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NEWS
Fusion scraps expensive 0845 numbers at sites
POSTED 30 Aug 2016 . BY Deven Pamben
Fusion is phasing out 0845 numbers
Fusion Lifestyle will withdraw the use of 0845 telephone numbers from all its locations, the operator has confirmed.

Earlier this month, the independent charity, which is contracted to run Braintree District Council’s sports and leisure facilities, confirmed to the Clacton Gazette that it had removed the 0845 number from its two Witham websites and its Braintree and Halstead websites. They now use 0345 numbers, which are cheaper.

Also this month, Fusion reviewed the use of 0845 numbers at sites that it runs on behalf of Oxford City Council. The Oxford Mail reported that numbers were being withdrawn from the Leys Pools, Barton and Ferry leisure centres.

Fusion, which provides facilities at nearly 100 locations, is also the contractor for Hounslow Council's leisure services and community venues. It is in the process of phasing out 0845 numbers at sites in the area.

Despite a ban on use of 084 and 087 numbers for contact from ‘customers’, which came into effect on 13 June 2014, and an absolute requirement for the cost of calling these numbers to be stated ‘in close proximity’ wherever they are published, which came into effect on 1 July 2015, many businesses have been slow to stop using them.

David Hickson, a campaigner for fair telecoms, has been successful in getting government departments, including HMRC, and local authorities to scrap the use of 084 and 087 numbers. He said he had been in contact with Fusion over the past year about its 0845 numbers.

Hickson told Health Club Management: “Use of these numbers is very foolish. In addition to the ‘service charge’ (of up to 7p per minute for 084 numbers, 13p per minute for 087), the caller’s telephone company adds its own ‘access charge’. This is typically around 11p per minute for landlines and 45p per minute for mobile callers.

“The fair telecoms campaign is delighted that many in the health club sector, most recently Fusion – after a little pressure, have moved away from 084/087 numbers.”

Fusion said: “Fusion Lifestyle can confirm that they have reviewed the use of the 0845 phone numbers across their sites and are committed to withdrawing these numbers from all locations. These changes will be rolled out across the estate over the coming months and as soon as alternative solutions can be implemented.”
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  Fusion Lifestyle heads north to save historic Newcastle leisure complex


Fusion Lifestyle is investing £5m to restore the historic Newcastle City Hall, Pools and Turkish Baths complex in what will be the operator’s first contract in the north of England.
  Fusion Lifestyle attracts top talent to bolster management team


Two new recruits from leisure giants David Lloyd Leisure and Virgin Active have joined London-based chairty Fusion Lifestyle’s business management team.
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NEWS
Fusion scraps expensive 0845 numbers at sites
POSTED 30 Aug 2016 . BY Deven Pamben
Fusion is phasing out 0845 numbers
Fusion Lifestyle will withdraw the use of 0845 telephone numbers from all its locations, the operator has confirmed.

Earlier this month, the independent charity, which is contracted to run Braintree District Council’s sports and leisure facilities, confirmed to the Clacton Gazette that it had removed the 0845 number from its two Witham websites and its Braintree and Halstead websites. They now use 0345 numbers, which are cheaper.

Also this month, Fusion reviewed the use of 0845 numbers at sites that it runs on behalf of Oxford City Council. The Oxford Mail reported that numbers were being withdrawn from the Leys Pools, Barton and Ferry leisure centres.

Fusion, which provides facilities at nearly 100 locations, is also the contractor for Hounslow Council's leisure services and community venues. It is in the process of phasing out 0845 numbers at sites in the area.

Despite a ban on use of 084 and 087 numbers for contact from ‘customers’, which came into effect on 13 June 2014, and an absolute requirement for the cost of calling these numbers to be stated ‘in close proximity’ wherever they are published, which came into effect on 1 July 2015, many businesses have been slow to stop using them.

David Hickson, a campaigner for fair telecoms, has been successful in getting government departments, including HMRC, and local authorities to scrap the use of 084 and 087 numbers. He said he had been in contact with Fusion over the past year about its 0845 numbers.

Hickson told Health Club Management: “Use of these numbers is very foolish. In addition to the ‘service charge’ (of up to 7p per minute for 084 numbers, 13p per minute for 087), the caller’s telephone company adds its own ‘access charge’. This is typically around 11p per minute for landlines and 45p per minute for mobile callers.

“The fair telecoms campaign is delighted that many in the health club sector, most recently Fusion – after a little pressure, have moved away from 084/087 numbers.”

Fusion said: “Fusion Lifestyle can confirm that they have reviewed the use of the 0845 phone numbers across their sites and are committed to withdrawing these numbers from all locations. These changes will be rolled out across the estate over the coming months and as soon as alternative solutions can be implemented.”
RELATED STORIES
Fusion Lifestyle leads multi-million pound investment in Somerset sites


Frome Sport and Fitness has reopened following a £2m investment by Fusion Lifestyle.
Fusion Lifestyle transforms disused basement into first boutique hub


Fusion Lifestyle has transformed a disused basement underneath a swimming pool in Southgate to create its first boutique fitness offering – Intencity.
Fusion Lifestyle heads north to save historic Newcastle leisure complex


Fusion Lifestyle is investing £5m to restore the historic Newcastle City Hall, Pools and Turkish Baths complex in what will be the operator’s first contract in the north of England.
Fusion Lifestyle attracts top talent to bolster management team


Two new recruits from leisure giants David Lloyd Leisure and Virgin Active have joined London-based chairty Fusion Lifestyle’s business management team.
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Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
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ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
DJW

David & Lynn Willrich started the Company over thirty years ago, from the Audio Visual Department [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

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+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

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LEISURE MEDIA WEBSITES
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