PRODUCT NEWS
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| Alterface and Avanza partnership will 'lead to exciting new applications' says Avansa CEO
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| 08 Oct 2019 . BY Lauren Heath-Jones |
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| The partnership will see Alterface enhance its ScreenPLAY kit with Avanza technology to create interactive experiences for location-based entertainment venues |
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Alterface has announced a new tech partnership with laser projector specialist, Avanza.
The partnership, which was announced at this year's IEE in Paris, will see Alterface enhance its ScreenPLAY kit with Avanza technology to create interactive experiences for location-based entertainment venues, including cinemas and shopping malls.
The Screenplay kit, which was developed in partnership with Madgix, is based on Alterface’s NOMAD camera detection technology. It uses real-time technology to operate wireless ‘point and shoot’ devices, while individual ID tracking enables operators to identify and link device IDs with loyalty cards or bonus systems, incentivising players.
The solution is easy to install, users simply plug Screenplay into their existing projection systems and motion seat hardware and software.
Fei Yan, founder and CEO of Avanza Corporation, said: "This technology partnership between Avanza and Alterface will reinforce our position in the market. By providing innovative solutions which exceed the customer's expecations, I truly believe our partnership will lead to exciting new applications."
Benoit Cornet, CEO and founder of Alterface, said: "Avanza's technology completes the ScreenPLAY Kit as all-inclusive plug and play package."
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