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NEWS
‘Paying homage to motorsport across the decades’: Plans unveiled for £35m vintage car museum in Oxfordshire
POSTED 01 Mar 2018 . BY Tom Anstey
Renderings by Gloucestershire-based landscape architecture firm Portus + Whitton show a dome-like structure nestled among the trees in a natural setting
A planning application has been submitted for a classic car museum in Oxfordshire, UK, with American vintage car collector and philanthropist Peter Mullin behind the £35m (US$48m, €39.5m) plans.

Mullin, founder of the M Financial Group and Chairman of its subsidiary, M Financial Holdings, is an avid car collector, establishing in 2010, the Mullin Automotive Museum in Oxnard, California and also serving as the President of the American Bugatti Club.

His latest venture envisions use of the 630,000sq m (6.8m sq ft) Enstone Airfield near Chipping Norton, something Mullin says would “transform the scarred brownfield site.”

Renderings by Gloucestershire-based landscape architecture firm Portus + Whitton show a dome-like structure nestled among the trees in a natural setting, the design blending in to the landscape. Visitors will approach the proposed museum by crossing a bridge, which leads to a plaza showcasing classic cars and populated with foliage.

The scheme, according to the proposal, will substantially enhance both its landscape setting and local biodiversity, adding nearly 15 acres (60,000sq m) of native-species woodland, including 700-8000 trees, 4 acres (16,000sq m) of conservation lakes and water features, and 50 acres (202,000 acres) of conservation/wild-flora meadow.

The museum itself will cover 6,000sq m (64,500sq ft), incorporating four exhibition floors, a restaurant, café and retail store. Back of house facilities will include research and administrations offices and an underground car storage vault, which will add a further 5,000sq m (53,800sq ft) to the museum’s size.

In the Design and Access statement provided with the submission, a desire to “pay homage to motorsport across the decades” brought about the incorporation of a feature arch alluding to the iconic Dunlop arch, while also matching the context of the airfield, with the design akin to a traditional airfield hangar. The museum will feature a steel frame, with walls clad in a combination of timber and steel.

Interior design on the project will be carried out by Los Angeles-based The Scenic Route, who specialise in museum design and fit-out and recently completed the revamped Peterson Automotive Museum in LA – a campaign also led by Peter Mullin.

In addition to the museum the proposed development also includes 28 holiday villas providing “discreet accommodation”, envisaged as a residential community for collectors of classic cars in the wider museum environment.

A public access statement submitted to Oxfordshire Council, says the sale of plots to the museum would contribute £20m (US$27.5m, €22.5m) to the development.

“All my collection is European and this has become a once in a lifetime opportunity to bring them home. And where better than the epicentre of motorsport and car manufacturing in Britain,” said Mullin, speaking to the Oxford Mail.

“This is not a business venture for me, it is a legacy project and it is my most sincere desire to share cars from my collection with the general public and to create a centre of learning to inspire future generations.”
The scheme, according to the proposal, will substantially enhance both its landscape setting and local biodiversity
The museum itself will cover 6,000sq m (64,500sq ft), incorporating four exhibition floors, a restaurant, café and retail store
A car showroom is also included in the plans
RELATED STORIES
  Engines ready! Triumph Motorcycle launches visitor experience


With admirers from Steve McQueen to Marlon Brando, Clint Eastwood to George Clooney, Pink to David Beckham – the iconic Triumph motorbike will be celebrated by all thanks to a new attraction opened in Hinckley, Leicester.
  Piero Ferrari opens Ferrari Land at official inauguration ceremony


Piero Ferrari officially opened Ferrari Land today at an inauguration attended by international press, special guests and friends of the motor racing brand.
  Home of British motor racing to get permanent museum as Silverstone Heritage Experience gets green flag


The Heritage Lottery Fund (HLF) has awarded £9.1m (US$11.5m, €10.7m) to the Silverstone Heritage Experience, guaranteeing development of a new permanent exhibition at the home of British motor racing.
  Los Angeles automotive museum gearing up for December opening


Currently undergoing a US$125m (€112m, £80m) redevelopment to celebrate its 20th anniversary, the Peterson Automotive Museum in Los Angeles has said it will open on budget and in line with its original schedule.
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   

COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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Jobs    News   Products   Magazine   Subscribe
NEWS
‘Paying homage to motorsport across the decades’: Plans unveiled for £35m vintage car museum in Oxfordshire
POSTED 01 Mar 2018 . BY Tom Anstey
Renderings by Gloucestershire-based landscape architecture firm Portus + Whitton show a dome-like structure nestled among the trees in a natural setting
A planning application has been submitted for a classic car museum in Oxfordshire, UK, with American vintage car collector and philanthropist Peter Mullin behind the £35m (US$48m, €39.5m) plans.

Mullin, founder of the M Financial Group and Chairman of its subsidiary, M Financial Holdings, is an avid car collector, establishing in 2010, the Mullin Automotive Museum in Oxnard, California and also serving as the President of the American Bugatti Club.

His latest venture envisions use of the 630,000sq m (6.8m sq ft) Enstone Airfield near Chipping Norton, something Mullin says would “transform the scarred brownfield site.”

Renderings by Gloucestershire-based landscape architecture firm Portus + Whitton show a dome-like structure nestled among the trees in a natural setting, the design blending in to the landscape. Visitors will approach the proposed museum by crossing a bridge, which leads to a plaza showcasing classic cars and populated with foliage.

The scheme, according to the proposal, will substantially enhance both its landscape setting and local biodiversity, adding nearly 15 acres (60,000sq m) of native-species woodland, including 700-8000 trees, 4 acres (16,000sq m) of conservation lakes and water features, and 50 acres (202,000 acres) of conservation/wild-flora meadow.

The museum itself will cover 6,000sq m (64,500sq ft), incorporating four exhibition floors, a restaurant, café and retail store. Back of house facilities will include research and administrations offices and an underground car storage vault, which will add a further 5,000sq m (53,800sq ft) to the museum’s size.

In the Design and Access statement provided with the submission, a desire to “pay homage to motorsport across the decades” brought about the incorporation of a feature arch alluding to the iconic Dunlop arch, while also matching the context of the airfield, with the design akin to a traditional airfield hangar. The museum will feature a steel frame, with walls clad in a combination of timber and steel.

Interior design on the project will be carried out by Los Angeles-based The Scenic Route, who specialise in museum design and fit-out and recently completed the revamped Peterson Automotive Museum in LA – a campaign also led by Peter Mullin.

In addition to the museum the proposed development also includes 28 holiday villas providing “discreet accommodation”, envisaged as a residential community for collectors of classic cars in the wider museum environment.

A public access statement submitted to Oxfordshire Council, says the sale of plots to the museum would contribute £20m (US$27.5m, €22.5m) to the development.

“All my collection is European and this has become a once in a lifetime opportunity to bring them home. And where better than the epicentre of motorsport and car manufacturing in Britain,” said Mullin, speaking to the Oxford Mail.

“This is not a business venture for me, it is a legacy project and it is my most sincere desire to share cars from my collection with the general public and to create a centre of learning to inspire future generations.”
The scheme, according to the proposal, will substantially enhance both its landscape setting and local biodiversity
The museum itself will cover 6,000sq m (64,500sq ft), incorporating four exhibition floors, a restaurant, café and retail store
A car showroom is also included in the plans
RELATED STORIES
Engines ready! Triumph Motorcycle launches visitor experience


With admirers from Steve McQueen to Marlon Brando, Clint Eastwood to George Clooney, Pink to David Beckham – the iconic Triumph motorbike will be celebrated by all thanks to a new attraction opened in Hinckley, Leicester.
Piero Ferrari opens Ferrari Land at official inauguration ceremony


Piero Ferrari officially opened Ferrari Land today at an inauguration attended by international press, special guests and friends of the motor racing brand.
Home of British motor racing to get permanent museum as Silverstone Heritage Experience gets green flag


The Heritage Lottery Fund (HLF) has awarded £9.1m (US$11.5m, €10.7m) to the Silverstone Heritage Experience, guaranteeing development of a new permanent exhibition at the home of British motor racing.
Los Angeles automotive museum gearing up for December opening


Currently undergoing a US$125m (€112m, £80m) redevelopment to celebrate its 20th anniversary, the Peterson Automotive Museum in Los Angeles has said it will open on budget and in line with its original schedule.
MORE NEWS
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
+ More news   
 
COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
IDEATTACK

IDEATTACK is a full-service planning and design company with headquarters in Los Angeles. [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS