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NEWS
Freedom Leisure to oversee £10.5m pool extension following Worcester contract win
POSTED 08 Oct 2015 . BY Jak Phillips
Ian Morey, business development director at Freedom Leisure (L) and Cllr Mike Johnson of Worcester City Council
Operator Freedom Leisure has continued its recent momentum by securing the contract to manage three sports centres on behalf of Worcester City Council.

The latest win comes hot on the heels of the recently-acquired Forest Of Dean management contract and the 15 Powys centres in Wales that Freedom Leisure began managing in June, bringing the number of sites it manages to 57.

Under the new contract, Freedom will take on operation of the Nunnery Wood Sports Complex and St John’s Sports Centre. It will also oversee the operation of Perdiswell Leisure Centre, which is due to be extended with the construction of a £10.5m, eight-lane pool extension programme.

The Perdiswell Leisure Centre will undergo major refurbishment as part of the extension, providing new facilities including fitness studios, 120 gym stations (supplier yet to be confirmed), a fully-refurbished sports hall, café and enhanced wheelchair access. While the extension work and pool building is on-going, Freedom Leisure will also manage the swimming pool at Sansome Walk, which is due to close in early 2017 when the new pool opens.

The Worcester contract will start on January 1, 2016 and run for an initial 10-year period with the option of a further three-year extension to be agreed in the future. In addition to operating the leisure sites, Freedom Leisure will also be responsible for the management of the council’s Sport, Arts and Play Development team, which runs many events across the city.

“This is a particularly exciting contract for us including, as it does, the development of a brand new, eight-lane swimming pool,” said Freedom Leisure business development director Ian Morey.

“In addition to this project we have gained three community leisure centres and investment across these will enable us to bring high quality health, fitness and leisure provision to local residents.”
RELATED STORIES
  Freedom Leisure lands five-site contract for the Forest of Dean


Freedom Leisure has further bolstered its presence in Wales and south west England by securing the contract to manage five leisure centres in Gloucestershire.
  Freedom Leisure lands 15 sites with mid-Wales contract win


Freedom Leisure has secured a 15-year contract with Powys County Council to operate 15 sites in mid-Wales.
  Freedom Leisure bolsters management team


Operator Freedom Leisure has made a double appointment as it bids to strengthen its management team, welcoming Mike Worsnop as business development manager and Alyson Zell as aquatic business manager.
  Freedom Leisure launches private health clubs at former LA fitness sites


Not-for-profit trust Freedom Leisure has acquired three gyms formerly owned by LA fitness as part of an inaugural push into the private sector.
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NEWS
Freedom Leisure to oversee £10.5m pool extension following Worcester contract win
POSTED 08 Oct 2015 . BY Jak Phillips
Ian Morey, business development director at Freedom Leisure (L) and Cllr Mike Johnson of Worcester City Council
Operator Freedom Leisure has continued its recent momentum by securing the contract to manage three sports centres on behalf of Worcester City Council.

The latest win comes hot on the heels of the recently-acquired Forest Of Dean management contract and the 15 Powys centres in Wales that Freedom Leisure began managing in June, bringing the number of sites it manages to 57.

Under the new contract, Freedom will take on operation of the Nunnery Wood Sports Complex and St John’s Sports Centre. It will also oversee the operation of Perdiswell Leisure Centre, which is due to be extended with the construction of a £10.5m, eight-lane pool extension programme.

The Perdiswell Leisure Centre will undergo major refurbishment as part of the extension, providing new facilities including fitness studios, 120 gym stations (supplier yet to be confirmed), a fully-refurbished sports hall, café and enhanced wheelchair access. While the extension work and pool building is on-going, Freedom Leisure will also manage the swimming pool at Sansome Walk, which is due to close in early 2017 when the new pool opens.

The Worcester contract will start on January 1, 2016 and run for an initial 10-year period with the option of a further three-year extension to be agreed in the future. In addition to operating the leisure sites, Freedom Leisure will also be responsible for the management of the council’s Sport, Arts and Play Development team, which runs many events across the city.

“This is a particularly exciting contract for us including, as it does, the development of a brand new, eight-lane swimming pool,” said Freedom Leisure business development director Ian Morey.

“In addition to this project we have gained three community leisure centres and investment across these will enable us to bring high quality health, fitness and leisure provision to local residents.”
RELATED STORIES
Freedom Leisure lands five-site contract for the Forest of Dean


Freedom Leisure has further bolstered its presence in Wales and south west England by securing the contract to manage five leisure centres in Gloucestershire.
Freedom Leisure lands 15 sites with mid-Wales contract win


Freedom Leisure has secured a 15-year contract with Powys County Council to operate 15 sites in mid-Wales.
Freedom Leisure bolsters management team


Operator Freedom Leisure has made a double appointment as it bids to strengthen its management team, welcoming Mike Worsnop as business development manager and Alyson Zell as aquatic business manager.
Freedom Leisure launches private health clubs at former LA fitness sites


Not-for-profit trust Freedom Leisure has acquired three gyms formerly owned by LA fitness as part of an inaugural push into the private sector.
MORE NEWS
Butterfly sanctuary to host hot yoga during retreat at Jersey Zoo for Hotel de France
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
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COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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PRINT SUBSCRIPTIONS
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