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Editor’s letter
Media irresponsibility


Going to the gym can make you fat – that’s what the UK’s media would have us believe.

Recent headlines have been full of sensational health claims based on comments by Dr Michael Mosley, the 5:2 diet advocate and TV’s go-to health expert. For example, a Daily Mail feature following his appearance on ITV’s This Morning claimed people never lose weight from going to the gym; that the ‘endorphin rush’ of exercise is a myth; and that, even if people do exercise, they may not get fitter.

Is there a case to answer here? Fundamentally no, and to the last point as an example, while it’s true some people will respond better to exercise and gain quicker results than others, research shows even so-called ‘exercise non-responders’ get important benefits from exercise. The key is to tailor programmes to allow for individual body types.

But that’s completely missing the point. The overall message, and the media’s interpretation of it – with headlines in the Mail such as ‘Going to the gym can make you fatter’ – was damaging and irresponsible. Given the UK’s well reported inactivity pandemic, why give people a justification to reject exercise before they even start? As ukactive CEO Dave Stalker said: “These kinds of ill-informed comments set us back years by inaccurately skewing the accepted wisdom for thousands of consumers.”

Because people listen to those held up by the media as ‘health gurus’, especially when their name is preceded by the title of doctor. If someone in this position urges people not to exercise but to diet, offering them a novel way to do so – such as the 5:2 diet – this is what they’re likely to do.

But in the process, they would miss out on all the other scientifically proven benefits of exercise that go far beyond weight loss: the prevention of cancer, diabetes and other chronic diseases, as well as mental health conditions such as depression and Alzheimer’s, to name just a few.

The fitness industry has rightly been up in arms. “It’s extremely troubling when so-called experts make controversial statements which secure column inches and book sales but which will ultimately damage our already poor public health,” said Gym Group CEO John Treharne, while Leisure Media’s Liz Terry observed: “Journalists need to be more responsible about the way they report on these challenges or we will end up drowning in a sea of fat.”

Certainly we need more consistent, responsible journalism from the nation’s most-read titles. Only in July, the Mail ran a story with the headline: ‘Lack of exercise is to blame for bulging waistlines and obesity epidemic, NOT eating more calories.’ Such inconsistency is sloppy and confuses people.

And when it comes to the experts, rather than competing for the obesity buck, we need a more collaborative approach, acknowledging that exercise and diet are two sides of the same coin; as our sector has always maintained, it’s all about calories in = calories out.

At a time when the nation is dying from obesity and related conditions, it’s quite simply irresponsible for the media to give people grounds to opt out of activity.

Kate Cracknell, editor

[email protected] @HealthClubKate
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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Editor’s letter
Media irresponsibility


Going to the gym can make you fat – that’s what the UK’s media would have us believe.

Recent headlines have been full of sensational health claims based on comments by Dr Michael Mosley, the 5:2 diet advocate and TV’s go-to health expert. For example, a Daily Mail feature following his appearance on ITV’s This Morning claimed people never lose weight from going to the gym; that the ‘endorphin rush’ of exercise is a myth; and that, even if people do exercise, they may not get fitter.

Is there a case to answer here? Fundamentally no, and to the last point as an example, while it’s true some people will respond better to exercise and gain quicker results than others, research shows even so-called ‘exercise non-responders’ get important benefits from exercise. The key is to tailor programmes to allow for individual body types.

But that’s completely missing the point. The overall message, and the media’s interpretation of it – with headlines in the Mail such as ‘Going to the gym can make you fatter’ – was damaging and irresponsible. Given the UK’s well reported inactivity pandemic, why give people a justification to reject exercise before they even start? As ukactive CEO Dave Stalker said: “These kinds of ill-informed comments set us back years by inaccurately skewing the accepted wisdom for thousands of consumers.”

Because people listen to those held up by the media as ‘health gurus’, especially when their name is preceded by the title of doctor. If someone in this position urges people not to exercise but to diet, offering them a novel way to do so – such as the 5:2 diet – this is what they’re likely to do.

But in the process, they would miss out on all the other scientifically proven benefits of exercise that go far beyond weight loss: the prevention of cancer, diabetes and other chronic diseases, as well as mental health conditions such as depression and Alzheimer’s, to name just a few.

The fitness industry has rightly been up in arms. “It’s extremely troubling when so-called experts make controversial statements which secure column inches and book sales but which will ultimately damage our already poor public health,” said Gym Group CEO John Treharne, while Leisure Media’s Liz Terry observed: “Journalists need to be more responsible about the way they report on these challenges or we will end up drowning in a sea of fat.”

Certainly we need more consistent, responsible journalism from the nation’s most-read titles. Only in July, the Mail ran a story with the headline: ‘Lack of exercise is to blame for bulging waistlines and obesity epidemic, NOT eating more calories.’ Such inconsistency is sloppy and confuses people.

And when it comes to the experts, rather than competing for the obesity buck, we need a more collaborative approach, acknowledging that exercise and diet are two sides of the same coin; as our sector has always maintained, it’s all about calories in = calories out.

At a time when the nation is dying from obesity and related conditions, it’s quite simply irresponsible for the media to give people grounds to opt out of activity.

Kate Cracknell, editor

[email protected] @HealthClubKate
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+ More news   
 
COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
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