Hello Kitty joins forces with UNWTO in sustainable tourism campaign
POSTED 05 Dec 2017 . BY Tom Anstey
Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort
The United Nations World Tourism Organisation (UNWTO) has put a face to its sustainability campaign, unveiling Hello Kitty as a special ambassador to the International Year of Sustainable Tourism Development.
UNWTO's ‘Travel.Enjoy.Respect’ campaign is aimed at raising awareness of the value and contribution tourism can make towards sustainable development. Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort.
“Travelling opens our minds and our hearts, and lets us see how we are equal,” said Hello Kitty in a special video inviting people to ‘Travel. Enjoy. Respect’.
The campaign will run in various languages at outlets around the world and will provide visitors to foreign countries with a set of recommendations to help them make responsible choices when travelling.
“You can be the change you want to see in the world," said Taleb Rifai, UNWTO secretary-general. "You can be an ambassador for a better future.
“Today, more than ever, ensuring that tourism is an enriching experience for visitors and hosts alike demands strong, sustainable tourism policies and practices and the engagement of national, as well as local, governments and administrations, private sector companies, local communities and tourists themselves.”
UNWTO launches sustainable tourism campaign POSTED 23 Aug 2017. BY Tom Anstey As it continues to observe 2017 as the International Year for Sustainable Tourism, the
United Nations World Tourism Organisation (UNWTO) has launched a new campaign aimed
at raising awareness of the value and contribution that sustainable tourism can make
towards development.
Economic benefits of LGBT tourism highlighted in new UNWTO report POSTED 12 May 2017. BY Tom Anstey The United Nations World Tourism Organisation (UNWTO) has released its second global
report on LGBT tourism, underlining the potential of the market and how to effectively
maximise its value.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
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Hello Kitty joins forces with UNWTO in sustainable tourism campaign
POSTED 05 Dec 2017 . BY Tom Anstey
Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort
The United Nations World Tourism Organisation (UNWTO) has put a face to its sustainability campaign, unveiling Hello Kitty as a special ambassador to the International Year of Sustainable Tourism Development.
UNWTO's ‘Travel.Enjoy.Respect’ campaign is aimed at raising awareness of the value and contribution tourism can make towards sustainable development. Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort.
“Travelling opens our minds and our hearts, and lets us see how we are equal,” said Hello Kitty in a special video inviting people to ‘Travel. Enjoy. Respect’.
The campaign will run in various languages at outlets around the world and will provide visitors to foreign countries with a set of recommendations to help them make responsible choices when travelling.
“You can be the change you want to see in the world," said Taleb Rifai, UNWTO secretary-general. "You can be an ambassador for a better future.
“Today, more than ever, ensuring that tourism is an enriching experience for visitors and hosts alike demands strong, sustainable tourism policies and practices and the engagement of national, as well as local, governments and administrations, private sector companies, local communities and tourists themselves.”
UNWTO launches sustainable tourism campaign POSTED 23 Aug 2017. BY Tom Anstey As it continues to observe 2017 as the International Year for Sustainable Tourism, the
United Nations World Tourism Organisation (UNWTO) has launched a new campaign aimed
at raising awareness of the value and contribution that sustainable tourism can make
towards development.
Economic benefits of LGBT tourism highlighted in new UNWTO report POSTED 12 May 2017. BY Tom Anstey The United Nations World Tourism Organisation (UNWTO) has released its second global
report on LGBT tourism, underlining the potential of the market and how to effectively
maximise its value.
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions
that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once
complete, according to prof David Russell, CEO of Therme UK.
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its
recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
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instantprint We’re a Yorkshire-based online printer, founded
in 2009 by Adam Carnell and James Kinsella. [more...]
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
next phase. [more...]
