People profile - Tyra Banks | attractionsmanagement.com
POST YOUR JOB ONLINE
Free ezine/digital edition sign up
Jobs . News . Features . Video . Products . Magazine . Handbook . Advertise . Contact us  
People profile
Tyra Banks

Supermodel and entrepreneur

Tyra Banks has announced plans for what she calls a “first-of-its-kind experiential attraction” – a fantasy version of the world of modeling created using state-of-the-art interactive entertainment, creative collaborations, curated retail, dining and special events.

Banks, who first made her name as one of the most successful models of all time, describes the plans for the new visitor attraction as her “ultimate dream”.

Called ‘Modelland’ (the same name as Banks’ 2010 New York Times Best Seller young adult novel) the concept is something Banks has been working on for more than a decade.

“Modelland will awaken your childlike glee by entertaining and educating in unexpected ways that will make learning about oneself fierce and fun. I want people to feel seen and validated,” she says.

“We’ll build a new world of storytelling and adventure in a grand, fantastical, physical place where all expressions of beauty are celebrated. Visitors will be invited to redefine what a model really is and to be dream versions of themselves.”

Set to open in late 2019, the 21,000sq ft (2,000sq m) attraction is coming to Santa Monica Place – an open-air shopping, dining and entertainment destination near the beach in Santa Monica, California. This will be the first of many Modelland attractions, which are set to open in similar destinations worldwide as part of a major expansion.

“Modelland will provide the tools for visitors to embrace, adorn and celebrate their own unique beauty,” says Banks. “It’s all about celebrating your ‘flawsome’ self. We are fun. We are fierce. We are fantasy. And, we are for real.”

COMPANY PROFILE
IAAPA EMEA

We are pleased to announce that Euro Attractions Show is now IAAPA Expo Europe. [more...]
+ More profiles  
FEATURED SUPPLIER

EAS rebrands to IAAPA Expo Europe ahead of 2019 show in Paris
The Euro Attractions Show has been rebranded as the IAAPA Expo Europe ahead of this year's event at the Paris Expo Porte de Versailles exhibition centre. [more...]
VIDEO GALLERY

Red Raion: Meet the Team - Introduction
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Experience the experience – Polin Waterparks & Pool Systems
Simworx - The power to move you… – Simworx
Online Print Made Easy! – instantprint
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2019 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2019 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2018 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2018 issue 3


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

07 Aug 2019 issue 136


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019
Jobs . News . Products . Magazine
People profile
Tyra Banks

Supermodel and entrepreneur

Tyra Banks has announced plans for what she calls a “first-of-its-kind experiential attraction” – a fantasy version of the world of modeling created using state-of-the-art interactive entertainment, creative collaborations, curated retail, dining and special events.

Banks, who first made her name as one of the most successful models of all time, describes the plans for the new visitor attraction as her “ultimate dream”.

Called ‘Modelland’ (the same name as Banks’ 2010 New York Times Best Seller young adult novel) the concept is something Banks has been working on for more than a decade.

“Modelland will awaken your childlike glee by entertaining and educating in unexpected ways that will make learning about oneself fierce and fun. I want people to feel seen and validated,” she says.

“We’ll build a new world of storytelling and adventure in a grand, fantastical, physical place where all expressions of beauty are celebrated. Visitors will be invited to redefine what a model really is and to be dream versions of themselves.”

Set to open in late 2019, the 21,000sq ft (2,000sq m) attraction is coming to Santa Monica Place – an open-air shopping, dining and entertainment destination near the beach in Santa Monica, California. This will be the first of many Modelland attractions, which are set to open in similar destinations worldwide as part of a major expansion.

“Modelland will provide the tools for visitors to embrace, adorn and celebrate their own unique beauty,” says Banks. “It’s all about celebrating your ‘flawsome’ self. We are fun. We are fierce. We are fantasy. And, we are for real.”

LATEST NEWS
Arts Council England allocates £17.5m to local culture projects
Arts Council England has named 13 new additions to its Creative People and Places (CPP) project, which it says is about local people choosing, creating and taking part in the arts and culture on offer to them.
Australian Museum closes for year-long AUS$57.5m renovation
A major renovation project that will expand touring exhibition halls and create several new facilities at the Australian Museum in Sydney will see the venue closed to the public from 19 August.
Silver Dollar City announces record-breaking waterfall drop ride among US$30m plans
The tallest raft ride drop in the Western Hemisphere is coming to Silver Dollar City, after the park revealed plans to invest more than US$30m (€26.9m, £24.8m) into a number of new developments.
New York's largest waterpark set for expansion after acquiring state funding
Construction is set to start in September on new water slides at the Enchanted Forest Water Safari theme park in New York, US, with a funding contribution for the new rides having come from the state's economic development agency.
NBA Experience opens doors at Disney Springs
The NBA Experience, an immersive and interactive new attraction at Disney Springs in Florida, has celebrated its grand opening, with Disney CEO Bob Iger and NBA commissioner Adam Silver unveiling the new venture.
Toyota opens branded experience centre in Texas
Car manufacturer Toyota has opened its first visitor attraction in North America – the 44,000sq ft (13,400sq m) Toyota Experience Center (TEC) at its headquarters in Plano, Texas.
Waterway above Notre Dame among 'People's Design Competition' for new cathedral roof
A competition to find alternative designs to replace the destroyed Notre Dame Cathedral roof has attracted a number of innovative "solutions" – including a rooftop waterway over the medieval cathedral.
Rising curatorial talents win Art Fund financing to build museum collections
The UK's Art Fund has announced the latest winners of its New Collecting Awards, chosen to help rising star curators to build collections for their museums.
Helter-skelter ride installed inside Norwich Cathedral
A 55-ft (16.8m) helter-skelter ride set up in the nave of Norwich Cathedral in England, will give visitors a new perspective on the historic building, say cathedral bosses.
Matthias Li to step down as Ocean Park CEO in 2020
Following 25 years of service, Matthias Li, chief executive of Hong Kong attraction Ocean Park, has announced that he will retire at the start of July 2020, with the operator starting a global search to identify his successor.
New Euromonitor report envisions entertainment venue of the future
Entertainment venues need to undergo technological and design upgrades to prepare them for the experience-seeking consumer of 2040, according to research by Euromonitor International.
Tintagel Castle bridge restores 500-year-old connection as £5m heritage project opens to the public
A £5m (US$6m, €5.4m) programme of improvements by English Heritage at Cornish tourist attraction Tintagel Castle has reached a milestone, with the opening of a footbridge that joins the two halves of the castle for the first time in more than 500 years.
+ More news   
 
COMPANY PROFILE
IAAPA EMEA

We are pleased to announce that Euro Attractions Show is now IAAPA Expo Europe. [more...]
+ More profiles  
FEATURED SUPPLIER

EAS rebrands to IAAPA Expo Europe ahead of 2019 show in Paris
The Euro Attractions Show has been rebranded as the IAAPA Expo Europe ahead of this year's event at the Paris Expo Porte de Versailles exhibition centre. [more...]
VIDEO GALLERY

Red Raion: Meet the Team - Introduction
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Experience the experience – Polin Waterparks & Pool Systems
Simworx - The power to move you… – Simworx
Online Print Made Easy! – instantprint
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
21-24 Sep 2019

ASTC 2019 Annual Conference

Ontario Science Centre, Toronto, Canada
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS