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IAAPA 2017: Triotech and Ubisoft announce plans for Assassin's Creed VR maze
POSTED 15 Nov 2017 . BY Tom Anstey
The maze will be based on the latest title in the Assassin's Creed franchise - Assassin's Creed: Origins Credit: Ubisoft
Triotech has announced a major partnership with Ubisoft, with plans to create a virtual reality maze based on the Assassin’s Creed IP.

Announced by Deborah Papiernik, senior vice president of new business for Ubisoft, the new attraction follows on from a Raving Rabbids VR maze unveiled at IAAPA.

“The first content is based on Raving Rabbids,” said Papiernik. I’m happy to announce that we are also developing content based on our Assassin’s Creed IP. It’s a brand critically acclaimed for it’s highly accurate historical worlds. The rich franchise has launched 10 major videogames in 10 years, selling 110 million copies, and has more than 75 million unique players. It is Ubisoft’s top franchise and one of the top franchises in the videogame industry.

The maze itself will be based on Ubisoft's latest game, and will let you explore the mysteries of an Egyptian temple, wearing a VR headset while exploring a physical maze.

Assassin’s Creed fans of course are always playing on their console but now it’s the first time they’ll be able to interact in the physical world,” said Ernest Yale, president and CEO of Triotech, speaking to Attractions Management following the launch.

“They’ll be able to go around the Egyptian pyramids, feel the walls and be surprised around the corners with the maze’s special effects - many of which we can’t reveal right now. We think it’s going to be a way of living in the world of Assassin's Creed, creating an amazing experience in partnership with Ubisoft.”

Yale added that plans will hopefully go beyond Assassin’s Creed and Raving Rabbids, with plans to look further into Ubisoft’s portfolio to bring more IP’s to life in the future.

“We hope it’s going to be a continuing partnership,” he said. Right now we’re doing Raving Rabbids and today we’ve announced Assassin's Creed. Ubisoft has a large library of titles and we like working with them. I think this will be a long term partnership for us.”

The experience is due for release in 2018, though a location has not yet been revealed.

Check back with Attractions Management and AM2 during the week for all the latest breaking news coming from IAAPA 2017.
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NEWS
IAAPA 2017: Triotech and Ubisoft announce plans for Assassin's Creed VR maze
POSTED 15 Nov 2017 . BY Tom Anstey
The maze will be based on the latest title in the Assassin's Creed franchise - Assassin's Creed: Origins Credit: Ubisoft
Triotech has announced a major partnership with Ubisoft, with plans to create a virtual reality maze based on the Assassin’s Creed IP.

Announced by Deborah Papiernik, senior vice president of new business for Ubisoft, the new attraction follows on from a Raving Rabbids VR maze unveiled at IAAPA.

“The first content is based on Raving Rabbids,” said Papiernik. I’m happy to announce that we are also developing content based on our Assassin’s Creed IP. It’s a brand critically acclaimed for it’s highly accurate historical worlds. The rich franchise has launched 10 major videogames in 10 years, selling 110 million copies, and has more than 75 million unique players. It is Ubisoft’s top franchise and one of the top franchises in the videogame industry.

The maze itself will be based on Ubisoft's latest game, and will let you explore the mysteries of an Egyptian temple, wearing a VR headset while exploring a physical maze.

Assassin’s Creed fans of course are always playing on their console but now it’s the first time they’ll be able to interact in the physical world,” said Ernest Yale, president and CEO of Triotech, speaking to Attractions Management following the launch.

“They’ll be able to go around the Egyptian pyramids, feel the walls and be surprised around the corners with the maze’s special effects - many of which we can’t reveal right now. We think it’s going to be a way of living in the world of Assassin's Creed, creating an amazing experience in partnership with Ubisoft.”

Yale added that plans will hopefully go beyond Assassin’s Creed and Raving Rabbids, with plans to look further into Ubisoft’s portfolio to bring more IP’s to life in the future.

“We hope it’s going to be a continuing partnership,” he said. Right now we’re doing Raving Rabbids and today we’ve announced Assassin's Creed. Ubisoft has a large library of titles and we like working with them. I think this will be a long term partnership for us.”

The experience is due for release in 2018, though a location has not yet been revealed.

Check back with Attractions Management and AM2 during the week for all the latest breaking news coming from IAAPA 2017.
RELATED STORIES
IAAPA 2017: David Willrich announces THEA Award winners


The Themed Entertainment Association (TEA) has announced the winners of the THEA Awards during the IAAPA Attractions Expo in Orlando, Florida.
IAAPA 2017: Hulk Hogan reveals plans to turn Beach Store into visitor attraction


Iconic professional wrestler Hulk Hogan has announced plans to turn his branded store in Orlando, Florida, into a full-fledged attraction, with the superstar visiting the IAAPA Expo to find new ideas as the venture evolves to compete with the local market.
IAAPA 2017: Four join prestigious Hall of Fame at Opening Ceremony


IAAPA has welcomed four new members into its prestigious Hall of Fame, with Puy du Fou’s Phillipe De Villiers, Give Kids the World Village’s Pamela and Henry Landwirth, and music composer Richard Sherman all named in this year’s class of inductees.
IAAPA 2017: Obama advisor talks challenges and rewards for drone use in attractions


Former White House advisor Lisa Ellman has laid out the opportunities drones can offer US attractions, also discussing rules and regulations and how to navigate such challenges.
MORE NEWS
UK-based creative companies launch 'Vigilante Group' to shake up experience sector
Six UK-based creative companies have teamed up to launch the Vigilante Group, described as a "rebellious team of creative companies" looking to "liberate the world from the fortress of the status quo".
Don't miss out on VAC 2020 - catch it on demand until 12 November
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UK tourism and heritage minister, Nigel Huddleston, will deliver a keynote speech during this year's Annual National Conference of Visitor Attractions (VAC) – which will be held this week (Wednesday 7 and Thursday 8 October) as a virtual event.
Triotech's Ernest Yale and BoldMove' Benoit Cornet announce collaboration
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COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe is owned and produced by IAAPA, The Global Association for the Attractions Industr [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
FORREC Ltd

We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
FEATURED SUPPLIER

Triotech and Benoit Cornet’s Bold Move to collaborate on breakthrough innovative media-based attractions
Triotech has announced a breakthrough alliance with Benoit Cornet and Bold Move to bring a new collaborative approach to the design of media-based attractions – with an emphasis on adding value for operators. [more...]
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Animalive - Introducing AnimaChat!
Introducing AnimaChat, one operator can live-stream into multiple venues. Find out more...
More videos:
Experience the experience – Polin Waterparks & Pool Systems
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

03-06 Nov 2020

Piscina & Wellness Forum

Online,
11-12 Nov 2020

Family Attraction Expo

NEC, Birmingham, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

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ABOUT LEISURE MEDIA
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