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Major gamer-themed amusement park to tap into Chinese gaming craze
POSTED 18 Jun 2019 . BY Andy Knaggs
The Chinese video gaming market is huge and passionate Credit: Shutterstock
We are telling the Chinese, if you want to catch up quick in the theme park space, integrate it with gaming
– Bill Coan
ITEC Entertainment is developing a major new theme park in China based on video gaming, seeking to capitalise on a Chinese market with tens of millions of devoted gaming fans and hundreds of millions of people with a more casual interest.

According to Forbes, the park would be "roughly the size of an average Six Flags Amusement Park" and would be based around more than one game. Globally, the gaming market is worth around US$138bn (€123bn, £109.5bn), and growing at a double-digit rate every year.

"I think where China can get ahead is on the gamer side, because Disney and Universal have not yet capitalised on that market," said Bill Coan, president and CEO of ITEC Entertainment. "We're telling the Chinese if you want to catch up quickly in the theme park space, integrate it with gaming. China has the opportunity to try this first."

Coan added that some of the park under development will have conventional rollercoasters, but said that "a lot of this will be new, and require innovative technology and presentations we haven't done before".

ITEC is working on ideas such as integrating Chinese gamer superstars into the park, who visitors can watch play each other, while another part of the plan is an esports arena. Both local and international game publishers would be given opportunities to showcase and merchandise their games through the park.

As yet, ITEC has not revealed who it's working with on the gaming theme park, but Forbes points out that it is currently partnering with real estate company Evergrande Group on an amusement park in China already.

In January 2018, the company announced it had started construction on Paradise Park in Harbin, China ‒ a mixed-use entertainment complex with a multi-storey indoor water park, retail area and the first Ripley's Believe It or Not! in China.

"Hopefully we can get this project done sooner rather than later," said Coan. "If we do, China will be a pioneer in gamer-themed amusement parks."
ITEC Entertainment's theme park at Harbin, China, is under construction
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Jobs   News   Products   Magazine
NEWS
Major gamer-themed amusement park to tap into Chinese gaming craze
POSTED 18 Jun 2019 . BY Andy Knaggs
The Chinese video gaming market is huge and passionate Credit: Shutterstock
We are telling the Chinese, if you want to catch up quick in the theme park space, integrate it with gaming
– Bill Coan
ITEC Entertainment is developing a major new theme park in China based on video gaming, seeking to capitalise on a Chinese market with tens of millions of devoted gaming fans and hundreds of millions of people with a more casual interest.

According to Forbes, the park would be "roughly the size of an average Six Flags Amusement Park" and would be based around more than one game. Globally, the gaming market is worth around US$138bn (€123bn, £109.5bn), and growing at a double-digit rate every year.

"I think where China can get ahead is on the gamer side, because Disney and Universal have not yet capitalised on that market," said Bill Coan, president and CEO of ITEC Entertainment. "We're telling the Chinese if you want to catch up quickly in the theme park space, integrate it with gaming. China has the opportunity to try this first."

Coan added that some of the park under development will have conventional rollercoasters, but said that "a lot of this will be new, and require innovative technology and presentations we haven't done before".

ITEC is working on ideas such as integrating Chinese gamer superstars into the park, who visitors can watch play each other, while another part of the plan is an esports arena. Both local and international game publishers would be given opportunities to showcase and merchandise their games through the park.

As yet, ITEC has not revealed who it's working with on the gaming theme park, but Forbes points out that it is currently partnering with real estate company Evergrande Group on an amusement park in China already.

In January 2018, the company announced it had started construction on Paradise Park in Harbin, China ‒ a mixed-use entertainment complex with a multi-storey indoor water park, retail area and the first Ripley's Believe It or Not! in China.

"Hopefully we can get this project done sooner rather than later," said Coan. "If we do, China will be a pioneer in gamer-themed amusement parks."
ITEC Entertainment's theme park at Harbin, China, is under construction
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Connecticut aquarium starts work on new seal display and 4D theatre
The Maritime Aquarium at Norwalk is set to undergo expansion, with a large seal exhibit and 4D movie theatre to open at the attraction in 2020.
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COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
TOR Systems Ltd

TOR Systems have been in this business since 1981. [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
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ProSlide appoints Chantal Theoret as director of global marketing
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VIDEO GALLERY

Red Raion - Trailer Pinocchio - A Modern Tale VR
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Miko and the Spell of the Stone - Movie Trailer – Red Raion
Jurassic War - Immersive tunnel movie trailer – Red Raion
Online Print Made Easy! – instantprint
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

18-22 Nov 2019

IAAPA Expo

Orange County Convention Center, Orlando, United States
14-16 Jan 2020

EAG International

ExCel London Exhibition Centre, London,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

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