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NEWS
Long-awaited Apple Watch unveiled at special event in California, US
POSTED 10 Sep 2014 . BY Chris Dodd
The Apple Watch will ship in the early part of 2015 for a base price of US$349 Credit: Apple
Apple has finally pulled back the curtain on its long-awaited Apple Watch at a special launch event at the Flint Center in California, US, with the new device featuring a whole host of health and fitness-related functions.

The release marks the first truly new product from the brand in four years and is the first under new chief executive Tim Cook.

The Apple Watch comes in three slightly different variations to cater for different users, with health and fitness enthusiasts being offered an Apple Watch Sport edition that features a casing that is 60 per cent stronger than the majority of watch casings currently in production.

The watch interface features a home screen with a number of customisable applications, with users simply touching the screen to select the app they wish to use.

However, the brand has also introduced its own digital crown wheel that sits on the side of the watch, which functions as a scroll wheel to view users’ messages or zoom in and out of the display without them having to obstruct the screen with their fingers. The crown also serves as a home button to take users from an app back to the home screen.

As predicted, the watch features photo sensitive sensors on its back to help record pulse information, while connectivity with an iPhone allows for Wifi and GPS usage to keep track of movement, pace and distances travelled.

Other fitness features on the Watch include an accelerometer to measure total body movement, as well as the quality and intensity of movements made.

The Watch includes two specific health and fitness apps: Fitness and Workout. The Fitness app will keep track of all of your movements through an all-day fitness tracker, with users given three dedicated rings on display to help them improve their daily activity levels.

The first band will monitor how much you move throughout the day, with a ring being built up until you reach your chosen burned calorie rate. Once that rate is reached for the day the Move band will disappear.

The second is an Exercise ring, which measures brisk activity, with this ring disappearing when you’ve hit the daily-recommended limit of 30 minutes of exercise in 24 hours.

The final ring is known as Stand and is made to disappear from the user’s interface when they’ve reached the goal of standing up for one minute in 12 different hours, in order to help limit the time people are sedentary.

The other application is known as Workout and helps all types of fitness enthusiasts to plan activities and display workout metrics in real-time on their watch.

All of these will be transmitted for use and display on the iPhone’s Health and Fitness applications. The device also features predictive software to help offer person-specific fitness goals and targets.

Nike has also developed a partnering app to encourage watch users to give each other running goals and exercise challenges.

In terms of linking with an iPhone, the watch allows calls to be taken and messages to be received, with messages also being replied to by new technology, which suggests quick replies for the user based on the text featured in their received message.

The Apple Watch includes a new progressive touch communication technology, which allows watch wearers to communicate through each other’s watches by tapping, sketching pictures or sending heartbeats to each other.

Other standout features include the iPhone’s famed Siri function, with the watch allowing its user to find out information by simply posing a question to the device.

Also included is an app to showcase photos favourited on your Mac or iPhone hardware and Apple’s own Maps application, allowing driving or walking directions to be found using a tap function or personal dictation.

The company has also looked to incorporate third party users to interact with the Watch using its WatchKit platform, with some of the early adopters working with the device including the likes of Facebook and Twitter, which have already developed apps to allow users to communicate from the Apple Watch.

The device is due to ship in early 2015 and will start at US$349 (€270, £216), with the watch working in accordance with the brand’s new iPhone 6 as well as its previous iPhone 5 models.

Read More:

Apple’s ‘iWatch’ could send wearable sector into overdrive: research
No pain no gain? Wristband provides electric shock to help banish bad habits
Revealed: The health and fitness divide between iPhone and Android users
Wearable tech devices expected to dominate Christmas lists this year
Google continues wearable tech push with smart lens plans
Adidas could match Google Fit partnership with new wearable device
Fitness apps usage spikes 62 per cent in six months
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
+ More news   

COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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NEWS
Long-awaited Apple Watch unveiled at special event in California, US
POSTED 10 Sep 2014 . BY Chris Dodd
The Apple Watch will ship in the early part of 2015 for a base price of US$349 Credit: Apple
Apple has finally pulled back the curtain on its long-awaited Apple Watch at a special launch event at the Flint Center in California, US, with the new device featuring a whole host of health and fitness-related functions.

The release marks the first truly new product from the brand in four years and is the first under new chief executive Tim Cook.

The Apple Watch comes in three slightly different variations to cater for different users, with health and fitness enthusiasts being offered an Apple Watch Sport edition that features a casing that is 60 per cent stronger than the majority of watch casings currently in production.

The watch interface features a home screen with a number of customisable applications, with users simply touching the screen to select the app they wish to use.

However, the brand has also introduced its own digital crown wheel that sits on the side of the watch, which functions as a scroll wheel to view users’ messages or zoom in and out of the display without them having to obstruct the screen with their fingers. The crown also serves as a home button to take users from an app back to the home screen.

As predicted, the watch features photo sensitive sensors on its back to help record pulse information, while connectivity with an iPhone allows for Wifi and GPS usage to keep track of movement, pace and distances travelled.

Other fitness features on the Watch include an accelerometer to measure total body movement, as well as the quality and intensity of movements made.

The Watch includes two specific health and fitness apps: Fitness and Workout. The Fitness app will keep track of all of your movements through an all-day fitness tracker, with users given three dedicated rings on display to help them improve their daily activity levels.

The first band will monitor how much you move throughout the day, with a ring being built up until you reach your chosen burned calorie rate. Once that rate is reached for the day the Move band will disappear.

The second is an Exercise ring, which measures brisk activity, with this ring disappearing when you’ve hit the daily-recommended limit of 30 minutes of exercise in 24 hours.

The final ring is known as Stand and is made to disappear from the user’s interface when they’ve reached the goal of standing up for one minute in 12 different hours, in order to help limit the time people are sedentary.

The other application is known as Workout and helps all types of fitness enthusiasts to plan activities and display workout metrics in real-time on their watch.

All of these will be transmitted for use and display on the iPhone’s Health and Fitness applications. The device also features predictive software to help offer person-specific fitness goals and targets.

Nike has also developed a partnering app to encourage watch users to give each other running goals and exercise challenges.

In terms of linking with an iPhone, the watch allows calls to be taken and messages to be received, with messages also being replied to by new technology, which suggests quick replies for the user based on the text featured in their received message.

The Apple Watch includes a new progressive touch communication technology, which allows watch wearers to communicate through each other’s watches by tapping, sketching pictures or sending heartbeats to each other.

Other standout features include the iPhone’s famed Siri function, with the watch allowing its user to find out information by simply posing a question to the device.

Also included is an app to showcase photos favourited on your Mac or iPhone hardware and Apple’s own Maps application, allowing driving or walking directions to be found using a tap function or personal dictation.

The company has also looked to incorporate third party users to interact with the Watch using its WatchKit platform, with some of the early adopters working with the device including the likes of Facebook and Twitter, which have already developed apps to allow users to communicate from the Apple Watch.

The device is due to ship in early 2015 and will start at US$349 (€270, £216), with the watch working in accordance with the brand’s new iPhone 6 as well as its previous iPhone 5 models.

Read More:

Apple’s ‘iWatch’ could send wearable sector into overdrive: research
No pain no gain? Wristband provides electric shock to help banish bad habits
Revealed: The health and fitness divide between iPhone and Android users
Wearable tech devices expected to dominate Christmas lists this year
Google continues wearable tech push with smart lens plans
Adidas could match Google Fit partnership with new wearable device
Fitness apps usage spikes 62 per cent in six months
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
instantprint

We’re a Yorkshire-based online printer, founded in 2009 by Adam Carnell and James Kinsella. [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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