Latest
issue
GET ATTRACTIONS MANAGEMENT
magazine
Yes! Send me the FREE digital edition of Attractions Management and the FREE weekly Attractions Management ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed. I've already subscribed.
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Studio Pei-Zhu design Chinese pottery museum shaped like a giant brick kiln
POSTED 31 Aug 2016 . BY Kim Megson
The museum is designed to look hand-crafted Credit: Studio Pei-Zhu
The form is simple and primitive, yet full of strength and light. People will be encouraged by the honesty of the architecture to feel the history and culture of the place
– Studio Pei-Zhu
Beijing architects Studio Pei-Zhu have developed a reputation for their sculptural leisure buildings across China, and they have just started work on another: a museum for, and inspired, by pottery.

The Jingdezhen Historical Museum of Imperial Kiln will be located in China’s ‘porcelain capital’ in Jiangxi province. The building – surrounded by clusters of china workshops dating back to the Ming and Qing dynasties – is designed in the vault-like shape of an abstract kiln.

The structure will appear to be hand-crafted, evoking the brick kilns that have “been in the hearts of local people for thousands of years”. Other design features will include supporting structures that resemble the sails of ships; referencing the importance of pottery in the early days of the ancient Silk Road trade network.

“Through composition, rotation and the gathering of individual volumes of vaults, the project consciously breaks the inherent urban texture, activates the surrounding environment and contributes to the special experience of the exhibition,” said Studio Pei-Zhu in a statement.

Half of the museum’s volume will lie underground, housing historic artefacts in a secure environment. The architects hope the building and the collection within will make Jingdezhen a “world city of culture” that attracts tourism to the region, as well as creating a meaningful space for the local population.

“An interesting conversation will emerge between the museum and the local surroundings,” they said. “The form is simple and primitive, yet full of strength and light. People will be encouraged by the honesty of the architecture to feel the history and culture of the place.”

Construction on the project is scheduled to begin soon and will be completed in 2017.

Studio Pei-Zhu have previously worked on similarly abstract cultural designs in China; including a mountain-shaped theatre in the southern city of Dali and a hovering garden in Quanzhou National Art Park.
The building – surrounded by clusters of china workshops dating back to the Ming and Qing dynasties – is designed in the vault-like shape of an abstract kiln Credit: Studio Pei-Zhu
Huge vaulted spaces will be used to house the museum's pottery exhibitions Credit: Studio Pei-Zhu
Natural openings will flood the space with daylight Credit: Studio Pei-Zhu
The architects said: 'Through composition, rotation and the gathering of individual volumes of vaults, the project consciously breaks the inherent urban texture' Credit: Studio Pei-Zhu
Viewpoints from the museum will look out towards the surrounding historical landmarks Credit: Studio Pei-Zhu
Supporting structures will resemble sails and boats will be displayed to reference the importance of pottery in the early days of the Silk Road maritime trade network Credit: Studio Pei-Zhu
The architects hope the building and the collection within will make Jingdezhen a 'world city of culture' Credit: Studio Pei-Zhu
Visitors will be able to relax in the space Credit: Studio Pei-Zhu
RELATED STORIES
  Chinese theatre reflects mountainous backdrop with vast walkable rooftop


A dramatic mountain-shaped theatre in the western Chinese city of Dali – the latest cultural creation from Beijing architects Studio Pei-Zhu – has entered the final construction phase.
  Chinese arts space to feature hovering flower garden


A planned garden installation in a Chinese sculpture park will let visitors wander the grounds over, under and around huge stacks of flowers.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
+ More jobs  

COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Studio Pei-Zhu design Chinese pottery museum shaped like a giant brick kiln
POSTED 31 Aug 2016 . BY Kim Megson
The museum is designed to look hand-crafted Credit: Studio Pei-Zhu
The form is simple and primitive, yet full of strength and light. People will be encouraged by the honesty of the architecture to feel the history and culture of the place
– Studio Pei-Zhu
Beijing architects Studio Pei-Zhu have developed a reputation for their sculptural leisure buildings across China, and they have just started work on another: a museum for, and inspired, by pottery.

The Jingdezhen Historical Museum of Imperial Kiln will be located in China’s ‘porcelain capital’ in Jiangxi province. The building – surrounded by clusters of china workshops dating back to the Ming and Qing dynasties – is designed in the vault-like shape of an abstract kiln.

The structure will appear to be hand-crafted, evoking the brick kilns that have “been in the hearts of local people for thousands of years”. Other design features will include supporting structures that resemble the sails of ships; referencing the importance of pottery in the early days of the ancient Silk Road trade network.

“Through composition, rotation and the gathering of individual volumes of vaults, the project consciously breaks the inherent urban texture, activates the surrounding environment and contributes to the special experience of the exhibition,” said Studio Pei-Zhu in a statement.

Half of the museum’s volume will lie underground, housing historic artefacts in a secure environment. The architects hope the building and the collection within will make Jingdezhen a “world city of culture” that attracts tourism to the region, as well as creating a meaningful space for the local population.

“An interesting conversation will emerge between the museum and the local surroundings,” they said. “The form is simple and primitive, yet full of strength and light. People will be encouraged by the honesty of the architecture to feel the history and culture of the place.”

Construction on the project is scheduled to begin soon and will be completed in 2017.

Studio Pei-Zhu have previously worked on similarly abstract cultural designs in China; including a mountain-shaped theatre in the southern city of Dali and a hovering garden in Quanzhou National Art Park.
The building – surrounded by clusters of china workshops dating back to the Ming and Qing dynasties – is designed in the vault-like shape of an abstract kiln Credit: Studio Pei-Zhu
Huge vaulted spaces will be used to house the museum's pottery exhibitions Credit: Studio Pei-Zhu
Natural openings will flood the space with daylight Credit: Studio Pei-Zhu
The architects said: 'Through composition, rotation and the gathering of individual volumes of vaults, the project consciously breaks the inherent urban texture' Credit: Studio Pei-Zhu
Viewpoints from the museum will look out towards the surrounding historical landmarks Credit: Studio Pei-Zhu
Supporting structures will resemble sails and boats will be displayed to reference the importance of pottery in the early days of the Silk Road maritime trade network Credit: Studio Pei-Zhu
The architects hope the building and the collection within will make Jingdezhen a 'world city of culture' Credit: Studio Pei-Zhu
Visitors will be able to relax in the space Credit: Studio Pei-Zhu
RELATED STORIES
Chinese theatre reflects mountainous backdrop with vast walkable rooftop


A dramatic mountain-shaped theatre in the western Chinese city of Dali – the latest cultural creation from Beijing architects Studio Pei-Zhu – has entered the final construction phase.
Chinese arts space to feature hovering flower garden


A planned garden installation in a Chinese sculpture park will let visitors wander the grounds over, under and around huge stacks of flowers.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
iPlayCO

iPlayCo was established in 1999. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS