Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Opening date set for The Broad, Diller Scofidio + Renfro's contemporary art museum
POSTED 06 Feb 2015 . BY Katie Buckley
The Broad under construction in Downtown LA Credit: Iwan Baan
The Broad, a new contemporary art museum in Los Angeles, US, is set to open to the public on 20 September 2015.

The US$140m (€123m, £91.6m) museum is being funded by philanthropists Eli and Edythe Broad, founders of the The Broad Art Foundation whose assets total US$2.6bn (€2.2bn, £1.7bn).

Designed by Diller Scofidio + Renfro (DS+R) in collaboration with Gensler, the museum has been dubbed “the veil and vault”, referring to it’s dual use as an exhibition space and an archive.

Currently under construction, the 120,000sq ft (11,148sq m) project will offer two floors of gallery space centered around the ‘vault’, the Broad Foundations’ archive. Whereas most galleries or museums aim to push their archives out of sight, The Broad’s design means that the archives play a key role in a visitor experience.

By incorporating the ‘vault’ into the design, an element of mystery is added into the mix when visiting the gallery; although visitors will be able to see the exhibitions on display, the intrigue of what’s in storage and just out of reach will add a new layer to the experience.

The galleries surrounding the vault will be clad in a honeycomb-style structure, made of concrete panels and steel, offering filtered natural light into the vast spaces. When a visitor enters the building, from either the north or south side, they will travel up a 105ft (32m) escalator to arrive at the third floor gallery, which features 318 skylights and high ceilings.

With construction well underway, the Broad Foundation is offering members of the public the chance to get a taste of what the museum will be like when complete. On the 15 February, an event will be hosted in the third floor gallery showing two temporary art installations for the day.

Externally, DS+R have also created a 24,000sq ft (2,230sq m) public plaza, blending the project into the surrounding cityscape and offering some much needed public space and pedestrianised areas for Downtown LA.
PROJECT PROFILE:

The Broad, LA
The Broad, a new contemporary art museum in Los Angeles, US, is set to open to the public on 20 September 2015. The US$140m (€123m, £91.6m) museum is being funded by philanthropists Eli and Edythe Broad, founders of the The Broad Art Foundation whose assets total US$2.6bn (€2.2bn, £1.7bn).

Location: Los Angeles , United States
Size: 120,000sq ft
Budget: US$140m (€123m, £91.6m)

RELATED STORIES
  Los Angeles art gallery The Broad to open January 2014


Contemporary Los Angeles art gallery The Broad is to open January 2014, with a ceremony held to mark the completion of its steel frame this month.
  Eli and Edythe Broad Art Museum opens in Michigan


A Zaha Hadid-designed art gallery at Michigan State University opened its doors last month. The Eli and Edythe Broad Art Museum will be an educational resource, as well as a community and cultural hub.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   

COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Opening date set for The Broad, Diller Scofidio + Renfro's contemporary art museum
POSTED 06 Feb 2015 . BY Katie Buckley
The Broad under construction in Downtown LA Credit: Iwan Baan
The Broad, a new contemporary art museum in Los Angeles, US, is set to open to the public on 20 September 2015.

The US$140m (€123m, £91.6m) museum is being funded by philanthropists Eli and Edythe Broad, founders of the The Broad Art Foundation whose assets total US$2.6bn (€2.2bn, £1.7bn).

Designed by Diller Scofidio + Renfro (DS+R) in collaboration with Gensler, the museum has been dubbed “the veil and vault”, referring to it’s dual use as an exhibition space and an archive.

Currently under construction, the 120,000sq ft (11,148sq m) project will offer two floors of gallery space centered around the ‘vault’, the Broad Foundations’ archive. Whereas most galleries or museums aim to push their archives out of sight, The Broad’s design means that the archives play a key role in a visitor experience.

By incorporating the ‘vault’ into the design, an element of mystery is added into the mix when visiting the gallery; although visitors will be able to see the exhibitions on display, the intrigue of what’s in storage and just out of reach will add a new layer to the experience.

The galleries surrounding the vault will be clad in a honeycomb-style structure, made of concrete panels and steel, offering filtered natural light into the vast spaces. When a visitor enters the building, from either the north or south side, they will travel up a 105ft (32m) escalator to arrive at the third floor gallery, which features 318 skylights and high ceilings.

With construction well underway, the Broad Foundation is offering members of the public the chance to get a taste of what the museum will be like when complete. On the 15 February, an event will be hosted in the third floor gallery showing two temporary art installations for the day.

Externally, DS+R have also created a 24,000sq ft (2,230sq m) public plaza, blending the project into the surrounding cityscape and offering some much needed public space and pedestrianised areas for Downtown LA.
RELATED STORIES
Los Angeles art gallery The Broad to open January 2014


Contemporary Los Angeles art gallery The Broad is to open January 2014, with a ceremony held to mark the completion of its steel frame this month.
Eli and Edythe Broad Art Museum opens in Michigan


A Zaha Hadid-designed art gallery at Michigan State University opened its doors last month. The Eli and Edythe Broad Art Museum will be an educational resource, as well as a community and cultural hub.
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
+ More news   
 
COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS