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NEWS
Virgin Hotels to open first California location
POSTED 28 Jan 2016 . BY Jane Kitchen
Designed by local architect Chris Pardo, the hotel will be located in the heart of downtown Palm Springs and surrounded by historic desert modern architecture Credit: Chris Pardo
Lifestyle brand Virgin Hotels will open its first California location in Palm Springs in late 2018.

The hotel will feature 150 bedrooms, multiple restaurants, a rooftop terrace and pool, and a spa – likely similar to its first spa location in Chicago, where clients can completely customise treatments, from duration in time to focus of the treatment.

Designed by local architect Chris Pardo, the hotel will be located in the heart of downtown Palm Springs and surrounded by historic desert modern architecture.

“Opening a property in California has been on our wish-list since day one, and as Palm Springs has grown beyond its reputation of a retreat for Californians, we knew it was the perfect location for a Virgin Hotel,” said Virgin Hotels CEO Raul Leal.

Virgin’s Chicago hotel and spa opened last year; locations in Nashville, Dallas and New York are slated to open next. The company said it is continuing to look at properties in Boston, Los Angeles, Miami, Austin, Seattle, San Francisco and Washington DC, as well as London, in what would be its first location outside the US.

Just this week, Virgin also announced that its Chicago hotel has achieved LEED Gold Certification.
PROJECT PROFILE:

Virgin Hotels Palm Springs
Lifestyle brand Virgin Hotels will open its first California location in Palm Springs in late 2018.


RELATED STORIES
  LEED Gold award kickstarts Virgin Hotels' pursuit of zero carbon footprint


Multi-national conglomerate Virgin has announced its first branded hotel has achieved LEED Gold Certification, with the company outlining ambitious plans to create a zero carbon footprint hotel business.
  Dallas to be home to fourth Virgin-branded hotel and spa


Virgin Hotels has announced plans to open a new 200-bedroom hotel in the Design District of Dallas, Texas, in 2018.
  Virgin Hotels opens first spa in Chicago


After launching its first hotel in Chicago earlier this year, Virgin Hotels has opened its first spa at the property, with five treatment rooms, a hammam, and a manicure-bar.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   

COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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DIRECTORY
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DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
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Jobs    News   Products   Magazine   Subscribe
NEWS
Virgin Hotels to open first California location
POSTED 28 Jan 2016 . BY Jane Kitchen
Designed by local architect Chris Pardo, the hotel will be located in the heart of downtown Palm Springs and surrounded by historic desert modern architecture Credit: Chris Pardo
Lifestyle brand Virgin Hotels will open its first California location in Palm Springs in late 2018.

The hotel will feature 150 bedrooms, multiple restaurants, a rooftop terrace and pool, and a spa – likely similar to its first spa location in Chicago, where clients can completely customise treatments, from duration in time to focus of the treatment.

Designed by local architect Chris Pardo, the hotel will be located in the heart of downtown Palm Springs and surrounded by historic desert modern architecture.

“Opening a property in California has been on our wish-list since day one, and as Palm Springs has grown beyond its reputation of a retreat for Californians, we knew it was the perfect location for a Virgin Hotel,” said Virgin Hotels CEO Raul Leal.

Virgin’s Chicago hotel and spa opened last year; locations in Nashville, Dallas and New York are slated to open next. The company said it is continuing to look at properties in Boston, Los Angeles, Miami, Austin, Seattle, San Francisco and Washington DC, as well as London, in what would be its first location outside the US.

Just this week, Virgin also announced that its Chicago hotel has achieved LEED Gold Certification.
RELATED STORIES
LEED Gold award kickstarts Virgin Hotels' pursuit of zero carbon footprint


Multi-national conglomerate Virgin has announced its first branded hotel has achieved LEED Gold Certification, with the company outlining ambitious plans to create a zero carbon footprint hotel business.
Dallas to be home to fourth Virgin-branded hotel and spa


Virgin Hotels has announced plans to open a new 200-bedroom hotel in the Design District of Dallas, Texas, in 2018.
Virgin Hotels opens first spa in Chicago


After launching its first hotel in Chicago earlier this year, Virgin Hotels has opened its first spa at the property, with five treatment rooms, a hammam, and a manicure-bar.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
COMPANY PROFILES
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
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