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NEWS
We The Curious ready to open its biggest exhibition ever – when Covid measures allow
POSTED 11 Nov 2020 . BY Tom Walker
The exhibition is based on 10,000 questions, collected from the people of Bristol Credit: We The Curious
We The Curious science and arts centre in Bristol, UK, will open the doors to its largest ever exhibition – as soon as the current "Lockdown 2" measures are lifted.

Inspired by questions from the people of Bristol, the new What If exhibition consists of 68 new exhibits and 25 art pieces clustered around seven questions on different themes.

It is marketed as the first major science centre exhibition in the UK, which is centred on the curiosity of a city.

During the creative process, 10,000 questions were collected from the people of Bristol and the final result has been shaped by many different voices, from members, volunteers, community groups and school children as well as artists and researchers.

Designed by exhibition specialist Kossmanndejong and engineered by Bruns, project What If has been supported by a £3m grant awarded by the Inspiring Science Fund – a partnership between UK Research and Innovation (UKRI) and Wellcome.

In addition, more than £900,000 has been donated by other funders.

The exhibition was originally scheduled to open to the public on 6 November – a day after a nationwide lockdown came into force in England.

"We were due to open the doors to our stunning new exhibition, Project What If, after almost eights months," said Donna Speed, CEO of We The Curious.

"This is the biggest exhibition we have undertaken in our 20 years, which would be a challenge at the best of times, let alone during lockdown.

"It’s incredible that we’re ready to re-open despite the odds being stacked against us. I’m so proud of team We The Curious, our partners and question askers who have created this stunning exhibition.

"As an educational charity, we are dependent on our visitors to fund all of our brilliant work so please come and see us, and check out Project What If.

"While we all have to wait a little longer than expected, when we do re-open I promise that you will be welcomed with (socially distanced and COVID secure) open arms."

We The Curious, formerly called @Bristol, first opened in 2000 and features more than 250 interactive exhibits over two floors.

Other attractions at the site include Open City Lab, a collaborative working laboratory, where visitors can meet scientists, join them in their explorations and take part in research.
Porject What If was designed by exhibition specialist Kossmanndejong and developed by Bruns Credit: Bruns/Kossmanndejong
RELATED STORIES
  Inspiring Science Fund awards share of £13m to five UK science centres


Five science centres in the UK are to receive a combined £13m (US$17m, €14.2m) in funding to encourage new and different ideas that will help to make science more accessible to the general public.
  Aquarium for former Imax site?


The former Imax cinema and Wildwalk attraction at the @Bristol Science Centre in the UK will be turned into an aquarium, according to local media.
  @Bristol plans expansion


The @Bristol Millennium Project in the south west of England has revealed plans for an expansion programme after beating its visitor targets.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
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Jobs    News   Products   Magazine   Subscribe
NEWS
We The Curious ready to open its biggest exhibition ever – when Covid measures allow
POSTED 11 Nov 2020 . BY Tom Walker
The exhibition is based on 10,000 questions, collected from the people of Bristol Credit: We The Curious
We The Curious science and arts centre in Bristol, UK, will open the doors to its largest ever exhibition – as soon as the current "Lockdown 2" measures are lifted.

Inspired by questions from the people of Bristol, the new What If exhibition consists of 68 new exhibits and 25 art pieces clustered around seven questions on different themes.

It is marketed as the first major science centre exhibition in the UK, which is centred on the curiosity of a city.

During the creative process, 10,000 questions were collected from the people of Bristol and the final result has been shaped by many different voices, from members, volunteers, community groups and school children as well as artists and researchers.

Designed by exhibition specialist Kossmanndejong and engineered by Bruns, project What If has been supported by a £3m grant awarded by the Inspiring Science Fund – a partnership between UK Research and Innovation (UKRI) and Wellcome.

In addition, more than £900,000 has been donated by other funders.

The exhibition was originally scheduled to open to the public on 6 November – a day after a nationwide lockdown came into force in England.

"We were due to open the doors to our stunning new exhibition, Project What If, after almost eights months," said Donna Speed, CEO of We The Curious.

"This is the biggest exhibition we have undertaken in our 20 years, which would be a challenge at the best of times, let alone during lockdown.

"It’s incredible that we’re ready to re-open despite the odds being stacked against us. I’m so proud of team We The Curious, our partners and question askers who have created this stunning exhibition.

"As an educational charity, we are dependent on our visitors to fund all of our brilliant work so please come and see us, and check out Project What If.

"While we all have to wait a little longer than expected, when we do re-open I promise that you will be welcomed with (socially distanced and COVID secure) open arms."

We The Curious, formerly called @Bristol, first opened in 2000 and features more than 250 interactive exhibits over two floors.

Other attractions at the site include Open City Lab, a collaborative working laboratory, where visitors can meet scientists, join them in their explorations and take part in research.
Porject What If was designed by exhibition specialist Kossmanndejong and developed by Bruns Credit: Bruns/Kossmanndejong
RELATED STORIES
Inspiring Science Fund awards share of £13m to five UK science centres


Five science centres in the UK are to receive a combined £13m (US$17m, €14.2m) in funding to encourage new and different ideas that will help to make science more accessible to the general public.
Aquarium for former Imax site?


The former Imax cinema and Wildwalk attraction at the @Bristol Science Centre in the UK will be turned into an aquarium, according to local media.
@Bristol plans expansion


The @Bristol Millennium Project in the south west of England has revealed plans for an expansion programme after beating its visitor targets.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
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COMPANY PROFILES
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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