Flaxmill Maltings – the world's first cast-iron framed building – is to be redeveloped as a visitor attraction | attractionsmanagement.com news
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window
POST YOUR JOB ONLINE
Free ezine/digital edition sign up
Jobs   News   Features   Video    Products   Profiles   Magazine   Handbook   Advertise  
NEWS
Flaxmill Maltings – the world's first cast-iron framed building – is to be redeveloped as a visitor attraction
POSTED 15 Dec 2020 . BY Tom Walker
Design consultancy Mather and Co has won a competitive tender to support the restoration of the building Credit: Copyright Feilden Clegg Bradley Studios
Shrewsbury Flaxmill Maltings, one of the most important buildings of the UK's industrial past, is to be restored and redeveloped as a heritage visitor attraction.

Built in 1797, the building is known as the "grandparent of the modern-day skyscraper", due to its pioneering cast iron frame, which was the first of its kind in the world and paved the way for the development of skyscrapers.

It operated as a flax mill for almost a century, before being converted into a maltings – producing malt for the brewing industry for another century – before closing for the final time in 1987.

Design consultancy Mather & Co has won a competitive tender to support the restoration of the building.

The new visitor experience will interpret the many stories of the collection of historic buildings and Mather has revealed plans to develop an "interactive and engaging scheme" which will give visitors an exciting and uniquely memorable experience.

Mather & Co will develop a range of engagement opportunities and active interpretation on site celebrating the heritage of innovation at Shrewsbury Flaxmill Maltings and the historical, technological, and social significance of the site.

Work has now begun on restoring the Main Mill and Kiln buildings, while the upper floors of the Main Mill will be transformed into office space.

The visitor experience – located on the ground floor – will be operated by the Friends of the Flaxmill Maltings and is scheduled to open in spring 2022.

The project is part of plans by Historic England, which owns the site, to regenerate the maltings as a hub for the community and a "place where people can work, play, learn and live".

The project has been funded by a £20.7m grant from the UK's National Lottery Heritage Fund, combined with additional funding from the Marches Local Enterprise Partnership via its Growth Deal with Government and from project partners Historic England, Shropshire Council and the Friends of the Flaxmill Maltings.

Duncan Wilson, chief executive of Historic England said: “This special site is the product of an innovative leap and a collaborative approach which allowed bold new ideas to evolve and be put into practice.

"We’re looking forward to working with the Mather & Co team as they help us to develop a thriving visitor attraction which will engage the community and inspire visitors to return to the site again and again.”

Sarah Clarke, managing director at Mather & Co said: “We're excited to get started on this truly transformational project at Shrewsbury Flaxmill Maltings.

"The building has an incredible story to tell over two hundred years and we are looking forward to bringing that history and innovation to life for the surrounding community and visitors to the town.”
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
RELATED STORIES
£20m Silverstone Experience finally opens doors


The Silverstone Experience, a £20m (US$25.7m, €23.1m) attraction that hopes to inspire a new generation of motor racing engineers, opens today at the famous Northamptonshire racing circuit.
Silverstone Experience to open later this month following construction delays


The Silverstone Experience, a National Lottery Heritage Fund-backed project that will put the archive of the British Racing Drivers' Club (BRDC) on display to the public, will open in Northamptonshire, UK, on 25 October.
MORE NEWS
Scott Brownrigg-designed Museum of Military Medicine in Cardiff given planning approval
The Museum of Military Medicine in the UK has received planning approval for a new building in the city of Cardiff.
ILMxLAB launches Lightsaber Dojo, new Star Wars VR experience for attractions
ILMxLAB – a subsidiary of Lucasfilm – has launched a new virtual reality (VR)-based experience for visitor attractions.
Bristol zoo to leave its historic city site after 185 years
The owner of Bristol Zoo, one of the world’s oldest zoos, has revealed plans to leave its city-centre site and relocate all operations to a sister site 10 miles away.
OMA designs Miami Beach's ReefLine – a seven mile-long underwater sculpture park
Architecture firm OMA has revealed designs for an ambitious underwater sculpture park which will stretch across seven miles off the coast of Miami Beach, Florida, US.
+ More news   
LATEST JOBS
+ More jobs  

COMPANY PROFILES
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
TechnoAlpin

The TechnoAlpin SnowRoom is the most attractive and effective way for customers to cool down from h [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Red Raion

Founded in 2014, Red Raion is the CGI studio specialized in media based attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
VIDEO GALLERY

Animalive - Introducing AnimaChat!
Introducing AnimaChat, one operator can live-stream into multiple venues. Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-07 May 2021

TEA SATE Europe 2020

PortAventura World, Tarragona, Spain
09 Jun 2021

IAAPA Expo Asia 2021

The Venetian Macao, Macao, China
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2020 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 3


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2021
Jobs   News   Products   Magazine
NEWS
Flaxmill Maltings – the world's first cast-iron framed building – is to be redeveloped as a visitor attraction
POSTED 15 Dec 2020 . BY Tom Walker
Design consultancy Mather and Co has won a competitive tender to support the restoration of the building Credit: Copyright Feilden Clegg Bradley Studios
Shrewsbury Flaxmill Maltings, one of the most important buildings of the UK's industrial past, is to be restored and redeveloped as a heritage visitor attraction.

Built in 1797, the building is known as the "grandparent of the modern-day skyscraper", due to its pioneering cast iron frame, which was the first of its kind in the world and paved the way for the development of skyscrapers.

It operated as a flax mill for almost a century, before being converted into a maltings – producing malt for the brewing industry for another century – before closing for the final time in 1987.

Design consultancy Mather & Co has won a competitive tender to support the restoration of the building.

The new visitor experience will interpret the many stories of the collection of historic buildings and Mather has revealed plans to develop an "interactive and engaging scheme" which will give visitors an exciting and uniquely memorable experience.

Mather & Co will develop a range of engagement opportunities and active interpretation on site celebrating the heritage of innovation at Shrewsbury Flaxmill Maltings and the historical, technological, and social significance of the site.

Work has now begun on restoring the Main Mill and Kiln buildings, while the upper floors of the Main Mill will be transformed into office space.

The visitor experience – located on the ground floor – will be operated by the Friends of the Flaxmill Maltings and is scheduled to open in spring 2022.

The project is part of plans by Historic England, which owns the site, to regenerate the maltings as a hub for the community and a "place where people can work, play, learn and live".

The project has been funded by a £20.7m grant from the UK's National Lottery Heritage Fund, combined with additional funding from the Marches Local Enterprise Partnership via its Growth Deal with Government and from project partners Historic England, Shropshire Council and the Friends of the Flaxmill Maltings.

Duncan Wilson, chief executive of Historic England said: “This special site is the product of an innovative leap and a collaborative approach which allowed bold new ideas to evolve and be put into practice.

"We’re looking forward to working with the Mather & Co team as they help us to develop a thriving visitor attraction which will engage the community and inspire visitors to return to the site again and again.”

Sarah Clarke, managing director at Mather & Co said: “We're excited to get started on this truly transformational project at Shrewsbury Flaxmill Maltings.

"The building has an incredible story to tell over two hundred years and we are looking forward to bringing that history and innovation to life for the surrounding community and visitors to the town.”
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
RELATED STORIES
£20m Silverstone Experience finally opens doors


The Silverstone Experience, a £20m (US$25.7m, €23.1m) attraction that hopes to inspire a new generation of motor racing engineers, opens today at the famous Northamptonshire racing circuit.
Silverstone Experience to open later this month following construction delays


The Silverstone Experience, a National Lottery Heritage Fund-backed project that will put the archive of the British Racing Drivers' Club (BRDC) on display to the public, will open in Northamptonshire, UK, on 25 October.
MORE NEWS
Scott Brownrigg-designed Museum of Military Medicine in Cardiff given planning approval
The Museum of Military Medicine in the UK has received planning approval for a new building in the city of Cardiff.
ILMxLAB launches Lightsaber Dojo, new Star Wars VR experience for attractions
ILMxLAB – a subsidiary of Lucasfilm – has launched a new virtual reality (VR)-based experience for visitor attractions.
Bristol zoo to leave its historic city site after 185 years
The owner of Bristol Zoo, one of the world’s oldest zoos, has revealed plans to leave its city-centre site and relocate all operations to a sister site 10 miles away.
OMA designs Miami Beach's ReefLine – a seven mile-long underwater sculpture park
Architecture firm OMA has revealed designs for an ambitious underwater sculpture park which will stretch across seven miles off the coast of Miami Beach, Florida, US.
EXCLUSIVE: Interactive ‘free roaming’ VR experience to launch in 2021 – Atmos VR plans eight sites in England
A new virtual reality (VR)-based, interactive gaming attraction is set to launch in the West Midlands, England in 2021.
Nijigen no Mori to add Dragon Quest-themed park to its offering
Nijigen no Mori theme park in Japan has revealed plans to add an entire new area based on the popular Japanese role-playing game (JRPG) Dragon Quest.
+ More news   
 
COMPANY PROFILES
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
TechnoAlpin

The TechnoAlpin SnowRoom is the most attractive and effective way for customers to cool down from h [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Red Raion

Founded in 2014, Red Raion is the CGI studio specialized in media based attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
VIDEO GALLERY

Animalive - Introducing AnimaChat!
Introducing AnimaChat, one operator can live-stream into multiple venues. Find out more...
More videos:
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-07 May 2021

TEA SATE Europe 2020

PortAventura World, Tarragona, Spain
09 Jun 2021

IAAPA Expo Asia 2021

The Venetian Macao, Macao, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS