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NEWS
Real Madrid launches innovation brand – plans to enter the e-health sector
POSTED 30 Jan 2020 . BY Tom Walker
Called Real Madrid Next, the new venture will look to collaborate with start-ups across six industry sectors Credit: Real Madrid
Real Madrid has launched a new innovation brand, designed to position the football club as a "social and economic leader".

Through the new venture, called Real Madrid Next, the football club will look to collaborate with start-ups across six industry sectors – e-health, fan engagement, audio-visual content generation, cybersecurity, business performance and technological and social infrastructures.

The club will offer start-ups access to its resources and expertise, while working together with new companies to develop their products and services which could benefit the club – and the wider economy.

"We look for excellence and the best technological advances possible, which helps to create our own, exclusive tools adapted to our way of working," a spokesperson for the club said.

"We want better results in every area of the club and in particular, the sporting area, digital transformation and globalisation of the entire organisation."

Real Madrid Next will begin its activities in the area of e-health by hosting First Real Madrid Conference on Medicine and Applied Science in Sport which will be held in March 2020 – an event which will attract key global experts in sports medicine.

RELATED STORIES
  Barcelona tops football's 'money league' - but Premier League still rules the roost


Spanish champion Barcelona Football Club generated more money than any other club in Europe for the first time in history, overtaking its fierce rival Real Madrid.
  Real Madrid selects Carlos Slim-owned FCC for 'digital stadium of the future' project


Spanish construction company FCC has won a contest to help transform Real Madrid's 70- year-old Estadio Santiago Bernabéu into what the club's president, Florentino Perez, has called a "digital stadium of the future".
  Deloitte: Real Madrid beats Barcelona and Man Utd to 'world's wealthiest club' status


Spanish giant Real Madrid has replaced English Premier League club Manchester United as the world's richest club.
MORE NEWS
Nohlab's 'Everything' installation among Noor Riyadh festival highlights
An immersive audiovisual experience that "observes everything as it is" was a among the highlights of this year's Noor Riyadh festival in Saudi Arabia.
Interactive TV gameshow experience to open in London in 2023
A new interactive visitor attraction that promises guests the opportunity to experience the thrill of being a TV show contestant is set to open in London in early 2023.
Alton Towers' iconic Nemesis coaster closes for major revamp
The famous Nemesis ride at UK theme park, Alton Towers, has closed for a major revamp.
Bob Iger's return to Disney sparks major restructuring focused on creativity and storytelling
Disney is set to undergo a "major restructuring" following the shock return of CEO Bob Iger.
+ More news   
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Job location: Coventry , United Kingdom
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COMPANY PROFILES
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TOR Systems have been in this business since 1981. [more...]
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Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
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FEATURED SUPPLIER

Behind the Scenes of IAAPA Expo 2022 with Michael Shelton
There is no place like IAAPA Expo, it’s the place to take in the most exciting sights, smells, tastes, and sensations that will take your career and attraction to new heights! The excitement, energy and opportunity are palpable. [more...]
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CATALOGUE GALLERY
 

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DIRECTORY
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DIARY

 

01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
05-07 Dec 2022

East Cape Futures

Hotel Palmas de Cortez, Los Barriles, Mexico
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©Cybertrek 2022
Jobs    News   Products   Magazine
NEWS
Real Madrid launches innovation brand – plans to enter the e-health sector
POSTED 30 Jan 2020 . BY Tom Walker
Called Real Madrid Next, the new venture will look to collaborate with start-ups across six industry sectors Credit: Real Madrid
Real Madrid has launched a new innovation brand, designed to position the football club as a "social and economic leader".

Through the new venture, called Real Madrid Next, the football club will look to collaborate with start-ups across six industry sectors – e-health, fan engagement, audio-visual content generation, cybersecurity, business performance and technological and social infrastructures.

The club will offer start-ups access to its resources and expertise, while working together with new companies to develop their products and services which could benefit the club – and the wider economy.

"We look for excellence and the best technological advances possible, which helps to create our own, exclusive tools adapted to our way of working," a spokesperson for the club said.

"We want better results in every area of the club and in particular, the sporting area, digital transformation and globalisation of the entire organisation."

Real Madrid Next will begin its activities in the area of e-health by hosting First Real Madrid Conference on Medicine and Applied Science in Sport which will be held in March 2020 – an event which will attract key global experts in sports medicine.

RELATED STORIES
Barcelona tops football's 'money league' - but Premier League still rules the roost


Spanish champion Barcelona Football Club generated more money than any other club in Europe for the first time in history, overtaking its fierce rival Real Madrid.
Real Madrid selects Carlos Slim-owned FCC for 'digital stadium of the future' project


Spanish construction company FCC has won a contest to help transform Real Madrid's 70- year-old Estadio Santiago Bernabéu into what the club's president, Florentino Perez, has called a "digital stadium of the future".
Deloitte: Real Madrid beats Barcelona and Man Utd to 'world's wealthiest club' status


Spanish giant Real Madrid has replaced English Premier League club Manchester United as the world's richest club.
MORE NEWS
Nohlab's 'Everything' installation among Noor Riyadh festival highlights
An immersive audiovisual experience that "observes everything as it is" was a among the highlights of this year's Noor Riyadh festival in Saudi Arabia.
Interactive TV gameshow experience to open in London in 2023
A new interactive visitor attraction that promises guests the opportunity to experience the thrill of being a TV show contestant is set to open in London in early 2023.
Alton Towers' iconic Nemesis coaster closes for major revamp
The famous Nemesis ride at UK theme park, Alton Towers, has closed for a major revamp.
Bob Iger's return to Disney sparks major restructuring focused on creativity and storytelling
Disney is set to undergo a "major restructuring" following the shock return of CEO Bob Iger.
Battersea Power Station's chimney experience whisks guests up 109m in a glass elevator
The highly anticipated chimney lift experience at the Battersea Power Station has opened to the public.
Eureka! tackles STEM with new Science + Discovery Centre
Eureka! Science + Discovery Centre in Seacombe, UK, has opened its doors to the public.
+ More news   
 
COMPANY PROFILES
TOR Systems Ltd

TOR Systems have been in this business since 1981. [more...]
Antonio Zamperla Spa

Founded in 1966, the Antonio Zamperla SPA is privately owned by Mr Alberto Zamperla. Located in Vi [more...]
Triotech

Triotech was established in 1999. The company is based in Montreal, Canada and has additional offi [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
+ More profiles  
FEATURED SUPPLIER

Behind the Scenes of IAAPA Expo 2022 with Michael Shelton
There is no place like IAAPA Expo, it’s the place to take in the most exciting sights, smells, tastes, and sensations that will take your career and attraction to new heights! The excitement, energy and opportunity are palpable. [more...]
VIDEO GALLERY

Proslide Tech Inc - ProSlide's all-in-one waterplay entertainment center
RideHOUSE is an iconic waterplay complex purposefully designed for young kids and families to enjoy. Find out more...
More videos:
Red Raion TV - Testimonial: Leolandia – Red Raion
Red Raion Showreel 2021 – Red Raion
Red Raion TV - Opening Event: FICO Eataly World – Red Raion
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
05-07 Dec 2022

East Cape Futures

Hotel Palmas de Cortez, Los Barriles, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2022

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