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NEWS
Los Angeles' US Bank Tower to be turned into visitor attraction by Gensler
POSTED 17 Jul 2015 . BY Tom Anstey
The US Bank Tower, first opened in 1989 at a cost of US$350m
The tallest building on the west coast of the US will soon open an observation deck and sky-high restaurant in an attempt turn the Los Angeles tower into a tourist attraction capable of drawing 500,000 visitors a year.

The US Bank Tower, which first opened in 1989 at a cost of US$350m (€317.5m, £224m), was developed by the architectural team of Pei Cobb Freed & Partners and Ellerbe Becket. The new observation deck and restaurant, designed by Gensler, is the first of its kind in Southern California and will offer visitors expansive views of Los Angeles, stretching across the Hollywood hills, all the way to Catalina Island.

Singapore investor Overseas Union Enterprise (OUE) bought the tower in 2014 for US$367.5m (€335.4m, £235.7m). At the time, the half-occupied building was thought to be partially earmarked for conversion into hotel and residential space. Following the announcement, it was revealed that the 72-storey skyscraper will remain largely office space, although it will get around US$50m (€45.6m, £32m) worth of improvements, including a renovation of the public lobby.

The building’s top floor will remain an office for rent, while the 71st floor below it will be converted into a restaurant, offering 360º views of Los Angeles. The building’s 69th and 70th floors will be connected by an interior stairwell and then turned into an observation deck and meeting space. The 69th floor already has pre-existing terraces which will be opened up to form an outdoor viewing space. To keep business and leisure separate, a portal will be created on the second floor to serve visitors to the building.

OUE anticipates that the observation deck will attract 500,000 visitors annually, generating US$12.5m (€11.4m, £8m) in ticket sales alone. It plans to open the new deck by Q2 of 2016.

Overseas Union Enterprise (OUE) bought the tower in 2014 for US$367.5m
Gensler is handling the redevelopment
PROJECT PROFILE:

US Bank Tower observation deck
The tallest building on the west coast of the US will soon open an observation deck and sky-high restaurant in an attempt turn the Los Angeles building into a tourist attraction capable of drawing 500,000 visitors a year.


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Jobs    News   Products   Magazine   Subscribe
NEWS
Los Angeles' US Bank Tower to be turned into visitor attraction by Gensler
POSTED 17 Jul 2015 . BY Tom Anstey
The US Bank Tower, first opened in 1989 at a cost of US$350m
The tallest building on the west coast of the US will soon open an observation deck and sky-high restaurant in an attempt turn the Los Angeles tower into a tourist attraction capable of drawing 500,000 visitors a year.

The US Bank Tower, which first opened in 1989 at a cost of US$350m (€317.5m, £224m), was developed by the architectural team of Pei Cobb Freed & Partners and Ellerbe Becket. The new observation deck and restaurant, designed by Gensler, is the first of its kind in Southern California and will offer visitors expansive views of Los Angeles, stretching across the Hollywood hills, all the way to Catalina Island.

Singapore investor Overseas Union Enterprise (OUE) bought the tower in 2014 for US$367.5m (€335.4m, £235.7m). At the time, the half-occupied building was thought to be partially earmarked for conversion into hotel and residential space. Following the announcement, it was revealed that the 72-storey skyscraper will remain largely office space, although it will get around US$50m (€45.6m, £32m) worth of improvements, including a renovation of the public lobby.

The building’s top floor will remain an office for rent, while the 71st floor below it will be converted into a restaurant, offering 360º views of Los Angeles. The building’s 69th and 70th floors will be connected by an interior stairwell and then turned into an observation deck and meeting space. The 69th floor already has pre-existing terraces which will be opened up to form an outdoor viewing space. To keep business and leisure separate, a portal will be created on the second floor to serve visitors to the building.

OUE anticipates that the observation deck will attract 500,000 visitors annually, generating US$12.5m (€11.4m, £8m) in ticket sales alone. It plans to open the new deck by Q2 of 2016.

Overseas Union Enterprise (OUE) bought the tower in 2014 for US$367.5m
Gensler is handling the redevelopment
RELATED STORIES
Hettema Group's One World Observatory opens to the public


New York’s One World Trade Center has cut the ribbon on the Hettema Group-designed One World Observatory, allowing visitors to venture to the very top of the western- hemisphere’s tallest skyscraper.
One World Observatory to open in May


New York’s One World Trade Center – which opened to businesses in November, 13 years after the 9/11 terror attacks – will open its doors to the public at the end of May, with tickets now on sale for the western hemisphere’s tallest skyscraper.
Skyspire concept touted for New Orleans World Trade Center redevelopment


Ride manufacturer US Thrill Rides has unveiled new designs for a 320ft (98m) observation tower and vertical gondola ride – known as a Skyspire – to come up next to New Orleans’ World Trade Center building as part of a proposed site redevelopment.
Miami's SkyRise granted taxpayer subsidies ahead of development


The City of Miami has approved US$9m (€7.8m, £6m) in tax subsidies for the upcoming US$430m (€371m, £283m) SkyRise tower – an entertainment complex topped by a 1,000ft (304m) observation tower.
MORE NEWS
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Disney confirms US$30 billion investment programme as it highlights its economic impact
Disney has reaffirmed its commitment to investing US$30 billion in its US parks and cruise business by 2033, using new America250 celebrations to underline the role its attractions play in supporting jobs, tourism and economic growth.
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QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Clip 'n Climb

Clip ‘n Climb currently offers facility owners and investors more than 40 colourful and unique Cha [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

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