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Motown Museum breaks ground on expansion project
POSTED 25 Sep 2019 . BY Andy Knaggs
Artist's rendering of the new design of the museum Credit: Motown Museum
Legends of Motown as well as political and religious figures were among the guests as ground was broken on the Motown Museum expansion project at "Hitsville" in Detroit, Michigan, on 22 September.

The planned US$50m (€45.5m, £40.4m) expansion will see additions and improvements to the West Grand Boulevard site, such as administrative and archiving functions, multi-purpose space, interactive exhibits, a small theatre/entertainment venue, recording studios and an expanded retail experience. The new 50,000sq ft (15,240sq m) site will celebrate the music and history of the revered record label, whose stable of artists from the 1960s onwards included Smokey Robinson, Marvin Gaye, Diana Ross and The Supremes, and Stevie Wonder.

Part of the work underway will see the development of a space called "Hitsville Next", which will link in three houses to the east of Hitsville, the original headquarters and recording studio of the record label, providing a home for the Motown Museum's youth and community programmes.

Attending the ceremony was Motown founder Berry Gordy Jr, now 89 years old, along with the Reverend Jesse Jackson, Michigan governor Gretchen Whitmer and Senator Debbie Stabenow. Looking on were Otis Williams of The Temptations, songwriter Brian Holland and the Miracles' Claudette Robinson.

The ceremony came after the museum's fundraising campaign crossed the US$25m (€22.75m, £20.2m) threshold, helped along the way by a US$4m (€3.6m, £3.2m) gift from Berry Gordy himself earlier this month.

"I'm excited about the future of the Motown Museum and happy to support it," said Gordy Jr. "Not only will the expanded museum entertain and tell the stories of talented and creative people who succeeded against all odds, but it will also inspire and create the opportunity for people to explore their dreams the way I did mine."

Additional donations have come from a long list of benefactors that includes the Ford Motor Company, WK Kellogg Foundation, The Kresge Foundation, AARP, DTE Energy Foundation,, The Elaine & Leo Stern Foundation, Fred A. and Barbara M. Erb Family Foundation, LEAR Corporation, William Davidson Foundation, and Hudson-Webber Foundation.

Execution of the initial expansion concepts is being led by Phil Freelon, managing director of architecture and design firm Perkins + Will, with Detroit company Hamilton Anderson Associates being the architect of record, ESI Design developing visitor experiences and exhibition design, and Detroit-based construction firm LS Brinker Company serving as construction manager.
Hitsville, USA, was the original headquarters and recording studio of Motown - now the site of the Motown Museum Credit: Shutterstock
The museum will retain its West Grand Boulevard frontage Credit: Motown Museum
Hitsville Next will be a home for Motown's youth and community programmes Credit: Motown Museum
RELATED STORIES
  Capital campaign launched to fund US$50m Motown Museum expansion


Architecture practice Perkins + Will is leading development for Detroit’s recently announced US$50m (€45.6m, £40.6m) Motown Museum – a 50,000sq ft (4,650sq m) tourist destination dedicated to the music genre.
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Jobs    News   Products   Magazine
NEWS
Motown Museum breaks ground on expansion project
POSTED 25 Sep 2019 . BY Andy Knaggs
Artist's rendering of the new design of the museum Credit: Motown Museum
Legends of Motown as well as political and religious figures were among the guests as ground was broken on the Motown Museum expansion project at "Hitsville" in Detroit, Michigan, on 22 September.

The planned US$50m (€45.5m, £40.4m) expansion will see additions and improvements to the West Grand Boulevard site, such as administrative and archiving functions, multi-purpose space, interactive exhibits, a small theatre/entertainment venue, recording studios and an expanded retail experience. The new 50,000sq ft (15,240sq m) site will celebrate the music and history of the revered record label, whose stable of artists from the 1960s onwards included Smokey Robinson, Marvin Gaye, Diana Ross and The Supremes, and Stevie Wonder.

Part of the work underway will see the development of a space called "Hitsville Next", which will link in three houses to the east of Hitsville, the original headquarters and recording studio of the record label, providing a home for the Motown Museum's youth and community programmes.

Attending the ceremony was Motown founder Berry Gordy Jr, now 89 years old, along with the Reverend Jesse Jackson, Michigan governor Gretchen Whitmer and Senator Debbie Stabenow. Looking on were Otis Williams of The Temptations, songwriter Brian Holland and the Miracles' Claudette Robinson.

The ceremony came after the museum's fundraising campaign crossed the US$25m (€22.75m, £20.2m) threshold, helped along the way by a US$4m (€3.6m, £3.2m) gift from Berry Gordy himself earlier this month.

"I'm excited about the future of the Motown Museum and happy to support it," said Gordy Jr. "Not only will the expanded museum entertain and tell the stories of talented and creative people who succeeded against all odds, but it will also inspire and create the opportunity for people to explore their dreams the way I did mine."

Additional donations have come from a long list of benefactors that includes the Ford Motor Company, WK Kellogg Foundation, The Kresge Foundation, AARP, DTE Energy Foundation,, The Elaine & Leo Stern Foundation, Fred A. and Barbara M. Erb Family Foundation, LEAR Corporation, William Davidson Foundation, and Hudson-Webber Foundation.

Execution of the initial expansion concepts is being led by Phil Freelon, managing director of architecture and design firm Perkins + Will, with Detroit company Hamilton Anderson Associates being the architect of record, ESI Design developing visitor experiences and exhibition design, and Detroit-based construction firm LS Brinker Company serving as construction manager.
Hitsville, USA, was the original headquarters and recording studio of Motown - now the site of the Motown Museum Credit: Shutterstock
The museum will retain its West Grand Boulevard frontage Credit: Motown Museum
Hitsville Next will be a home for Motown's youth and community programmes Credit: Motown Museum
RELATED STORIES
Capital campaign launched to fund US$50m Motown Museum expansion


Architecture practice Perkins + Will is leading development for Detroit’s recently announced US$50m (€45.6m, £40.6m) Motown Museum – a 50,000sq ft (4,650sq m) tourist destination dedicated to the music genre.
MORE NEWS
Disney hints at new gate for Walt Disney World as part of Lake Nona campus development
Disney has filed a planning application that kickstarts the group's plans to create a future regional campus and HQ in Florida, US.
London's Natural History Museum works with Thoughtworks and Amazon Web Services on Urban Nature project
Natural History Museum has embarked on a project which will turn the iconic museum's London location into a biologically diverse green space.
London to get its own "Garden in the sky", as Camden Highline gets green light
Planning approval has been granted for Camden Highline, a project to transform a section of disused railway into a new elevated urban park for London.
Continuum Attractions takes over Loch Ness attraction and pledge £1.5m investment
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IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
TechnoAlpin

TechnoAlpin is the world leader for snowmaking systems. Our product portfolio includes all different [more...]
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Behind the Scenes of IAAPA Expo 2022 with Michael Shelton
There is no place like IAAPA Expo, it’s the place to take in the most exciting sights, smells, tastes, and sensations that will take your career and attraction to new heights! The excitement, energy and opportunity are palpable. [more...]
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Red Raion TV - Testimonial: Leolandia
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More videos:
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+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

05-06 Mar 2023

CryoCON 2023

Renaissance at Plano Legacy West Hotel, Dallas, United States
10-12 May 2023

Asia Pool & Spa Expo

China Import & Export Fair Complex, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2023

ABOUT LEISURE MEDIA
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