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NEWS
Cedar Fair looks ahead with optimism after 2018 results
POSTED 21 Feb 2019 . BY Andy Knaggs
Full-year net revenues were up 2 per cent from 2017, reaching US$1.35bn

We are seeing strong sales activity in our advance purchase channels across all categories and all parks
– Richard A Zimmerman
Cedar Fair has reported positive Q4 and full 2018 figures, along with a new long-term growth target.

Full-year net revenues were up 2 per cent from 2017, reaching US$1.35bn (€1.2bn, £1.05bn). Attendance was also up, at a record 25.9m guests, which is a 1 per cent increase on 2017. Average in-park guest per capita spending increased by 1 per cent also, to US$47.69 (€42.29, £37.16).

The company reported that its Halloween and WinterFest events performed well, contributing to a 9 per cent increase in net revenues in Q4 2018, compared to the same quarter in 2017. Advance purchase commitments for 2019 are reported as up by more than 25% on the same time last year, driven, it said, by “expanded season pass offerings, a strong capital programme and immersive new events scheduled to debut in 2019”.

If it attains its new 2023 Adjusted EBITDA target of US$575m (€509m, £448m), Cedar Fair will have achieved a compound annual growth rate of 4 per cent over the next five years.

Richard A Zimmerman, president and chief executive officer for the company, commented: "We ended the year strongly, achieving new highs in attendance and net revenues for both the fourth quarter and full year. Guests of all ages continue to delight in our immersive entertainment offerings, including our Halloween Haunt and WinterFest celebrations. The success and expansion of these events has created momentum heading into 2019 as we are seeing strong sales activity in our advance purchase channels across all categories and all parks."

Zimmerman added that the strategy going forward was to "broaden the guest experience through immersive new entertainment offerings", expand Cedar Fair’s season pass platform into a long-term, relationship-based programme to increase lifetime value, increase market penetration within certain audience segments, and pursue "value-enhancing development opportunities adjacent to our parks".
California's Great American in Santa Clara is one of Cedar Fair's 13 parks Credit: Shutterstock
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NEWS
Cedar Fair looks ahead with optimism after 2018 results
POSTED 21 Feb 2019 . BY Andy Knaggs
Full-year net revenues were up 2 per cent from 2017, reaching US$1.35bn
We are seeing strong sales activity in our advance purchase channels across all categories and all parks
– Richard A Zimmerman
Cedar Fair has reported positive Q4 and full 2018 figures, along with a new long-term growth target.

Full-year net revenues were up 2 per cent from 2017, reaching US$1.35bn (€1.2bn, £1.05bn). Attendance was also up, at a record 25.9m guests, which is a 1 per cent increase on 2017. Average in-park guest per capita spending increased by 1 per cent also, to US$47.69 (€42.29, £37.16).

The company reported that its Halloween and WinterFest events performed well, contributing to a 9 per cent increase in net revenues in Q4 2018, compared to the same quarter in 2017. Advance purchase commitments for 2019 are reported as up by more than 25% on the same time last year, driven, it said, by “expanded season pass offerings, a strong capital programme and immersive new events scheduled to debut in 2019”.

If it attains its new 2023 Adjusted EBITDA target of US$575m (€509m, £448m), Cedar Fair will have achieved a compound annual growth rate of 4 per cent over the next five years.

Richard A Zimmerman, president and chief executive officer for the company, commented: "We ended the year strongly, achieving new highs in attendance and net revenues for both the fourth quarter and full year. Guests of all ages continue to delight in our immersive entertainment offerings, including our Halloween Haunt and WinterFest celebrations. The success and expansion of these events has created momentum heading into 2019 as we are seeing strong sales activity in our advance purchase channels across all categories and all parks."

Zimmerman added that the strategy going forward was to "broaden the guest experience through immersive new entertainment offerings", expand Cedar Fair’s season pass platform into a long-term, relationship-based programme to increase lifetime value, increase market penetration within certain audience segments, and pursue "value-enhancing development opportunities adjacent to our parks".
California's Great American in Santa Clara is one of Cedar Fair's 13 parks Credit: Shutterstock
RELATED STORIES
Cedar Fair eyes out-of-park investments as operator reports record revenues in 2018


Cedar Fair has revealed plans to grow and expand its external revenue streams through new developments attached to its existing parks portfolio.
Cedar Fair reports record net revenues in Q3 2018


Theme park operator Cedar Fair has reported record Q3 net revenues, alongside uplifts in operating income and pre-tax profits.
New ride investments to drive Cedar Fair profits for 2018, says Zimmerman


Cedar Fair CEO Richard Zimmerman is leaning on new ride developments to buoy the company's profits in 2018 following a successful first quarter.
Richard Zimmerman to take Cedar Fair reins in 2018 as leadership succession plan is revealed


Cedar Fair has announced plans for the company’s existing president and COO, Richard Zimmerman, to succeed Matt Ouimet as CEO.
MORE NEWS
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
Museum director apologises after comparing the city of Florence to a sex worker
Museum director Cecilie Hollberg has come under fire for comparing the city to a sex worker due to uncontrolled mass tourism.
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COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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