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Madame Tussauds figures helping out at famous New York steakhouse
POSTED 12 Mar 2021 . BY Tom Walker
Waxworks at the restaurant include one of comedian Jimmy Fallon Credit: Madame Tussauds/Merlin Entertainments
Peter Luger Steak House in New York has recruited in some unusual help to ensure diners adhere to social distancing measures – while giving guests a photo opportunities.

The iconic restaurant has teamed up with Merlin Entertainments to bring in famous A-listers in the form of Madame Tussauds wax figures.

The wax celebrities have been strategically placed around the restaurant – including at tables – to help diners keep their distance from each other.

The move comes after New York governor Andrew Cuomo gave the green light for the city's restaurants to increase occupancy to 35 per cent.

Diners at the steakhouse can now toast with actor Jon Hamm at the bar, enjoy a moment of elegance with Audrey Hepburn, or share a laugh with comedian Jimmy Fallon. Famous weather forecaster Al Roker is also waiting to direct diners to the second floor.

“The restaurant industry is vital to New York City's economy, and it's been particularly hard hit this past year”, said Vice President of Peter Luger, Daniel Turtel.

“We're excited to welcome diners back indoors at 35 per cent, and thought this would be a fun, safe way to fill some of the seats that need to remain empty as we continue to fight the pandemic.

"It has been wonderful working with the fabulous team at Madame Tussauds New York."
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NEWS
Madame Tussauds figures helping out at famous New York steakhouse
POSTED 12 Mar 2021 . BY Tom Walker
Waxworks at the restaurant include one of comedian Jimmy Fallon Credit: Madame Tussauds/Merlin Entertainments
Peter Luger Steak House in New York has recruited in some unusual help to ensure diners adhere to social distancing measures – while giving guests a photo opportunities.

The iconic restaurant has teamed up with Merlin Entertainments to bring in famous A-listers in the form of Madame Tussauds wax figures.

The wax celebrities have been strategically placed around the restaurant – including at tables – to help diners keep their distance from each other.

The move comes after New York governor Andrew Cuomo gave the green light for the city's restaurants to increase occupancy to 35 per cent.

Diners at the steakhouse can now toast with actor Jon Hamm at the bar, enjoy a moment of elegance with Audrey Hepburn, or share a laugh with comedian Jimmy Fallon. Famous weather forecaster Al Roker is also waiting to direct diners to the second floor.

“The restaurant industry is vital to New York City's economy, and it's been particularly hard hit this past year”, said Vice President of Peter Luger, Daniel Turtel.

“We're excited to welcome diners back indoors at 35 per cent, and thought this would be a fun, safe way to fill some of the seats that need to remain empty as we continue to fight the pandemic.

"It has been wonderful working with the fabulous team at Madame Tussauds New York."
Sign up here to get the Attractions Management weekly ezine and every issue of Attractions Management magazine free on digital.
RELATED STORIES
Merlin enters agreement to build a Legoland resort in Shanghai


Shanghai is to become a major theme park destination, with a proposed new Legoland park, expected to open after 2023, projected to be one of the largest Legoland Resorts in the world.
Six month figures show Merlin divisions returning to growth


Theme park operator Merlin Entertainments has announced half-yearly results up to the end of June 2019, showing a return to growth for its Midway Attractions and Resort Theme Parks divisions, and revenue growth of 6.5 per cent compared to the first half of 2018 across the company.
Lego buys Merlin in a deal valuing it at US$7.49bn


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09 Jun 2021

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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

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