattel IP, Fisher-Price.
Dohmen and Bertens join forces to launch Tourist Development and Attraction Consultants
Former Efteling COO, Coen Bertens, and former BRC Imagination Arts exec, Bart Dohmen, have partnered to set up a consultancy for the tourism and visitor attraction sectors.
Puy du Fou to create first US attraction
Puy du Fou is set to enter the US attractions market with its iconic, immersive themed visitor experience, after securing a partnership with the Eastern Band of the Cherokee Indian (ECBI).
Mather & Co-designed Gretna Green Experience opens to the public
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COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Triotech

Triotech was established in 1999. The company is based in Montreal, Canada and has additional offi [more...]
+ More profiles  
VIDEO GALLERY

Red Raion TV - Testimonial: Leolandia
When you work in the Attractions Industry, there’s nothing better than seeing that dreamy look in the eyes of the people who have just tried your attraction. Find out more...
More videos:
Red Raion Showreel 2021 – Red Raion
Red Raion TV - Opening Event: FICO Eataly World – Red Raion
Slide Efffects – Proslide Tech Inc
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

07 Jun 2022

World Sauna Forum 2022

Lapland Hotels Arena, Tampere, Finland
07-10 Jun 2022

IAAPA Expo Asia 2022

Hong Kong Convention & Exhibition Centre, Hong Kong, Hong Kong SAR
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2022

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