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NEWS
Sunshine Coast’s Big Pineapple undergoing AU$150m redevelopment
POSTED 04 Feb 2019 . BY Luke Cloherty
Features at the development will include a water park, an adventure precinct and a major concert event space Credit: Shutterstock.com
The Sunshine Coast's Big Pineapple and its 170-hectare surrounds in Queensland, Australia, are to be transformed through an AU$150m (US$108.3m, €94.6m, £83m) redevelopment.

Built in 1971, the 52ft-high (16m) heritage-listed tourist attraction – shaped like a giant pineapple – was designed by Peddle Thorp and Harvey, Paul Luff, and Gary Smallcombe and Associates.

As part of the new development, features will include a water park, an adventure precinct and a major concert event space, as well as the Tree Tops Challenge – a high ropes and zip line course that is nearly complete.

The Tree Tops Challenge will include around 120 activities for visitors, including a 120m zip line, and will take around a half a day to complete.

"Work on the project is tipped to pump nearly AU$90m (US$65m,€56.8m, £49.8m) into the Sunshine Coast’s economy and 800 construction jobs will be on offer," said Queensland tourism industry development minister Kate Jones.

"More tourists mean more jobs for locals. Once it’s fully operational, the revamped Big Pineapple site will support more than 630 local jobs.

"More tourists than ever before are flocking to the Sunshine Coast every year. Projects like this will ensure visitor numbers only continue to grow in the future.

"Tourism is worth an estimated AU$2.6bn (US$1.9bn, €1.6bn, £1.4bn) a year and supports 23,200 jobs on the Sunshine Coast. We’re committed to working with locals to create more tourism jobs on the Sunshine Coast in the years to come."

Other features at the attraction will include a food and tourism hub, which will aim to showcase the region’s produce, as well as a craft brewery and a distillery. The Big Pineapple project will also incorporate educational elements, including a school camp.

"Our renewal master plan is set to position the Big Pineapple for sustained success, with an emphasis on showcasing the region’s famous, world-class produce and other attractions, including major music events and adventure tourism," said Big Pineapple Renewal project director Jim Costello.

"Our plans set our vision for the future, but the Big Pineapple renewal is also about the 'here and now' too with an active events program and the TreeTop Challenge about to commence operations."
MORE NEWS
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Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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COMPANY PROFILES
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IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
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Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
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The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
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Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
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CATALOGUE GALLERY
 

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NEWS
Sunshine Coast’s Big Pineapple undergoing AU$150m redevelopment
POSTED 04 Feb 2019 . BY Luke Cloherty
Features at the development will include a water park, an adventure precinct and a major concert event space Credit: Shutterstock.com
The Sunshine Coast's Big Pineapple and its 170-hectare surrounds in Queensland, Australia, are to be transformed through an AU$150m (US$108.3m, €94.6m, £83m) redevelopment.

Built in 1971, the 52ft-high (16m) heritage-listed tourist attraction – shaped like a giant pineapple – was designed by Peddle Thorp and Harvey, Paul Luff, and Gary Smallcombe and Associates.

As part of the new development, features will include a water park, an adventure precinct and a major concert event space, as well as the Tree Tops Challenge – a high ropes and zip line course that is nearly complete.

The Tree Tops Challenge will include around 120 activities for visitors, including a 120m zip line, and will take around a half a day to complete.

"Work on the project is tipped to pump nearly AU$90m (US$65m,€56.8m, £49.8m) into the Sunshine Coast’s economy and 800 construction jobs will be on offer," said Queensland tourism industry development minister Kate Jones.

"More tourists mean more jobs for locals. Once it’s fully operational, the revamped Big Pineapple site will support more than 630 local jobs.

"More tourists than ever before are flocking to the Sunshine Coast every year. Projects like this will ensure visitor numbers only continue to grow in the future.

"Tourism is worth an estimated AU$2.6bn (US$1.9bn, €1.6bn, £1.4bn) a year and supports 23,200 jobs on the Sunshine Coast. We’re committed to working with locals to create more tourism jobs on the Sunshine Coast in the years to come."

Other features at the attraction will include a food and tourism hub, which will aim to showcase the region’s produce, as well as a craft brewery and a distillery. The Big Pineapple project will also incorporate educational elements, including a school camp.

"Our renewal master plan is set to position the Big Pineapple for sustained success, with an emphasis on showcasing the region’s famous, world-class produce and other attractions, including major music events and adventure tourism," said Big Pineapple Renewal project director Jim Costello.

"Our plans set our vision for the future, but the Big Pineapple renewal is also about the 'here and now' too with an active events program and the TreeTop Challenge about to commence operations."
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
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COMPANY PROFILES
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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