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Industry Opinion
Waterparks news

INDUSTRY OPINION
Delivering The Guest Experience
Aleatha Ezra, WWA
Aleatha Ezra

This October, hundreds of waterpark professionals came together for the World Waterpark Association Show at Walt Disney World Resort in Orlando, Florida, US.

This once-a-year show provides a powerful opportunity for many of the water leisure industry’s best and brightest to come together to soak up new ideas, browse hundreds of innovative products and return home with new industry connections.

One of the show’s highlighted speakers was Jessica Bound, a customer experience consultant with The DiJulius Group, who told attendees: “you're in the customer perception business. Their perception is your reality. Your entire team needs to understand the day in the life of a customer in order to serve with true empathy and compassion.”

Bound spoke about how to make a waterpark brand stand out in meaningful ways by turning a mundane transaction into a unique memorable moment for the guest.

“Many people say customer service is common sense, and for the most part they're right. Yet delightful, memorable customer service is so uncommon. You must put standards in place to hold everyone accountable for every experience, every time,” said Bound.

COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Antonio Zamperla Spa

Founded in 1966, the Antonio Zamperla SPA is privately owned by Mr Alberto Zamperla. Located in Vi [more...]
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Red Raion is the CGI studio specialized in media based attraction. Find out more...
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18-22 Nov 2019

IAAPA Expo

Orange County Convention Center, Orlando, United States
14-16 Jan 2020

EAG International

ExCel London Exhibition Centre, London,
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©Cybertrek 2019
Jobs   News   Products   Magazine
Industry Opinion
Waterparks news

INDUSTRY OPINION
Delivering The Guest Experience
Aleatha Ezra, WWA
Aleatha Ezra

This October, hundreds of waterpark professionals came together for the World Waterpark Association Show at Walt Disney World Resort in Orlando, Florida, US.

This once-a-year show provides a powerful opportunity for many of the water leisure industry’s best and brightest to come together to soak up new ideas, browse hundreds of innovative products and return home with new industry connections.

One of the show’s highlighted speakers was Jessica Bound, a customer experience consultant with The DiJulius Group, who told attendees: “you're in the customer perception business. Their perception is your reality. Your entire team needs to understand the day in the life of a customer in order to serve with true empathy and compassion.”

Bound spoke about how to make a waterpark brand stand out in meaningful ways by turning a mundane transaction into a unique memorable moment for the guest.

“Many people say customer service is common sense, and for the most part they're right. Yet delightful, memorable customer service is so uncommon. You must put standards in place to hold everyone accountable for every experience, every time,” said Bound.

LATEST NEWS
Cedar Fair on course for 'best year' after Q3 results reflect 'strong' consumer demand
North American theme park operator Cedar Fair Entertainment Company, which owns and operates 11 amusement parks and five water parks in the territory, has filed Q3 and year- to-date financial results that show increased revenues and Adjusted EBITDA, but reduced net income.
TEA award winner Railton partners with Scott Ault to create RED: Railton Entertainment Design
Entertainment Design Corporation, the design firm run by award-winning designer Jeremy Railton for 25 years, has changed its name to reflect his name and legacy, becoming known as RED (Railton Entertainment Design).
Merlin enters agreement to build a Legoland resort in Shanghai
Shanghai is to become a major theme park destination, with a proposed new Legoland park, expected to open after 2023, projected to be one of the largest Legoland Resorts in the world.
Triple Five eyes 'world's largest' shopping and entertainment complex in Saudi deal
Arabian Dream Saudi Arabia, a subsidiary of Triple Five Worldwide, which owns the three largest shopping and entertainment centres in North America, is to help develop what is being described as the world's largest such complex in Riyadh, Saudi Arabia.
Puy du Fou signals further international expansion with China contract
French historical theme park Puy du Fou is continuing its international expansion, with the imminent signing of a contract to build a new attraction in China.
Miral announces November opening date for new sports-themed Clymb attraction
Clymb Abu Dhabi, the new sports and leisure attraction on Abu Dhabi's Yas Island, is to open on 29 November 2019, according to owner Miral.
Schleich unveils details of Toys "R" Us Adventure installations and other retail experiences
An immersive jungle-themed experience including an escape from a T-Rex is among the activities planned for toy maker Schleich's installations at the upcoming Toys "R" Us Adventure indoor "playlands" in Chicago and Atlanta.
Dorte Mandrup's whale observatory will breach from the rugged Arctic landscape
Dorte Mandrup and her studio have won a competition to design an attraction dedicated to whales that will rise organically out of the ground and merge with the surrounding landscape.
Hasbro and Selladoor kick off collaboration with Monopoly immersive experience
A Monopoly live experience is to open in London next year, kicking off a new partnership between brand holder Hasbro and theatre producer Selladoor Worldwide.
Copenhagen Zoo's giant pandas have settled into their BIG-designed enclosure
Bjarke Ingels Group (BIG) have released images of Copenhagen Zoo's giant pandas settling into its completed yin-yang-shaped enclosure.
Aecom's San Francisco waterfront park incorporates colours and materials of port heritage
Aecom is creating a new waterfront public park in San Francisco that will incorporate elements of the site's former life as a port, including its cranes, the slipway and former cribbing and keel blocks.
Snøhetta's monolithic, organic Arctic visitor centre houses temperature-controlled exhibition vault
Snøhetta have designed a visitor centre for Arctic preservation storage called The Arc with an exhibition building that is towering and monolithic, but also curved and organic.
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Antonio Zamperla Spa

Founded in 1966, the Antonio Zamperla SPA is privately owned by Mr Alberto Zamperla. Located in Vi [more...]
+ More profiles  
FEATURED SUPPLIER

ProSlide appoints Chantal Theoret as director of global marketing
ProSlide Technology has appointed Chantal Theoret as its new director of global marketing. [more...]
VIDEO GALLERY

Red Raion - Trailer Aladdin - The Bachelor Party VR
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Red Raion Showreel 2019 – Red Raion
Red Raion: Meet the Team - Introduction – Red Raion
Introducing AnimaChat! – Animalive
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

18-22 Nov 2019

IAAPA Expo

Orange County Convention Center, Orlando, United States
14-16 Jan 2020

EAG International

ExCel London Exhibition Centre, London,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
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