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NEWS
SLL partners with Institute of Swimming to drive swimming teacher recruitment
POSTED 26 Mar 2019 . BY Andy Knaggs
SLL provides swimming lessons to 12,000 kids a week, but needs more teachers

This will deliver the best candidates and the best-trained swimming teachers
– Rebecca Cox
With the availability of qualified swimming teachers an issue nationally, leisure management trust Stevenage Leisure Limited (SLL) has entered into what is says is a first-of-its-kind agreement with the Institute of Swimming to assist with recruitment and training.

SLL already provides swimming lessons to 12,000 schoolchildren per week at 10 wet sites through its Learn to Swim programme, but a new pool is soon to open at The Dunstable Centre later this year, and the trust says it requires a further 12 teachers. To fill these vacancies, it is working with the Institute of Swimming, which trains 60per cent of all swimming teachers in the UK, on a sustainable model of recruitment, looking to source new trainees through the Institute’s recruitment academy.

Rebecca Cox, managing director of the Institute of Swimming, explained: “It will take the stress away from SLL as we will manage the advertising and marketing of these vacancies, handle the applicants, develop the interview strategy and support their training process. This will deliver the best candidates and the best-trained swimming teachers for this award-winning leisure trust.”

As part of the agreement, SLL will also introduce blended learning courses and CPD (Continuous Professional Development) from the Institute of Swimming to supplement its own Swim England training courses. Both organisations are Swim England Qualifications Approved Training Centres.

“We are passionate about delivering high quality swimming lessons and are delighted to have partnered with Institute of Swimming in order to expand the opportunities for aquatic education within the community,” said SLL managing director Ian Morton. “This unique collaboration will offer a new and effective approach to swimming teacher recruitment.”

The first trainee teachers recruited through the partnership are due to enrol in the Institute of Swimming Academy at SLL in August 2019.
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The Institute of Swimming (IOS) is set to continue its Disney-inspired, fun swim sessions as part of a strategy to get more families into the pool.
  GLL and STA partnership delivers 'boosts in swim teacher numbers'


A partnership between leisure operator GLL and the Swimming Teachers' Association (STA) has been hailed a success after delivering more than 300 new swim instructors.
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NEWS
SLL partners with Institute of Swimming to drive swimming teacher recruitment
POSTED 26 Mar 2019 . BY Andy Knaggs
SLL provides swimming lessons to 12,000 kids a week, but needs more teachers
This will deliver the best candidates and the best-trained swimming teachers
– Rebecca Cox
With the availability of qualified swimming teachers an issue nationally, leisure management trust Stevenage Leisure Limited (SLL) has entered into what is says is a first-of-its-kind agreement with the Institute of Swimming to assist with recruitment and training.

SLL already provides swimming lessons to 12,000 schoolchildren per week at 10 wet sites through its Learn to Swim programme, but a new pool is soon to open at The Dunstable Centre later this year, and the trust says it requires a further 12 teachers. To fill these vacancies, it is working with the Institute of Swimming, which trains 60per cent of all swimming teachers in the UK, on a sustainable model of recruitment, looking to source new trainees through the Institute’s recruitment academy.

Rebecca Cox, managing director of the Institute of Swimming, explained: “It will take the stress away from SLL as we will manage the advertising and marketing of these vacancies, handle the applicants, develop the interview strategy and support their training process. This will deliver the best candidates and the best-trained swimming teachers for this award-winning leisure trust.”

As part of the agreement, SLL will also introduce blended learning courses and CPD (Continuous Professional Development) from the Institute of Swimming to supplement its own Swim England training courses. Both organisations are Swim England Qualifications Approved Training Centres.

“We are passionate about delivering high quality swimming lessons and are delighted to have partnered with Institute of Swimming in order to expand the opportunities for aquatic education within the community,” said SLL managing director Ian Morton. “This unique collaboration will offer a new and effective approach to swimming teacher recruitment.”

The first trainee teachers recruited through the partnership are due to enrol in the Institute of Swimming Academy at SLL in August 2019.
RELATED STORIES
Richard Baker: new lifeguard qualification will 'break industry mould'


A new lifeguard qualification will "break the industry mould" by offering employers more flexibility in delivering training to its workforce.
Disney-themed Frozen 2 sessions aim to get families in the pool


The Institute of Swimming (IOS) is set to continue its Disney-inspired, fun swim sessions as part of a strategy to get more families into the pool.
GLL and STA partnership delivers 'boosts in swim teacher numbers'


A partnership between leisure operator GLL and the Swimming Teachers' Association (STA) has been hailed a success after delivering more than 300 new swim instructors.
STA and Leisure Media sign partnership to bridge swimming teacher skills gap


The Swimming Teachers' Association (STA) and Leisure Media have signed a strategic partnership designed to bridge the skills gaps faced by employers in the swimming teaching sector.
MORE NEWS
London Museum makes destination dining part of the attraction
London Museum will open four new food and drink destinations when it launches its new home at Smithfield on 28 November, making hospitality a central part of the visitor experience at one of the capital's biggest cultural openings of the year.
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
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COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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