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NEWS
Knott's Berry farm introducing free-roam virtual reality experience in April
POSTED 08 Mar 2017 . BY Tom Anstey
Washington-based VRstudios have created the experience, which invites guests to embark on a time travel adventure Credit: Knott's Berry Farm
Knott’s Berry farm will be the first major theme park in the world to introduce free roaming, multi-player virtual reality, announcing plans for ‘VR Showdown in Ghost Town’, which is coming to the attraction’s Boardwalk Arcade.

Debuting in April and available exclusively to Knott’s Berry, Washington-based VRstudios have created the experience, which invites guests to embark on a time travel adventure, transporting them to a futuristic version of the park’s western town of Calico.

During the experience, players will be met by robotic creations, embarking on a mission with other groups of players to defend the town from their enemies.

Players will compete against each other, all equipped with guns and VR headsets, which can be used within a virtual space. At the end of the experience, they can compare scores on a leaderboard.

“We are always looking for new and exciting ways to entertain our guests,” said Christian Dieckmann, Cedar Fair’s vice president of strategic growth. “By using a free-roaming system, we can take full advantage of the capabilities of VR and let our guests be the stars of the show. A majority of people have not yet experienced VR, and we anticipate there will be a lot of interest from guests to have their first taste at our park.”
RELATED STORIES
  Falcon's Creative hints at VR/AR breakthroughs for attractions sector


Falcon’s Creative has launched a virtual reality and augmented reality studio where it will develop cutting-edge entertainment content for its attractions clients.
  Competitors not a concern for Cedar Fair, says CEO Matt Ouimet


With California’s hotbed of theme park attractions all making significant investment into new developments, Cedar Fair CEO Matt Ouimet has said the company does not feel pressured to make the same commitment at Knott’s Farm following a record annual earnings report.
  IAAPA attendees offered exclusive multi-player free-roam VR experience


Visitors to next week’s IAAPA Attractions Expo in Orlando, Florida, are being offered the chance to experience a large-scale virtual reality game, V Play Reality.
  Public backlash forces closure of Knott's Berry Farm halloween attraction


A temporary attraction installed for Halloween at Knott’s Berry Farm has been shut down after complaints from mental health advocates.
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
+ More jobs  

COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
+ More profiles  
CATALOGUE GALLERY
 

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DIRECTORY
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DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
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NEWS
Knott's Berry farm introducing free-roam virtual reality experience in April
POSTED 08 Mar 2017 . BY Tom Anstey
Washington-based VRstudios have created the experience, which invites guests to embark on a time travel adventure Credit: Knott's Berry Farm
Knott’s Berry farm will be the first major theme park in the world to introduce free roaming, multi-player virtual reality, announcing plans for ‘VR Showdown in Ghost Town’, which is coming to the attraction’s Boardwalk Arcade.

Debuting in April and available exclusively to Knott’s Berry, Washington-based VRstudios have created the experience, which invites guests to embark on a time travel adventure, transporting them to a futuristic version of the park’s western town of Calico.

During the experience, players will be met by robotic creations, embarking on a mission with other groups of players to defend the town from their enemies.

Players will compete against each other, all equipped with guns and VR headsets, which can be used within a virtual space. At the end of the experience, they can compare scores on a leaderboard.

“We are always looking for new and exciting ways to entertain our guests,” said Christian Dieckmann, Cedar Fair’s vice president of strategic growth. “By using a free-roaming system, we can take full advantage of the capabilities of VR and let our guests be the stars of the show. A majority of people have not yet experienced VR, and we anticipate there will be a lot of interest from guests to have their first taste at our park.”
RELATED STORIES
Falcon's Creative hints at VR/AR breakthroughs for attractions sector


Falcon’s Creative has launched a virtual reality and augmented reality studio where it will develop cutting-edge entertainment content for its attractions clients.
Competitors not a concern for Cedar Fair, says CEO Matt Ouimet


With California’s hotbed of theme park attractions all making significant investment into new developments, Cedar Fair CEO Matt Ouimet has said the company does not feel pressured to make the same commitment at Knott’s Farm following a record annual earnings report.
IAAPA attendees offered exclusive multi-player free-roam VR experience


Visitors to next week’s IAAPA Attractions Expo in Orlando, Florida, are being offered the chance to experience a large-scale virtual reality game, V Play Reality.
Public backlash forces closure of Knott's Berry Farm halloween attraction


A temporary attraction installed for Halloween at Knott’s Berry Farm has been shut down after complaints from mental health advocates.
MORE NEWS
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Expo 2030 Riyadh will create a permanent global destination
Expo 2030 Riyadh is being planned as a permanent visitor destination, with organisers confirming the six-million-square-metre site will become a Global Village after the event closes.
Australian waterpark acquisition creates new leisure attractions group
The owner of one of Australia's best-known waterparks has acquired a major competitor, creating a new attractions business spanning two of the country's largest visitor destinations.
London Museum reveals 2026 opening date for new Smithfield home
The London Museum’s new site will open in Smithfield, East London, on 28 November 2026.
Toverland unveils €98m expansion plan as park prepares to launch resort development
The Toverland theme park in the Netherlands has announced a €98m expansion programme that will add a resort, new attractions and staff facilities as it pursues plans to become a multi- day destination.
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
+ More news   
 
COMPANY PROFILES
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Sally Corporation

Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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