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Investment boost for Irish attractions seeks to transform its tourism landscape
POSTED 11 Jun 2019 . BY Andy Knaggs
We are currently working on over 50 large capital projects throughout Ireland
– Paul Kelly
Grants of up to €2.5m (US$2.81m, £2.22m) are being made available for large-scale visitor attractions in Ireland, under a scheme that is intended to transform the country's tourism landscape.

The Platforms for Growth initiative from tourism development authority Fáilte Ireland will allocate €150m (US$168.9m, £132.9m) over the next three years. Grants are funded under the Irish Government's Project Ireland 2040 strategy, with the aim being to drive sustainable growth in the Irish tourism sector.

Unlike previous investments, this initiative specifically targets projects, or "platforms", that have the greatest potential to grow tourism and fill gaps in Ireland's tourism offering, in order to meet changing visitor preferences.

The first platform focuses on developing Immersive Heritage and Cultural Attractions. Fáilte Ireland said that overseas visitors are increasingly looking for hands-on experiences that bring local culture and heritage to life.

A deadline of 17 July has been provided for expressions of interest in applying for the grants, with the criteria for success being stated as strategic importance, potential for economic growth, and job creation in communities across the country. Driving innovation and sustainability are also factors.

Paul Kelly, Fáilte Ireland's CEO, commented: "At Fáilte Ireland, we are currently working on over 50 large capital projects throughout Ireland that will significantly enhance the Irish tourism offering as they open in the coming four years.

"Platforms for Growth builds on this work and takes a new approach to investment, as it will specifically seek out projects of scale that tap into exactly what overseas visitors are looking for."

Fáilte Ireland said that it has already allocated more than €125m (US$140.7m, £110.7m) to tourism in Ireland since 2016, through its wider capital investment programme.
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Jobs . News . Products . Magazine
NEWS
Investment boost for Irish attractions seeks to transform its tourism landscape
POSTED 11 Jun 2019 . BY Andy Knaggs
We are currently working on over 50 large capital projects throughout Ireland
– Paul Kelly
Grants of up to €2.5m (US$2.81m, £2.22m) are being made available for large-scale visitor attractions in Ireland, under a scheme that is intended to transform the country's tourism landscape.

The Platforms for Growth initiative from tourism development authority Fáilte Ireland will allocate €150m (US$168.9m, £132.9m) over the next three years. Grants are funded under the Irish Government's Project Ireland 2040 strategy, with the aim being to drive sustainable growth in the Irish tourism sector.

Unlike previous investments, this initiative specifically targets projects, or "platforms", that have the greatest potential to grow tourism and fill gaps in Ireland's tourism offering, in order to meet changing visitor preferences.

The first platform focuses on developing Immersive Heritage and Cultural Attractions. Fáilte Ireland said that overseas visitors are increasingly looking for hands-on experiences that bring local culture and heritage to life.

A deadline of 17 July has been provided for expressions of interest in applying for the grants, with the criteria for success being stated as strategic importance, potential for economic growth, and job creation in communities across the country. Driving innovation and sustainability are also factors.

Paul Kelly, Fáilte Ireland's CEO, commented: "At Fáilte Ireland, we are currently working on over 50 large capital projects throughout Ireland that will significantly enhance the Irish tourism offering as they open in the coming four years.

"Platforms for Growth builds on this work and takes a new approach to investment, as it will specifically seek out projects of scale that tap into exactly what overseas visitors are looking for."

Fáilte Ireland said that it has already allocated more than €125m (US$140.7m, £110.7m) to tourism in Ireland since 2016, through its wider capital investment programme.
RELATED STORIES
Fáilte Ireland makes €15.5m available for undiscovered towns with attractions of scale


Irish tourism body Fáilte Ireland has created a €15.5m (US$17.4m, £13.3m) fund for towns around the country that have tourism potential, outlining the necessity for exiting visitor attractions of scale in its qualifying rules.
Ireland's €852m adventure tourism market continues to grow


Ireland’s National Tourism Development Authority, Fáilte Ireland, has said that adventure tourism is worth more than €852m (US$1bn, £667m) to the country’s economy, and growing.
MORE NEWS
World Animal Protection report accuses accredited zoos of animal cruelty
Zoos and aquariums associations have criticised a report by World Animal Protection (WAP) which claims to have identified numerous examples around the world of wild animals being used in cruel and demeaning ways in the name of visitor entertainment.
New York flagship announced for Museum of Ice Cream as operator plans international expansion
The Museum of Ice Cream (MOIC) has announced plans to open several new locations, both in the US and internationally over the next 18 months, starting with its first New York City flagship in Q4 2019.
New visitor centre to be developed at Auschwitz-Birkenau following US$5.5m donation
A donation of US$5.5m (€4.96m, £4.55m) will go towards the development of a new visitor services centre at the Auschwitz-Birkenau Memorial – the museum located on the site of the World War Two Nazi concentration camp in Poland.
Kings Dominion unveils new water attractions for 2020
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iPlayCo

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FEATURED SUPPLIER

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The Euro Attractions Show has been rebranded as the IAAPA Expo Europe ahead of this year's event at the Paris Expo Porte de Versailles exhibition centre. [more...]
VIDEO GALLERY

Red Raion Showreel 2018
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Online Print Made Easy! – instantprint
Introducing AnimaChat! – Animalive
Trailer Pinocchio - A Modern Tale VR – Red Raion
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

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