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NEWS
Brighton's i360 plans finally underway as London Eye team reunites to build iconic structure
POSTED 28 Jul 2014 . BY Tom Anstey
The platform ascends to a height of 138m (453ft), offering 360º views for up to 25 miles (40.2km) around Brighton Credit: Visualisations by F10 Studios
Construction of Brighton, UK’s, i360 tower is set to kick off tomorrow (29 July) after the project secured £40m (US$68m, €50.4m) in funding eight years after the project was initially proposed. The team which designed and constructed the London Eye is reuniting to work on the project.

Designed by London-based Marks Barfield Architects, the i360 Tower – described as a “vertical pier” – gained approval earlier this year from Brighton and Hove City Council, which provided £36.2m (US$61.4m, €45.7m) in loans, with a further £4m (US$6.8m, €5m) supplied by the project investment fund Local Enterprise Partnership Coast to Capital (LEPCC).

Dutch contractor Hollandia, France-based Poma and Jacobs Engineering Group – who all worked on the London Eye – are teaming up with local contractor JT Mackley and structural engineers Hemsley Orrell Partnership on the build.

David Marks and Julia Barfield – a husband and wife architecture team – are investing an additional £6m (US$10.2m, €7.6m) of their own money into the project, which is set to open in the third quarter of 2016.

Standing at 175m (574ft) high, the i360 Tower will be taller than the iconic London Eye and will allow views for 25 miles (40.2km) on a clear day. Visitors will ascend the tower in a moving pod, which will take 20 minutes to rise gradually to the top, before descending using a vertical cable car mechanism.

The tower will be located on the site of the former Brighton West Pier, which was destroyed by fire in 2003.

The project will incorporate the restoration of some of the original pier, including the Victorian tollbooths. Parts of the cast iron supporting structure will be reused in the new visitor centre, while an exhibition will enable visitors to learn about the pier’s history.
RELATED STORIES
  Council agrees £15m loan for Brighton's i360 tower attraction


Marks Barfield's plans for a new 175m (574ft)-tall tower attraction in Brighton, UK, have been given a boost after a £15m (US$23m, EUR19m) loan was agreed by the local authority.
  Brighton's new i360 tower attraction 'back on track'?


The development of Brighton's new 175m (574ft)-tall viewing tower attraction on the UK's south coast could be back on track with the help of government and local authority support.
  Work begins on Brighton's i360 tower


The first phase of the construction of the i360 observation tower, to be located at Brighton's West Pier in south-east England, is underway.
  Brighton council approves i360 observation tower


Brighton & Hove City Council has approved the construction of the i360 tower at the city's West Pier, which is set to become one of the UK’s tallest observation experiences.
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   

COMPANY PROFILES
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Brighton's i360 plans finally underway as London Eye team reunites to build iconic structure
POSTED 28 Jul 2014 . BY Tom Anstey
The platform ascends to a height of 138m (453ft), offering 360º views for up to 25 miles (40.2km) around Brighton Credit: Visualisations by F10 Studios
Construction of Brighton, UK’s, i360 tower is set to kick off tomorrow (29 July) after the project secured £40m (US$68m, €50.4m) in funding eight years after the project was initially proposed. The team which designed and constructed the London Eye is reuniting to work on the project.

Designed by London-based Marks Barfield Architects, the i360 Tower – described as a “vertical pier” – gained approval earlier this year from Brighton and Hove City Council, which provided £36.2m (US$61.4m, €45.7m) in loans, with a further £4m (US$6.8m, €5m) supplied by the project investment fund Local Enterprise Partnership Coast to Capital (LEPCC).

Dutch contractor Hollandia, France-based Poma and Jacobs Engineering Group – who all worked on the London Eye – are teaming up with local contractor JT Mackley and structural engineers Hemsley Orrell Partnership on the build.

David Marks and Julia Barfield – a husband and wife architecture team – are investing an additional £6m (US$10.2m, €7.6m) of their own money into the project, which is set to open in the third quarter of 2016.

Standing at 175m (574ft) high, the i360 Tower will be taller than the iconic London Eye and will allow views for 25 miles (40.2km) on a clear day. Visitors will ascend the tower in a moving pod, which will take 20 minutes to rise gradually to the top, before descending using a vertical cable car mechanism.

The tower will be located on the site of the former Brighton West Pier, which was destroyed by fire in 2003.

The project will incorporate the restoration of some of the original pier, including the Victorian tollbooths. Parts of the cast iron supporting structure will be reused in the new visitor centre, while an exhibition will enable visitors to learn about the pier’s history.
RELATED STORIES
Council agrees £15m loan for Brighton's i360 tower attraction


Marks Barfield's plans for a new 175m (574ft)-tall tower attraction in Brighton, UK, have been given a boost after a £15m (US$23m, EUR19m) loan was agreed by the local authority.
Brighton's new i360 tower attraction 'back on track'?


The development of Brighton's new 175m (574ft)-tall viewing tower attraction on the UK's south coast could be back on track with the help of government and local authority support.
Work begins on Brighton's i360 tower


The first phase of the construction of the i360 observation tower, to be located at Brighton's West Pier in south-east England, is underway.
Brighton council approves i360 observation tower


Brighton & Hove City Council has approved the construction of the i360 tower at the city's West Pier, which is set to become one of the UK’s tallest observation experiences.
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
+ More news   
 
COMPANY PROFILES
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS