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NEWS
Bjarke Ingels: 'Dinosaur' new stadiums are 'all the same'
POSTED 15 Sep 2016 . BY Kim Megson
Ingels said 'the same three or four global offices have designed all the stadiums' Credit: Jonas Bie
Danish architect Bjarke Ingels has said that modern-day stadiums lack individuality and called for more design studios to be given the opportunity to design sports facilities.

Speaking in an interview with Rolling Stone, the BIG founder said “stadiums are just a total dinosaur”.

"It's the same three or four global offices that have designed all the stadiums,” he said. “Then it becomes this self-fulfilling prophecy, where you have to be a stadium designer to design a stadium. And that means they're all the same."

Ingels was talking to the magazine about his experience of designing the proposed new stadium for US National Football League franchise the Washington Redskins – BIG’s first stadium project.

Described by the Redskins as “a new stadium concept”, the design includes a series of unorthodox features such as a moat for kayaking and surfing; man-made beaches; abseiling ropes descending from the walls; and a grass covered parking lot that encourages spectators to organise communal pre-game picnics from their vehicles.

Ingels’ vision for the stadium has attracted criticism from some quarters, with Twitter users questioning the need for such amenities and the likelihood of BIG delivering the vision presented in the renderings.

However, the architect told The Washington Post in March that stadiums should have multiple uses because “it is a waste of resources to have giant facilities that are only active 10 times a year.”

Elsewhere in the interview, Ingels defended himself against accusations that the reason for his success is his ability to promote headline-grabbing concepts.

He said: "I think the biggest backhanded criticism-compliment I get is that I'm 'good at communicating.' Which implies that you're bad at doing. To me, it's a strength that there's clarity. We know what we're doing, and that's why we can also explain it. The fact that something is actually understandable and relatable doesn't mean that it's unsophisticated or banal. It just means that it's crystal-clear.

“If you can't explain it, that doesn't necessarily mean it's so brilliant that ordinary mortals can't fathom it. It might just mean that it makes no sense."
BIG have designed the proposed new home of NFL franchise the Washington Redskins Credit: BIG
RELATED STORIES
  REVEALED: Bjarke Ingels' first NFL stadium will be surrounded by a moat for kayaking


After months of speculation, National Football League (NFL) franchise the Washington Redskins has finally confirmed architects Bjarke Ingels Group (BIG) will design its new home, and unveiled the first details of the project.
  Are Bjarke Ingels Group designing their first NFL stadium?


Danish architecture firm Bjarke Ingels Group (BIG) have been appointed to design a new stadium for National Football League (NFL) team The Washington Redskins, according to several US news sources.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
+ More news   

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FEATURED SUPPLIER

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An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Bjarke Ingels: 'Dinosaur' new stadiums are 'all the same'
POSTED 15 Sep 2016 . BY Kim Megson
Ingels said 'the same three or four global offices have designed all the stadiums' Credit: Jonas Bie
Danish architect Bjarke Ingels has said that modern-day stadiums lack individuality and called for more design studios to be given the opportunity to design sports facilities.

Speaking in an interview with Rolling Stone, the BIG founder said “stadiums are just a total dinosaur”.

"It's the same three or four global offices that have designed all the stadiums,” he said. “Then it becomes this self-fulfilling prophecy, where you have to be a stadium designer to design a stadium. And that means they're all the same."

Ingels was talking to the magazine about his experience of designing the proposed new stadium for US National Football League franchise the Washington Redskins – BIG’s first stadium project.

Described by the Redskins as “a new stadium concept”, the design includes a series of unorthodox features such as a moat for kayaking and surfing; man-made beaches; abseiling ropes descending from the walls; and a grass covered parking lot that encourages spectators to organise communal pre-game picnics from their vehicles.

Ingels’ vision for the stadium has attracted criticism from some quarters, with Twitter users questioning the need for such amenities and the likelihood of BIG delivering the vision presented in the renderings.

However, the architect told The Washington Post in March that stadiums should have multiple uses because “it is a waste of resources to have giant facilities that are only active 10 times a year.”

Elsewhere in the interview, Ingels defended himself against accusations that the reason for his success is his ability to promote headline-grabbing concepts.

He said: "I think the biggest backhanded criticism-compliment I get is that I'm 'good at communicating.' Which implies that you're bad at doing. To me, it's a strength that there's clarity. We know what we're doing, and that's why we can also explain it. The fact that something is actually understandable and relatable doesn't mean that it's unsophisticated or banal. It just means that it's crystal-clear.

“If you can't explain it, that doesn't necessarily mean it's so brilliant that ordinary mortals can't fathom it. It might just mean that it makes no sense."
BIG have designed the proposed new home of NFL franchise the Washington Redskins Credit: BIG
RELATED STORIES
REVEALED: Bjarke Ingels' first NFL stadium will be surrounded by a moat for kayaking


After months of speculation, National Football League (NFL) franchise the Washington Redskins has finally confirmed architects Bjarke Ingels Group (BIG) will design its new home, and unveiled the first details of the project.
Are Bjarke Ingels Group designing their first NFL stadium?


Danish architecture firm Bjarke Ingels Group (BIG) have been appointed to design a new stadium for National Football League (NFL) team The Washington Redskins, according to several US news sources.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS