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SelgasCano unveil colourful design for Serpentine Pavilion
POSTED 25 Mar 2015 . BY Katie Buckley
SelgasCano's pavilion will be a colourful explosion in the heart of the the Royal Park Credit: SelgasCano
Madrid-based SelgasCano architects have unveiled their designs for this year's Serpentine Pavilion in London, featuring an explosion of colour.

To be constructed from ETFE, translucent fluorine-based plastic, the lightweight structure will be double-skinned, consisting of multi-coloured panels wrapped in webbing. Internally, the experience will be like passing under sheets of stained glass.

When describing their design in a company statement, SelgasCano said they wanted to explore ways a visitor could be at one with their surroundings in the Royal Park in London.

“We sought a way to allows the public to experience architecture through simple elements: structure, light, transparency, shadows, lightness, form, sensitivity, change, surprise, colour and materials," the statement said. "We have therefore designed a Pavilion which incorporates all of these elements.”

At the heart of the pavilion will be a cafe for the public to enjoy. The Serpentine’s director, Julia Peyton-Jones commented: “SelgasCano’s structure will be an extraordinarily chrysalis-like structure, as organic as the surrounding gardens. It will be a place for people to meet, to have coffee and to experience throughout the summer.”

The Serpentine Pavilion project has been running since 2000 and is now on its 15th year. Sponsored by AECOM and Goldman Sachs, the pavilion will be open to the public on-site for four months throughout the summer. Each year, the Pavilion becomes one of the top-ten most visited architectural and design exhibitions in the world.
PROJECT PROFILE:

Serpentine Pavilion 2015
Madrid-based architecture practice, SelgasCano Studio, has been chosen to design the 15th Serpentine Pavilion in London’s Kensington Gardens.

Location: London , United Kingdom

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NEWS
SelgasCano unveil colourful design for Serpentine Pavilion
POSTED 25 Mar 2015 . BY Katie Buckley
SelgasCano's pavilion will be a colourful explosion in the heart of the the Royal Park Credit: SelgasCano
Madrid-based SelgasCano architects have unveiled their designs for this year's Serpentine Pavilion in London, featuring an explosion of colour.

To be constructed from ETFE, translucent fluorine-based plastic, the lightweight structure will be double-skinned, consisting of multi-coloured panels wrapped in webbing. Internally, the experience will be like passing under sheets of stained glass.

When describing their design in a company statement, SelgasCano said they wanted to explore ways a visitor could be at one with their surroundings in the Royal Park in London.

“We sought a way to allows the public to experience architecture through simple elements: structure, light, transparency, shadows, lightness, form, sensitivity, change, surprise, colour and materials," the statement said. "We have therefore designed a Pavilion which incorporates all of these elements.”

At the heart of the pavilion will be a cafe for the public to enjoy. The Serpentine’s director, Julia Peyton-Jones commented: “SelgasCano’s structure will be an extraordinarily chrysalis-like structure, as organic as the surrounding gardens. It will be a place for people to meet, to have coffee and to experience throughout the summer.”

The Serpentine Pavilion project has been running since 2000 and is now on its 15th year. Sponsored by AECOM and Goldman Sachs, the pavilion will be open to the public on-site for four months throughout the summer. Each year, the Pavilion becomes one of the top-ten most visited architectural and design exhibitions in the world.
RELATED STORIES
SelgasCano selected to design London’s Serpentine Pavilion 2015


Madrid-based architecture practice, SelgasCano Studio, has been chosen to design the 15th Serpentine Pavilion in London’s Kensington Gardens.
MORE NEWS
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
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COMPANY PROFILES
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

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