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Details for Legoland Dubai revealed by Merlin
POSTED 16 Oct 2014 . BY Tom Anstey
Legoland Dubai is set to open in 2016 Credit: Merlin Entertainments
Merlin Entertainments has revealed detailed plans for Legoland Dubai, which will become the seventh Legoland when it opens in 2016 as part of an AED10bn (US$2.7bn, €2.1bn, £1.7bn) mega resort complex.

Being developed in conjunction with Dubai Parks & Resorts and Meraas holding, Jebel Ali park will house the 68.8 acre (278,000sq m) Legoland park, which will feature more than 15,000 Lego model structures.

40 interactive rides, shows and attractions will be included in the park’s six areas; Lego City, Adventure, Lego Kingdom, Create, Lego Factory, and the magical Miniland.

"Dubai is the most important tourist centre in the Middle East and we believe that it is the ideal place for Legoland,” said Merlin CEO Nick Varney. “Not only is the Lego concept already very popular here, but Legoland’s unique appeal for families with younger children is universal, making it a must do visit not just for ‘local’ visitors from Dubai and neighbouring Middle Eastern states; but also tourists visiting the region from all over the world."

Raed Al Nuaimi, Dubai Parks & Resorts CEO, added: “We are excited to have one of the world’s leading global leisure operators join hands with us to enhance the entertainment and leisure offerings in Dubai and the wider region. We are confident that Legoland Dubai will add incredible value to the overall family entertainment experience at Dubai Parks & Resorts.”

In addition to Legoland Dubai, the first phase of Dubai Parks & Resorts will also comprise Motiongate Dubai and Bollywood Parks Dubai as part of the mega resort. Set for completion in 2016, The first phase will also include Riverpark, a grand entrance plaza and a family-themed hotel.

The project, backed by Dubai ruler Sheik Mohammed bin Rashid Al Maktoum, is part of plans to bring 20 million visitors to Dubai on an annual basis by 2020, the year the city will host the 2020 World Expo.

Varney and the Merlin team were the subject of an in-depth and exclusive profile in the Q1 edition of Attractions Managment entitled How to build a $6bn company. To read the piece, click here.
RELATED STORIES
  Legoland, Hollywood and Bollywood theme parks all coming to Dubai as part of AED10bn mega resort plans


Meraas Holding – a Dubai-based property company – has announced it will open three major theme parks in the first phase blueprint of its mega-leisure development Dubai Parks and Resorts.
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Jobs    News   Products   Magazine
NEWS
Details for Legoland Dubai revealed by Merlin
POSTED 16 Oct 2014 . BY Tom Anstey
Legoland Dubai is set to open in 2016 Credit: Merlin Entertainments
Merlin Entertainments has revealed detailed plans for Legoland Dubai, which will become the seventh Legoland when it opens in 2016 as part of an AED10bn (US$2.7bn, €2.1bn, £1.7bn) mega resort complex.

Being developed in conjunction with Dubai Parks & Resorts and Meraas holding, Jebel Ali park will house the 68.8 acre (278,000sq m) Legoland park, which will feature more than 15,000 Lego model structures.

40 interactive rides, shows and attractions will be included in the park’s six areas; Lego City, Adventure, Lego Kingdom, Create, Lego Factory, and the magical Miniland.

"Dubai is the most important tourist centre in the Middle East and we believe that it is the ideal place for Legoland,” said Merlin CEO Nick Varney. “Not only is the Lego concept already very popular here, but Legoland’s unique appeal for families with younger children is universal, making it a must do visit not just for ‘local’ visitors from Dubai and neighbouring Middle Eastern states; but also tourists visiting the region from all over the world."

Raed Al Nuaimi, Dubai Parks & Resorts CEO, added: “We are excited to have one of the world’s leading global leisure operators join hands with us to enhance the entertainment and leisure offerings in Dubai and the wider region. We are confident that Legoland Dubai will add incredible value to the overall family entertainment experience at Dubai Parks & Resorts.”

In addition to Legoland Dubai, the first phase of Dubai Parks & Resorts will also comprise Motiongate Dubai and Bollywood Parks Dubai as part of the mega resort. Set for completion in 2016, The first phase will also include Riverpark, a grand entrance plaza and a family-themed hotel.

The project, backed by Dubai ruler Sheik Mohammed bin Rashid Al Maktoum, is part of plans to bring 20 million visitors to Dubai on an annual basis by 2020, the year the city will host the 2020 World Expo.

Varney and the Merlin team were the subject of an in-depth and exclusive profile in the Q1 edition of Attractions Managment entitled How to build a $6bn company. To read the piece, click here.
RELATED STORIES
Legoland, Hollywood and Bollywood theme parks all coming to Dubai as part of AED10bn mega resort plans


Meraas Holding – a Dubai-based property company – has announced it will open three major theme parks in the first phase blueprint of its mega-leisure development Dubai Parks and Resorts.
MORE NEWS
Alton Towers' iconic Nemesis coaster closes for major revamp
The famous Nemesis ride at UK theme park, Alton Towers, has closed for a major revamp.
Bob Iger's return to Disney sparks major restructuring focused on creativity and storytelling
Disney is set to undergo a "major restructuring" following the shock return of CEO Bob Iger.
Battersea Power Station's chimney experience whisks guests up 109m in a glass elevator
The highly anticipated chimney lift experience at the Battersea Power Station has opened to the public.
Eureka! tackles STEM with new Science + Discovery Centre
Eureka! Science + Discovery Centre in Seacombe, UK, has opened its doors to the public.
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COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
Mather & Co

We lead the world in incredible museum, exhibition, and attraction design. We work across the herita [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
FEATURED SUPPLIER

Attractions industry to reunite this September at IAAPA Expo Europe in London
For the first time in more than a decade, industry leaders from across the global attractions industry will once again gather in London as part of the annual IAAPA Expo Europe, the sector’s premier international event. [more...]
VIDEO GALLERY

Red Raion TV - Testimonial: Leolandia
When you work in the Attractions Industry, there’s nothing better than seeing that dreamy look in the eyes of the people who have just tried your attraction. Find out more...
More videos:
ProSlide's all-in-one waterplay entertainment center – Proslide Tech Inc
Keynote | Moby Dick - Friends to the rescue! – Red Raion
Red Raion TV - Opening Event: FICO Eataly World – Red Raion
+ More videos  

CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

01-07 Dec 2022

World Leisure Congress 2022

tbc, Dunedin, New Zealand
05-07 Dec 2022

East Cape Futures

Hotel Palmas de Cortez, Los Barriles, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2022

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