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NEWS
Government pledges to invest in physical activity and 'end smoking' by 2030
POSTED 23 Jul 2019 . BY Tom Walker
The government will promote physical activity as part of a range of measures to tackle the causes of preventable ill-health.

A green paper published on 23 July, entitled Advancing our health: prevention in the 2020s, sets out a number of priorities for preventative healthcare – including developing guidelines on sleep, targeting those at risk of diabetes and ending smoking in England by 2030.

The green paper, outlining the measures, was presented to parliament by junior health minister Seema Kennedy, who said the focus of future healthcare must be on prevention – and encouraging people to live healthier lives.

"When it comes to living a healthy life, the modern world presents many challenges," she said.

"It can feel like the odds are stacked against us. This green paper is not about nannying but making healthier choices easier for people, so they are empowered to make decisions that are right for them and their families.

"To live a healthy, happier life, evidence suggests our focus should be on: eating a healthy diet, being physically active, being smoke-free and taking care of our mental health."

The publishing of the green paper will kick-start a consultation on the measures, which will run for 12 weeks and end on 14 October 2019.

The government then aims to outline detailed proposals in the spring of 2020.

To read the full 'Advancing our health: prevention in the 2020s policy document, click here.
RELATED STORIES
  Outgoing MP Nicky Morgan to stay on as culture secretary


Nicky Morgan has been reappointed culture secretary, despite having retired from the House of Commons as a member of parliament.
  University-led community network to become 'focal point for preventative health interventions'


University of Brighton has joined forces with local entrepreneurs and community groups to turn Brighton and Hove into a "focal point for health interventions".
  Sector leaders call for 'preventative health push' to get people more active


Physical activity sector leaders, parliamentarians and leading figures in health and business have called for the strengthening of preventative health measures in the UK.
  Government reveals 'prevention is better than cure' vision for the NHS


Health secretary Matt Hancock has revealed a new preventative vision for the NHS, which includes a call for people to "take more responsibility for their own health".
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   

COMPANY PROFILES
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
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World Sauna Forum 2026

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23-26 Aug 2026

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NEWS
Government pledges to invest in physical activity and 'end smoking' by 2030
POSTED 23 Jul 2019 . BY Tom Walker
The government will promote physical activity as part of a range of measures to tackle the causes of preventable ill-health.

A green paper published on 23 July, entitled Advancing our health: prevention in the 2020s, sets out a number of priorities for preventative healthcare – including developing guidelines on sleep, targeting those at risk of diabetes and ending smoking in England by 2030.

The green paper, outlining the measures, was presented to parliament by junior health minister Seema Kennedy, who said the focus of future healthcare must be on prevention – and encouraging people to live healthier lives.

"When it comes to living a healthy life, the modern world presents many challenges," she said.

"It can feel like the odds are stacked against us. This green paper is not about nannying but making healthier choices easier for people, so they are empowered to make decisions that are right for them and their families.

"To live a healthy, happier life, evidence suggests our focus should be on: eating a healthy diet, being physically active, being smoke-free and taking care of our mental health."

The publishing of the green paper will kick-start a consultation on the measures, which will run for 12 weeks and end on 14 October 2019.

The government then aims to outline detailed proposals in the spring of 2020.

To read the full 'Advancing our health: prevention in the 2020s policy document, click here.
RELATED STORIES
Outgoing MP Nicky Morgan to stay on as culture secretary


Nicky Morgan has been reappointed culture secretary, despite having retired from the House of Commons as a member of parliament.
University-led community network to become 'focal point for preventative health interventions'


University of Brighton has joined forces with local entrepreneurs and community groups to turn Brighton and Hove into a "focal point for health interventions".
Sector leaders call for 'preventative health push' to get people more active


Physical activity sector leaders, parliamentarians and leading figures in health and business have called for the strengthening of preventative health measures in the UK.
Government reveals 'prevention is better than cure' vision for the NHS


Health secretary Matt Hancock has revealed a new preventative vision for the NHS, which includes a call for people to "take more responsibility for their own health".
MORE NEWS
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
Universal and Puy du Fou projects point to rise of Oxford–Cambridge corridor
A proposed Puy du Fou development near Bicester and Universal Destinations and Experiences’ planned resort in Bedford are emerging as part of a wider transformation of the Oxford– Cambridge Growth Corridor into a major centre for UK leisure and tourism inv
Shedd Aquarium upgrades its visitor experience with new Immersion Theater
Shedd Aquarium has opened the Immersion Theater developed in partnership with SimEx- Iwerks, as part of a wider strategy to enhance the guest experience and create additional revenue opportunities.
+ More news   
 
COMPANY PROFILES
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
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