New themed area, Land of Legends, opens at Bobbejaanland | attractionsmanagement.com news
POST YOUR JOB ONLINE
Free ezine/digital edition sign up
Jobs . News . Features . Video . Products . Magazine . Handbook . Advertise . Contact us  
NEWS
New themed area, Land of Legends, opens at Bobbejaanland
POSTED 28 Jun 2019 . BY Andy Knaggs
Belgian theme park Bobbejaanland has opened a new themed area representing the park's largest-ever investment.

Called Land of Legends, the development took around a year to complete, with ideas for the 20,000sq m (218,000sq ft) site sought from visitors. The winning theme was a "mystical, mythical world, heavily influenced by popular video games".

New rides within the Land of Legends area include a 40-metre (131ft) high triple launch rollercoaster called Fury from manufacturer Gerstlauer. Existing rides at the park have also been upgraded to "current thematic standards within the European theme park industry".

Bobbejaanland, which is owned by Parques Reunidos, also wanted a strong storyline to tie the experience of the attraction together, and enlisted Leisure Expert Group of the Netherlands to provide this, as well as full design development of the area's decorations. Theming contractors Themebuilders and 2Create have also worked on the project, under the supervision of Bobbejaanland's project team.

"We wanted a green, natural theme, with a fitting role for both existing Sledgehammer and Typhoon rides, as well as a strong connection to the gaming genre. This is exactly the story that Leisure Expert Group told us," said Peggy Verelst, commercial director of Bobbejaanland.

Max Reims, client expert at Leisure Expert Group, commented: "Land of Legends shows the potential for when we take a birdseye view and think outside the scope of the new ride alone and to see if there is the possibility to upgrade other rides in the park as well, which can create a completely new themed area."

Bobbejaanland, in Lichtaart, Belgium, was founded on a 30-hectare site by Flemish folk singer and musician Bobbejaan Schoepen in 1961, and was sold by Schoepen in 2004. It currently has around 50 attractions.
Leisure Expert Group has been heavily involved in creating the story line of the new themed area
Fury is a new 40-metre high triple launch rollercoaster
MORE NEWS
Phased reopening for new Denver Art Museum facilities begins June 2020
Denver Art Museum in Colorado, US, is to begin a phased reopening of its campus in June 2020, with a new welcome centre, learning and engagement centre, 72,000sq ft (21,945sq m) of new and refurbished gallery space and new dining experiences.
Sutton Hoo ancient royal burial site reopens following redevelopment
Sutton Hoo, the burial site of a 7th century Anglo-Saxon king in Suffolk, England, that achieved worldwide fame upon its discovery in 1938, has reopened following a £4m (US$4.85m, €4.37m) transformation.
Merlin reveals plans for Lego Movie World at California resort
Merlin has revealed plans for the largest new addition at its Legoland California resort since the park launched in 1999.
Arts Council England allocates £17.5m to local culture projects
Arts Council England has named 13 new additions to its Creative People and Places (CPP) project, which it says is about local people choosing, creating and taking part in the arts and culture on offer to them.
+ More news   
LATEST JOBS
Commercial Manager
Sea Life
Salary: Competitive
Job location: Orlando, FL, USA
Head of Estate Operations
Weston Park
Salary: Competitive
Job location: Shifnal, Shropshire, UK
Duty Manager
Legoland Discovery Centre
Salary: Competitive
Job location: Manchester, UK
Visitor Experience Manager
City of London Corporation
Salary: £37,120 - £42,400
Job location: Chingford, London, UK
General Manager
Legoland Discovery Centre
Salary: Competitive
Job location: Milpitas, CA, USA
Retail / Commercial manager
Legoland Discovery Centre
Salary: Competitive
Job location: Atlanta, GA, USA
+ More jobs  

COMPANY PROFILE
Red Raion

Founded in 2014, Red Raion is the CGI studio specialized in media based attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

EAS rebrands to IAAPA Expo Europe ahead of 2019 show in Paris
The Euro Attractions Show has been rebranded as the IAAPA Expo Europe ahead of this year's event at the Paris Expo Porte de Versailles exhibition centre. [more...]
VIDEO GALLERY

Red Raion - Miko and the Spell of the Stone - Movie Trailer
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Simworx - The power to move you… – Simworx
Red Raion Showreel 2018 – Red Raion
Trailer Pinocchio - A Modern Tale VR – Red Raion
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2019 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2018 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2018 issue 3


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

07 Aug 2019 issue 136


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019
Jobs . News . Products . Magazine
NEWS
New themed area, Land of Legends, opens at Bobbejaanland
POSTED 28 Jun 2019 . BY Andy Knaggs
Belgian theme park Bobbejaanland has opened a new themed area representing the park's largest-ever investment.

Called Land of Legends, the development took around a year to complete, with ideas for the 20,000sq m (218,000sq ft) site sought from visitors. The winning theme was a "mystical, mythical world, heavily influenced by popular video games".

New rides within the Land of Legends area include a 40-metre (131ft) high triple launch rollercoaster called Fury from manufacturer Gerstlauer. Existing rides at the park have also been upgraded to "current thematic standards within the European theme park industry".

Bobbejaanland, which is owned by Parques Reunidos, also wanted a strong storyline to tie the experience of the attraction together, and enlisted Leisure Expert Group of the Netherlands to provide this, as well as full design development of the area's decorations. Theming contractors Themebuilders and 2Create have also worked on the project, under the supervision of Bobbejaanland's project team.

"We wanted a green, natural theme, with a fitting role for both existing Sledgehammer and Typhoon rides, as well as a strong connection to the gaming genre. This is exactly the story that Leisure Expert Group told us," said Peggy Verelst, commercial director of Bobbejaanland.

Max Reims, client expert at Leisure Expert Group, commented: "Land of Legends shows the potential for when we take a birdseye view and think outside the scope of the new ride alone and to see if there is the possibility to upgrade other rides in the park as well, which can create a completely new themed area."

Bobbejaanland, in Lichtaart, Belgium, was founded on a 30-hectare site by Flemish folk singer and musician Bobbejaan Schoepen in 1961, and was sold by Schoepen in 2004. It currently has around 50 attractions.
Leisure Expert Group has been heavily involved in creating the story line of the new themed area
Fury is a new 40-metre high triple launch rollercoaster
MORE NEWS
Phased reopening for new Denver Art Museum facilities begins June 2020
Denver Art Museum in Colorado, US, is to begin a phased reopening of its campus in June 2020, with a new welcome centre, learning and engagement centre, 72,000sq ft (21,945sq m) of new and refurbished gallery space and new dining experiences.
Sutton Hoo ancient royal burial site reopens following redevelopment
Sutton Hoo, the burial site of a 7th century Anglo-Saxon king in Suffolk, England, that achieved worldwide fame upon its discovery in 1938, has reopened following a £4m (US$4.85m, €4.37m) transformation.
Merlin reveals plans for Lego Movie World at California resort
Merlin has revealed plans for the largest new addition at its Legoland California resort since the park launched in 1999.
Arts Council England allocates £17.5m to local culture projects
Arts Council England has named 13 new additions to its Creative People and Places (CPP) project, which it says is about local people choosing, creating and taking part in the arts and culture on offer to them.
Australian Museum closes for year-long AUS$57.5m renovation
A major renovation project that will expand touring exhibition halls and create several new facilities at the Australian Museum in Sydney will see the venue closed to the public from 19 August.
Silver Dollar City announces record-breaking waterfall drop ride among US$30m plans
The tallest raft ride drop in the Western Hemisphere is coming to Silver Dollar City, after the park revealed plans to invest more than US$30m (€26.9m, £24.8m) into a number of new developments.
+ More news   
 
COMPANY PROFILE
Red Raion

Founded in 2014, Red Raion is the CGI studio specialized in media based attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

EAS rebrands to IAAPA Expo Europe ahead of 2019 show in Paris
The Euro Attractions Show has been rebranded as the IAAPA Expo Europe ahead of this year's event at the Paris Expo Porte de Versailles exhibition centre. [more...]
VIDEO GALLERY

Red Raion - Miko and the Spell of the Stone - Movie Trailer
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Simworx - The power to move you… – Simworx
Red Raion Showreel 2018 – Red Raion
Trailer Pinocchio - A Modern Tale VR – Red Raion
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS