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Europe's first Lego waterpark coming to Italy's Gardaland
POSTED 08 Jul 2019 . BY Tom Anstey
Gardaland has announced plans to open Europe's first Lego-branded waterpark, with the multi-million dollar development set to open its doors in 2020.

Aimed at families with children aged two to twelve, the new addition to the Italian theme park and resort will be the first Lego waterpark inside a theme park not entirely Lego branded.

"The Lego brand is renowned globally and will undoubtedly contribute to strengthening Gardaland Resort’s position as a major European tourist destination, as well as confirming it as a top player for family entertainment", said Gardaland CEO, Aldo Maria Vigevani.

The news follows the recent £4.8bn (€5.35bn, USS$6.1bn) acquisition of Gardaland's parent company – Merlin Entertainments – which is in part owned by the Kirk Kristiansen family who also own the Lego brand.

As part of a consortium known as Bidco, the family (operating as Kirkibi) now owns 50 per cent of Merlin, with Blackstone Core Equity Partners and Canadian pension fund CPPIB jointly owning the other half of the company.

Merlin's partnership with Lego dates back to July 2005, when Blackstone acquired the Legoland theme parks portfolio from Kirkbi in a £259m deal which included four sites – in Germany, UK, Denmark and US – and a 176-bedroom Legoland hotel adjacent to the theme park in the Danish town of Billund. The recent acquisition brings these properties, and other Lego attraction developments, back under the Kirkbi umbrella.

"This is great news", said Paolo Lazzarin, general manager of Lego Italia," commenting on the development plans. "We're really proud and I’m certain that the waterpark will fill the young and adult builders who passionately follow Lego with joy."
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NEWS
Europe's first Lego waterpark coming to Italy's Gardaland
POSTED 08 Jul 2019 . BY Tom Anstey
Gardaland has announced plans to open Europe's first Lego-branded waterpark, with the multi-million dollar development set to open its doors in 2020.

Aimed at families with children aged two to twelve, the new addition to the Italian theme park and resort will be the first Lego waterpark inside a theme park not entirely Lego branded.

"The Lego brand is renowned globally and will undoubtedly contribute to strengthening Gardaland Resort’s position as a major European tourist destination, as well as confirming it as a top player for family entertainment", said Gardaland CEO, Aldo Maria Vigevani.

The news follows the recent £4.8bn (€5.35bn, USS$6.1bn) acquisition of Gardaland's parent company – Merlin Entertainments – which is in part owned by the Kirk Kristiansen family who also own the Lego brand.

As part of a consortium known as Bidco, the family (operating as Kirkibi) now owns 50 per cent of Merlin, with Blackstone Core Equity Partners and Canadian pension fund CPPIB jointly owning the other half of the company.

Merlin's partnership with Lego dates back to July 2005, when Blackstone acquired the Legoland theme parks portfolio from Kirkbi in a £259m deal which included four sites – in Germany, UK, Denmark and US – and a 176-bedroom Legoland hotel adjacent to the theme park in the Danish town of Billund. The recent acquisition brings these properties, and other Lego attraction developments, back under the Kirkbi umbrella.

"This is great news", said Paolo Lazzarin, general manager of Lego Italia," commenting on the development plans. "We're really proud and I’m certain that the waterpark will fill the young and adult builders who passionately follow Lego with joy."
RELATED STORIES
Lego buys Merlin in a deal valuing it at US$7.49bn


Global attractions giant, Merlin Entertainments, has been sold to the family behind toy firm Lego in partnership with two other investors.
Significant visitor increase for Dubai Park and Resorts


Dubai Parks and Resorts has reported a rise of 22 per cent in visitors to its attractions in 2018 compared to the previous year, registering almost 2.8 million visits to its three theme parks (Motiongate, Bollywood and Legoland Dubai), the Legoland Water Park, two hotels and a themed retail and dining destination.
Legoland Korea given green light after funding agreement


Merlin Entertainments is set to open its first Legoland theme park in South Korea, having entered into a partnership agreement that will draw significant local government funding and infrastructure support.
Lego Movie World to open at Legoland Florida in Q2 2019


Legoland Florida Resort’s largest-ever investment to date will see the opening of a Lego Movie World area at the theme park.
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New York flagship announced for Museum of Ice Cream as operator plans international expansion
The Museum of Ice Cream (MOIC) has announced plans to open several new locations, both in the US and internationally over the next 18 months, starting with its first New York City flagship in Q4 2019.
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A donation of US$5.5m (€4.96m, £4.55m) will go towards the development of a new visitor services centre at the Auschwitz-Birkenau Memorial – the museum located on the site of the World War Two Nazi concentration camp in Poland.
Kings Dominion unveils new water attractions for 2020
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VIDEO GALLERY

instantprint - Online Print Made Easy!
We're the only online printing company who really gets your business. Find out more...
More videos:
Trailer Pinocchio - A Modern Tale VR – Red Raion
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+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
+ More diary  
 


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Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

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