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PRODUCT NEWS
SimEx-Iwerks reveals first customised fly film in collaboration with Red Raion
25 Jan 2023 . BY Magali Robathan
The fly film brings guests face-to-face with dinosaurs / Photo: SimEx-Iwerks Entertainment
Immersive cinema specialist SimEx-Iwerks, which celebrates its 30th anniversary in 2023, has created its first custom-production fly film in collaboration with CGI specialist, Red Raion.

Frostbite: Dino Island III takes guests to a mysterious island in Antarctica to see frozen dinosaurs which have been preserved within ice caves for 65 million years.

Without warning, a nearby volcano erupts and the ice caves experience dramatic flash melting, causing the dinosaurs to unfreeze, coming alive and leaving guests face-to-face with the world’s fiercest predators.

Available for worldwide distribution in early 2023, the film has been made for the SimEx-Iwerks FlyRide theatre which launched in 2020. This family-focused attraction takes guests on a series of adventures as they fly and dive through the action on the screen.

“Similar to what we did for our 4D and motion attractions, we’re now drawing on our experience to build a catalogue of high-quality, adventure-based flying theatre films,” said Mike Frueh, SimEx-Iwerks’ senior VP of licensing and distribution on the launch of Frostbite: Dino Island III.

“Frostbite is distinctly different from the live-action, regional-based themes of most flying films,” he said.
SimEx-Iwerks produced the film in partnership with Red Raion, who created the CGI content for the experience.

Valeria Rizzo, business development director at Red Raion, said: “Our team is thrilled to be part of the newest chapter of SimEx-Iwerks’ highly successful Dino Island franchise.”
The launch of the customised content is part of SimEx-Iwerks Entertainment’s year-long celebration of its 30th anniversary which kicked off at IAAPA in Orlando in November 2022 and will run throughout 2023.

During the year-long celebration, SimEx-Iwerks says it will announce three new experiential attractions; the first of which is the newly-developed Immersion Theater, which will deliver a ‘next-level, fully immersive experience from entry to exit’.
PRODUCT NEWS
HYPERVSN holographic display launched at MSG Sphere
Technology company HPERVSN has created its largest ever holographic display for music and entertainment venue MSG Sphere Las Vegas.
Zero Latency launches free roam VR zombie experience
VR technology company Zero Latency has launched its immersive free-roam VR zombie game Outbreak.
Maurer Rides introduces Spike Waterfight
Rollercoaster and ride designer and manufacturer Maurer Rides has announced its latest concept, the Spike Waterfight, which allows spectators and rollercoaster riders to soak one another with water cannons.
Triotech launches new dark ride Primordial
Media based attractions creator Triotech has announced the opening of its latest attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt Lake City, Utah, US.
Maurer Rides presents new Speed Chaser concept
Rollercoaster designer and manufacturer Maurer Rides presented its new Speed Chaser coaster concept at IAAPA Expo Europe.
Merlin Entertainments and Immersive Gamebox announce global partnership
Merlin Entertainments has announced a multi-million pound and multi-territory partnership with immersive group gaming platform Immersive Gamebox. 
Small Footprint, Big Significance: Studio City Water Park
Long known for its fancy casinos, Macau realized within the past decade that it must diversify its tourism scene to attract new crowds. With the ambition of becoming the leisure hub of China’s 72-million strong Greater Bay Area, the city began adding shows, attractions, and family-friendly hotels. But the offering that truly stands out with fun for everyone is Studio City Water Park – Macau’s first stand-alone water park, with all the water slides and aquatic play structures supplied by WhiteWater.
How surf simulators are transforming the experience economy
The experience economy, driven by evolving consumer trends, is poised for continued growth in the coming years. Millennials have been at the forefront of this shift, favouring memorable experiences over material possessions. This preference has extended to other generations as well, indicating a broader adoption of experience-focused spending habits in the attractions sector.
Mather & Co and ITV unite to create Coronation Street Experience
Experience designers, Mather & Co, have orchestrated a remarkable collaboration with ITV to unveil the new Coronation Street Experience, a captivating visitor exhibition at the Trafford Wharf site.
Jump into Summer with Taylor Made Designs’ new grip socks
Taylor Made Designs has developed a range of generic and custom-branded grip socks, perfect for use in trampoline parks and indoor play areas.
How two water rides are creating refreshing adventures in Vietnam’s biggest theme park
Aiming to become a top entertainment destination in southern Vietnam for both domestic and international tourists, VinWonders Phú Quốc opened in 2021 as the biggest theme park in the country.
Design Silver Fish teams up with Christie to deliver spectacular visuals at immersive South Korea art exhibition
Christie laser projectors have been used at an experiential art exhibition designed by media production firm Design Silver Fish to celebrate the history, culture and ecology of Damyan in South Korea – known for its strawberries and bamboo products.
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COMPANY PROFILES
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
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08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
04-07 Nov 2024

Global Wellness Summit (GWS)

In person, St Andrews, United Kingdom
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Get Attractions Management digital magazine FREE
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PRODUCT NEWS
SimEx-Iwerks reveals first customised fly film in collaboration with Red Raion
25 Jan 2023 . BY Magali Robathan
The fly film brings guests face-to-face with dinosaurs / Photo: SimEx-Iwerks Entertainment
Immersive cinema specialist SimEx-Iwerks, which celebrates its 30th anniversary in 2023, has created its first custom-production fly film in collaboration with CGI specialist, Red Raion.

Frostbite: Dino Island III takes guests to a mysterious island in Antarctica to see frozen dinosaurs which have been preserved within ice caves for 65 million years.

Without warning, a nearby volcano erupts and the ice caves experience dramatic flash melting, causing the dinosaurs to unfreeze, coming alive and leaving guests face-to-face with the world’s fiercest predators.

Available for worldwide distribution in early 2023, the film has been made for the SimEx-Iwerks FlyRide theatre which launched in 2020. This family-focused attraction takes guests on a series of adventures as they fly and dive through the action on the screen.

“Similar to what we did for our 4D and motion attractions, we’re now drawing on our experience to build a catalogue of high-quality, adventure-based flying theatre films,” said Mike Frueh, SimEx-Iwerks’ senior VP of licensing and distribution on the launch of Frostbite: Dino Island III.

“Frostbite is distinctly different from the live-action, regional-based themes of most flying films,” he said.
SimEx-Iwerks produced the film in partnership with Red Raion, who created the CGI content for the experience.

Valeria Rizzo, business development director at Red Raion, said: “Our team is thrilled to be part of the newest chapter of SimEx-Iwerks’ highly successful Dino Island franchise.”
The launch of the customised content is part of SimEx-Iwerks Entertainment’s year-long celebration of its 30th anniversary which kicked off at IAAPA in Orlando in November 2022 and will run throughout 2023.

During the year-long celebration, SimEx-Iwerks says it will announce three new experiential attractions; the first of which is the newly-developed Immersion Theater, which will deliver a ‘next-level, fully immersive experience from entry to exit’.
PRODUCT NEWS
HYPERVSN holographic display launched at MSG Sphere
Technology company HPERVSN has created its largest ever holographic display for music and entertainment venue MSG Sphere Las Vegas.
Zero Latency launches free roam VR zombie experience
VR technology company Zero Latency has launched its immersive free-roam VR zombie game Outbreak.
Maurer Rides introduces Spike Waterfight
Rollercoaster and ride designer and manufacturer Maurer Rides has announced its latest concept, the Spike Waterfight, which allows spectators and rollercoaster riders to soak one another with water cannons.
Triotech launches new dark ride Primordial
Media based attractions creator Triotech has announced the opening of its latest attraction, a next generation interactive dark coaster installed at Lagoon Park in Salt Lake City, Utah, US.
Maurer Rides presents new Speed Chaser concept
Rollercoaster designer and manufacturer Maurer Rides presented its new Speed Chaser coaster concept at IAAPA Expo Europe.
Merlin Entertainments and Immersive Gamebox announce global partnership
Merlin Entertainments has announced a multi-million pound and multi-territory partnership with immersive group gaming platform Immersive Gamebox. 
Jump into Summer with Taylor Made Designs’ new grip socks
Taylor Made Designs has developed a range of generic and custom-branded grip socks, perfect for use in trampoline parks and indoor play areas.
Design Silver Fish teams up with Christie to deliver spectacular visuals at immersive South Korea art exhibition
Christie laser projectors have been used at an experiential art exhibition designed by media production firm Design Silver Fish to celebrate the history, culture and ecology of Damyan in South Korea – known for its strawberries and bamboo products.
Eye tracking AI Aquarium from ITRI helps visitors identify fish species
It can take a while for visitors to identify the species of fish they’re looking at in an aquarium – trying to match them up with information on an information panel can take time and isn’t always straightforward. Now a new aquarium by Taiwan’s Industrial Technology Research Institute (ITRI) helps by exhibiting marine life information in real time according to visitors’ line of sight.
Triotech unveils Qube simulator
Triotech revealed its new Qube simulator – an interactive multiplayer coin-op game – at IAAPA Expo in Orlando, Florida.
Disney launches wearable MagicBand+ for Disneyland Resort
LCI Productions delivered 20m projection mapped tree at Longleat’s Festival of Light
The Festival of Light returned to Longleat Safari & Adventure Park in Wiltshire, UK, at Christmas after a two-year hiatus due to COVID-19, placing storytelling at the heart of the experience.
+ More products   
 
COMPANY PROFILES
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
04-07 Nov 2024

Global Wellness Summit (GWS)

In person, St Andrews, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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