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Raison d'Etre reveal the formula for 'perfect' spas
POSTED 12 Nov 2018 . BY Lauren Heath-Jones
When creating the 'perfect' spa design Bell argues that there are five key factors to consider
Ian Bell, senior project manager at global spa consultancy and wellness 'Think Tank' Raison d'Etre (RDE), has revealed details of the formula the company uses in order to create the perfect spa design.

When creating the 'perfect' spa design, Bell argues that there are five key factors to consider: industry KPIs, space requirements, creative use of the edge, balance of guest needs and operational needs, as well as timelines.

By taking into account these factors designers can infer the feasibility and size of the spa, as well as the overall space needed for both the front of house and back of house facilities. Meanwhile, by considering the 'edges' of the spa, or as Bell puts it: "The crossing points where a guest comes from one world into the other", designers can ensure that the spa is seamlessly integrated into its surrounding environment, ensuring that the spa experience won't be negatively impacted.

In addition, designers should bear in mind two objectives: 'flow of energy' through the spa and 'from pattern to detail'. 'From pattern to detail' encourages designers to bear in mind the overall concept and flow of the spa throughout, as it informs all of the smaller details including products used, music and the placement of light panels and plug sockets. While 'flow of energy' ensures that both the staff and guests journey throughout the spa 'flows'.

PROJECT PROFILE:

Raison d'Etre reveals Dubai LivNordic spa details
Raison d’Etre has entered into a strategic partnership with Cayan Group, a Middle Eastern real estate developer, to create a spa on the sixth floor of the Cayan Tower in Dubai Marina under the spa consultancy’s LivNordic concept – with the help of interior architecture firm Blue Camel Design.

Location: Dubai , United Arab Emirates
Size: 1,000sq m

RELATED STORIES
  Raison d'Etre launches break-up breaks to care for guests going through major life changes


Spa consultancy firm Raison d'Etre's (RdE) has named the 'break up break' as an essential trend for the spa and wellness industries.
  Spa Business Education teams up with Joanneum university for spa MBA course


Spa Business Education (SBE), part of spa consultancy Raison d'Etre, has secured an educational partnership with the Joanneum University of Applied Sciences in Austria.
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NEWS
Raison d'Etre reveal the formula for 'perfect' spas
POSTED 12 Nov 2018 . BY Lauren Heath-Jones
When creating the 'perfect' spa design Bell argues that there are five key factors to consider
Ian Bell, senior project manager at global spa consultancy and wellness 'Think Tank' Raison d'Etre (RDE), has revealed details of the formula the company uses in order to create the perfect spa design.

When creating the 'perfect' spa design, Bell argues that there are five key factors to consider: industry KPIs, space requirements, creative use of the edge, balance of guest needs and operational needs, as well as timelines.

By taking into account these factors designers can infer the feasibility and size of the spa, as well as the overall space needed for both the front of house and back of house facilities. Meanwhile, by considering the 'edges' of the spa, or as Bell puts it: "The crossing points where a guest comes from one world into the other", designers can ensure that the spa is seamlessly integrated into its surrounding environment, ensuring that the spa experience won't be negatively impacted.

In addition, designers should bear in mind two objectives: 'flow of energy' through the spa and 'from pattern to detail'. 'From pattern to detail' encourages designers to bear in mind the overall concept and flow of the spa throughout, as it informs all of the smaller details including products used, music and the placement of light panels and plug sockets. While 'flow of energy' ensures that both the staff and guests journey throughout the spa 'flows'.

RELATED STORIES
Raison d'Etre launches break-up breaks to care for guests going through major life changes


Spa consultancy firm Raison d'Etre's (RdE) has named the 'break up break' as an essential trend for the spa and wellness industries.
Spa Business Education teams up with Joanneum university for spa MBA course


Spa Business Education (SBE), part of spa consultancy Raison d'Etre, has secured an educational partnership with the Joanneum University of Applied Sciences in Austria.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
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COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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LEISURE MEDIA PRODUCT SEARCH
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