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'One brand worldwide': SeaWorld says no to orcas for overseas attractions
POSTED 11 May 2017 . BY Tom Anstey
SeaWorld says its current generation of orcas will be the last held under its captivity Credit: Shutterstock.com
SeaWorld CEO Joel Manby has confirmed the operator’s commitment to becoming an orca-free enterprise, telling shareholders that the company would not even consider having killer whales in any of its international endeavours.

SeaWorld’s largest shareholder, Blackstone, recently sold its 21 per cent stake in the theme park operator to Chinese investors Zhonghong Zhuoye Group, with the deal including an agreement to develop future themed entertainment destinations, including theme parks, waterparks and FECs across Asia.

Having already made a commitment to end orca captivity at its parks in the US and announcing that its Abu Dhabi venture on Yas Island would be its first orca-free park, Manby said definitively that SeaWorld would not be using the animals for any of its international ventures.

When asked if SeaWorld would consider having orcas in its international parks, Manby replied “no”.

“As far as going into China, we will have one brand worldwide,” he said, speaking during an earnings call. “We've talked in detail with the new board members and the new owners. They know our strategy. They support it. Many of the animal issues that have happened in the US are already happening there.

“In China, we will be a leader in that cause. We will be ahead of the curve, not in the middle of the tip of the spear, so to speak. We know our direction and so do our partners.”

SeaWorld has recently started negotiations to bring its presence to Asia, specifically in China, Hong Kong and Macau. According to the operator, the consulting and review process will take three years, with a park coming up in the next five to seven years.

“The Middle East and Asia are both very interested in expanding SeaWorld as a capital light business strategy with low start up costs. It fits with our resources and what we can do,” said Manby. “So we're very excited.”

SeaWorld is currently working to reposition its brand from animal entertainment to ‘Experiences that Matter’, addressing challenges such as the Blackfish backlash, delivering distinct guest experiences that are fun and meaningful, pursuing organic and strategic revenue growth and finally improving financial discipline.
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NEWS
'One brand worldwide': SeaWorld says no to orcas for overseas attractions
POSTED 11 May 2017 . BY Tom Anstey
SeaWorld says its current generation of orcas will be the last held under its captivity Credit: Shutterstock.com
SeaWorld CEO Joel Manby has confirmed the operator’s commitment to becoming an orca-free enterprise, telling shareholders that the company would not even consider having killer whales in any of its international endeavours.

SeaWorld’s largest shareholder, Blackstone, recently sold its 21 per cent stake in the theme park operator to Chinese investors Zhonghong Zhuoye Group, with the deal including an agreement to develop future themed entertainment destinations, including theme parks, waterparks and FECs across Asia.

Having already made a commitment to end orca captivity at its parks in the US and announcing that its Abu Dhabi venture on Yas Island would be its first orca-free park, Manby said definitively that SeaWorld would not be using the animals for any of its international ventures.

When asked if SeaWorld would consider having orcas in its international parks, Manby replied “no”.

“As far as going into China, we will have one brand worldwide,” he said, speaking during an earnings call. “We've talked in detail with the new board members and the new owners. They know our strategy. They support it. Many of the animal issues that have happened in the US are already happening there.

“In China, we will be a leader in that cause. We will be ahead of the curve, not in the middle of the tip of the spear, so to speak. We know our direction and so do our partners.”

SeaWorld has recently started negotiations to bring its presence to Asia, specifically in China, Hong Kong and Macau. According to the operator, the consulting and review process will take three years, with a park coming up in the next five to seven years.

“The Middle East and Asia are both very interested in expanding SeaWorld as a capital light business strategy with low start up costs. It fits with our resources and what we can do,” said Manby. “So we're very excited.”

SeaWorld is currently working to reposition its brand from animal entertainment to ‘Experiences that Matter’, addressing challenges such as the Blackfish backlash, delivering distinct guest experiences that are fun and meaningful, pursuing organic and strategic revenue growth and finally improving financial discipline.
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SeaWorld sinks as Easter delay sees Q1 revenue drop 15 per cent


The delayed Easter break has had a significant effect on SeaWorld, with a significant revenue decline of US$33.8m (€31m, £26.1m) in the first quarter of 2017.
Last captive orca born at SeaWorld


Just over a year after SeaWorld announced plans to end its controversial orca breeding plan, the company’s last killer whale has been born in its captivity.
Zhonghong Group snaps up Blackstone’s shares in SeaWorld with plans to bring brand to China


SeaWorld Entertainments biggest shareholder, Blackstone, is selling its 21 per cent stake in the theme park operator to a Chinese investors Zhonghong Zhuoye Group.
Joel Manby says financial discipline 'a top priority' as SeaWorld aims to cut US$40m from budget by 2018


SeaWorld CEO Joel Manby has said that financial discipline remains a top priority for the operator, after end of year results saw both revenue and attendance decline on 2015 figures.
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Ireland's top attraction, the Guinness Storehouse, is to come under new leadership from April, with Catherine Toolan replacing Paul Carty as managing director.
Texas Kalahari Water Park scheduled for November 2020 opening
A new US$550m (€509m, £426m) African-themed water park and resort from Kalahari Resorts & Conventions is due to open in Round Rock, Texas, in November 2020.
Northern Ireland's The Gobbins in line for £11m development
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We create guest experiences others don’t, masterplan like no one else can, and give the world’s bi [more...]
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Red Raion is the CGI studio specialized in media based attraction. Find out more...
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+ More catalogues  
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+ More directory  
DIARY

 

23-25 Mar 2020

MuseumNext Europe

Edinburgh Festival Hub, Edinburgh,
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ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
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