IAAPA sets sights on Berlin's Messe Exhibition Center for EAS 2017
POSTED 17 Jan 2017 . BY Tom Anstey
The Messe Exhibition Center in Berlin, Germany, will host the 2017 edition of EAS
This year’s European Attractions Show (EAS) will be hosted at the Messe Exhibition Center in Berlin, Germany, with leaders of the leisure, attractions, tourism, and entertainment industries will come together to showcase and explore innovative products and services.
Returning after the 2016 event in Barcelona, IAAPA’s EAS event will bring more than 500 companies set to display their innovations across over 12,000sq m (130,000sq ft) of exhibition space for the more than 6,000 buyers to experience, with the EAS 2017 Opening Reception to kickoff the week of events.
In addition to the expansive trade show floor, EAS 2017 will also offer a programme of 25 educational sessions featuring presentations by some of Europe’s leading operators on industry trends, new technology, marketing and communications, entertainment, government relations, safety and security, food and beverage, games and merchandise, facility operations, human resources, and more.
The event will also include networking and behind-the-scenes tours to Berlin’s tourism attractions, including Tropical Islands and Filmpark Babelsberg.
“Taking EAS to Berlin for the second time will provide value to all attendees regardless of their background in the leisure and attractions industry,” said Karen Staley, senior vice-president of IAAPA Europe, Middle East, Africa.
“Some of the best in the leisure industry are located in Germany and the strong reputation of the Berlin-Brandenburg region in hospitality and business makes it an ideal location for EAS.”
EAS 2017 takes place between 26 and 28 September. For more information or to register, click here.
'Hundreds of ideas' for attendees as this year's EAS opens in Barcelona POSTED 20 Sep 2016. BY Alice Davis The annual Euro Attractions Show (EAS) was declared open this morning. Amid the
typical glitzy fanfare of the opening ceremony, with IAAPA heads surrounded by dancers
and acrobats, organisation chair John McReynolds called on attendees to find the idea
that would revolutionise their business.
OMA has completed a major transformation of New York's New Museum, creating a larger
cultural campus that combines expanded exhibition spaces with learning, performance,
hospitality and public programming.
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick
Mansion has created a new destination that combines live magic, immersive theatre, dining and
private membership under one roof.
The Montana Historical Society has officially celebrated the opening of its new Montana
Heritage
Center, a US$107 million (£79 million, €92 million) destination that combines immersive
storytelling with cutting-edge audiovisual technology to bring the sta
IAAPA sets sights on Berlin's Messe Exhibition Center for EAS 2017
POSTED 17 Jan 2017 . BY Tom Anstey
The Messe Exhibition Center in Berlin, Germany, will host the 2017 edition of EAS
This year’s European Attractions Show (EAS) will be hosted at the Messe Exhibition Center in Berlin, Germany, with leaders of the leisure, attractions, tourism, and entertainment industries will come together to showcase and explore innovative products and services.
Returning after the 2016 event in Barcelona, IAAPA’s EAS event will bring more than 500 companies set to display their innovations across over 12,000sq m (130,000sq ft) of exhibition space for the more than 6,000 buyers to experience, with the EAS 2017 Opening Reception to kickoff the week of events.
In addition to the expansive trade show floor, EAS 2017 will also offer a programme of 25 educational sessions featuring presentations by some of Europe’s leading operators on industry trends, new technology, marketing and communications, entertainment, government relations, safety and security, food and beverage, games and merchandise, facility operations, human resources, and more.
The event will also include networking and behind-the-scenes tours to Berlin’s tourism attractions, including Tropical Islands and Filmpark Babelsberg.
“Taking EAS to Berlin for the second time will provide value to all attendees regardless of their background in the leisure and attractions industry,” said Karen Staley, senior vice-president of IAAPA Europe, Middle East, Africa.
“Some of the best in the leisure industry are located in Germany and the strong reputation of the Berlin-Brandenburg region in hospitality and business makes it an ideal location for EAS.”
EAS 2017 takes place between 26 and 28 September. For more information or to register, click here.
'Hundreds of ideas' for attendees as this year's EAS opens in Barcelona POSTED 20 Sep 2016. BY Alice Davis The annual Euro Attractions Show (EAS) was declared open this morning. Amid the
typical glitzy fanfare of the opening ceremony, with IAAPA heads surrounded by dancers
and acrobats, organisation chair John McReynolds called on attendees to find the idea
that would revolutionise their business.
OMA has completed a major transformation of New York's New Museum, creating a larger
cultural campus that combines expanded exhibition spaces with learning, performance,
hospitality and public programming.
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick
Mansion has created a new destination that combines live magic, immersive theatre, dining and
private membership under one roof.
The Montana Historical Society has officially celebrated the opening of its new Montana
Heritage
Center, a US$107 million (£79 million, €92 million) destination that combines immersive
storytelling with cutting-edge audiovisual technology to bring the sta
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade-
long transformation programme that has seen almost US$200 million invested into the Texas
attraction.
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are
progressing, with the project set to transform the attraction into a global centre for reef
education and conservation.
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